Step into Success: The Complete Guide to the Adidas Affiliate

The Adidas brand has become synonymous with athletic excellence and stylish sportswear. With its global presence and innovative products, Adidas offers an exciting opportunity to monetize your passion for sports and fashion through its Affiliate Program. This article will explore the workings of the Adidas Affiliate Program, its benefits and drawbacks, the products you can promote, and how to become an Adidas affiliate. Additionally, we will provide you with alternative affiliate programs to consider and address frequently asked questions. So, let’s dive in!

About Adidas

Adidas is a German company that creates, produces, and sells sports and leisure clothing, footwear, accessories, and equipment. Its official name is Adidas AG, and it was established by Adolf and Rudolf Dassler. Since then, Adidas has become a global leader in the sports industry, establishing standards and fostering innovation.

Adidas offers a variety of items to satisfy various sports and lifestyle requirements, with a strong emphasis on quality and innovation. Its vast distribution network spans more than 160 countries, including owned retail stores, franchised stores, wholesale networks, and e-commerce platforms. 

Headquartered in Herzogenaurach, Germany, Adidas is recognized for its iconic three-stripe brand and is one of the world’s largest sportswear manufacturers, competing with Nike. According to Forbes, Adidas’ 2023 sales reached $23.4B. Over the years, Adidas has earned a reputation for excellence in sports and fashion, making it a prominent name in the industry.

adidas affiliate program
Adidas has become synonymous with athletic performance and fashionable clothing

About Adidas Affiliate Program

CommissionCost Per Action (CPA)
Commission RateUp to 10% commission on all generated sales
Cookie Duration30 days

This affiliate program is an exciting opportunity for many influencers, such as social media fitness influencers, bloggers and YouTube stars, and content creators. , who can help promote Adidas products to their dedicated audience.

Every time a successful sale occurs through your affiliate link, you will receive a commission from Adidas to compensate for your efforts.

When you join the Adidas Affiliate Program, you get access to a wealth of marketing resources, tracking tools, and support from the Adidas team. This support helps you to effectively promote your brand and products while maximizing your earning potential. By leveraging the popularity and reputation of the Adidas brand, you can generate income while sharing your passion for sports and fashion with your audience.

How Does the Adidas Affiliate Program Work? 

After being approved for the Adidas Affiliate, you will be given a special affiliate link that you can use to purchase the majority of the company’s offerings. You will receive a modest commission from each sale made by a member of your audience who clicks on this link and then makes a purchase.

In addition, Adidas also supports you in tracking the performance of your affiliate links and optimizing them through Adidas’ affiliate tracking service provider – Impact Radius.

Cookie Length

The 30-day cookie window is one of the best features of this affiliate program. Adidas allows customers a full month to finish their purchase, unlike other schemes that only offer 24 hours. Additionally, you will receive an additional commission if they make a second purchase through the same link! It is significant to remember that each cookie has a cap of ten purchases.

The affiliate program does not apply to all Adidas products, it should be noted. Some bestselling products are not allowed because they don’t need more promotion. You may still advertise many other items and get paid commissions, so don’t worry. Later, we’ll go into greater depth about the items the Adidas affiliate program does not accept.

Adidas Affiliate Program Commission Rate

In most cases, Adidas will pay up to 10% of the item’s price if purchased through On occasion, some promotions and items are exclusive to the website.

Adidas Recurring program: This is a nice feature of the Adidas program. You will receive payment for the subsequent 3 purchases your customer makes. This means you can earn a commission when a buyer doesn’t buy right away.

How Much Can You Make From Adidas Affiliate Program?

The amount you can earn from the Adidas Affiliate Program depends on various factors, including the number of referrals, the average order value, and the commission rate. To estimate your potential earnings, consider your audience size, engagement level, and the effectiveness of your promotional efforts. A well-targeted audience and strategic marketing approach can generate a significant income stream through the Adidas program.

Read more: Best 10 Affiliate Programs on UpPromote Marketplace in June 2023

Who Should Join Adidas Affiliate Program

When you join the Adidas Affiliate Program, it’s essential to understand and align with the brand’s message and lifestyle. They want you to advertise this to your audience, authenticity is key.

This affiliate program seeks influencers genuinely interested in fitness, fashion, and sports. If you fall into one of these categories, you might be a perfect match:

  • Fitness influencers
  • Bloggers
  • YouTuber
  • Social media personality

Adidas specifically targets individuals between 18 and 24 to market its products to this demographic. So, if you’re passionate about fitness, fashion, and sports and have a platform to share your love of these topics with a young audience, the Adidas affiliate program is always open to you. Get ready to partner with a global brand and earn commissions while promoting the lifestyle you truly believe in!

What are the requirements of the Adidas Affiliate Program?

The Affiliate Program of Adidas does have some rules and requirements that applicants must meet to be accepted. Here is what they require:

  • Must be at least 18 years old.
  • Have a passion for sports, fashion, lifestyle, and the Adidas brand
  • Have an email account that is associated with a valid domain
  • Have a relatively large and engaged audience
  • Consistently post high-quality posts to drive impact through measurable performance (traffic, sales, ROI, etc).

Pros & Cons of the Adidas Affiliate Program


  • Strong brand recognition
  • Free to join
  • Competitive commission rates & cookie length
  • Global reach
  • Diverse product range
  • Generous marketing resources, tracking tools, and support from the Adidas team.


  • Competitive market: The highly competitive sportswear industry requires affiliates to differentiate themselves and target niche markets.
  • Regional affiliate programs. For example, if you’re in the US, you can’t promote Adidas in Europe, and vice-versa
  • Stringent Requirements: Adidas sets high standards, prioritizing content that effectively showcases their products over spam or banner-only approaches, and considering factors such as traffic and follower count to ensure a substantial promotional impact.
adidas affiliate program
Adidas affiliate offers participants many advantages over other programs

What Products Can You Promote on Adidas?

The Adidas affiliate program allows you to promote products in the following five basic categories:

Men’s Clothing: This category includes a diverse range of clothing options for men, such as t-shirts, hoodies, jackets, shorts, pants, and more. From sportswear to casual apparel, there’s something for every style and occasion.

Women’s Clothing: Adidas offers a fantastic selection of women’s clothing, including tops, leggings, sports bras, jackets, skirts, and dresses. Whether for workout sessions or everyday fashion, there are plenty of options to cater to different tastes and preferences.

Shoes: Adidas is renowned for its high-quality footwear. As an affiliate, you can promote various shoe styles, including running shoes, training shoes, sneakers, sandals, and more. From performance-driven athletic shoes to trendy and comfortable everyday footwear, there’s a pair for everyone.

Kid’s Clothing: Adidas understands the importance of keeping young ones active and stylish. The affiliate program allows you to promote children’s clothing, including tops, bottoms, jackets, and footwear designed specifically for kids. From infants to teenagers, there are options available for various age groups.

Accessories: Besides clothing and footwear, Adidas offers a range of accessories that affiliates can promote. This category includes hats, bags, socks, sports equipment, and more. These accessories complement the Adidas lifestyle and provide additional opportunities to earn commissions.

It’s important to note that certain products are excluded from the Adidas affiliate program. This is because they have a significant demand and do not require additional promotion. While it’s unfortunate that you cannot promote these highly sought-after products, plenty of exciting options are available to showcase and earn commissions from within the program.

By focusing on the broad range of products that Adidas offers in men’s, women’s, shoes, children’s, and accessories, you can create engaging content and drive sales while catering to your audience’s diverse interests and needs.

How to Become an Adidas Affiliate?

Steps by steps

Are you prepared to join the group of prosperous Adidas affiliates? For instructions on how to sign up as an Adidas affiliate, see below: 

#Step 1:Visit the Adidas Affiliate Program form, fill out the essential info, and accept Affiliate Terms & Conditions, then click Sign Up.

adidas affiliate program

#Step 2: Wait to hear if you’ve been accepted into the program.

#Step 3: Once accepted, you’ll be given an affiliate link to promote Adidas products. 

How Long Does it Take to Get Approved for the Adidas Affiliate Program?

After submitting all the necessary forms and information to the Impact Network, you will usually receive a reply within 3-5 hours.

Once verified, you’ll have access to affiliate links from Adidas.

How to Promote Adidas Affiliate Program? 

To effectively promote the Affiliate Program Adidas, consider the following strategies:

  • High-quality Content: Produce high-quality content, such as reviews, tutorials, and fashion inspiration, showcasing Adidas products. Whatever method you use to promote Adidas products, Adidas wants to see that your content is engaging, well-executed and well-written. To make the content more quality and value to the readers, you can have a variety of formats such as pros & cons lists, comparative reviews, and more.
  • Marketing plan: Although no one is asking for it, Adidas and Impact will want to know that you intend to market their items through the channels of your choice if it does.

You can use social media marketing to interact with your audience and advertise Adidas products through posts, stories, and partnerships. Additionally, remember email marketing: Create an email list and feature Adidas products in newsletters or product suggestions you send to your subscribers.

  • Design Elements: To effectively promote the Adidas Affiliate Program, incorporating visually appealing design elements can make a significant impact. This includes using high-quality images of Adidas products, creating eye-catching banners or graphics, and ensuring that your website or platform has an appealing layout and user-friendly navigation.
  • SEO (Search Engine Optimization): Putting SEO techniques into action is critical for boosting organic traffic to your website or platform. Optimize your content with appropriate keywords, meta tags, and descriptions when marketing the Adidas Affiliate Program. Conduct extensive keyword research to uncover popular search terms linked to Adidas items and naturally incorporate them into your article. This will increase your website’s visibility and attract more potential clients by helping it rank higher in search engine rankings.
  • Discounts from Adidas: Stay informed about any ongoing promotions or exclusive discount codes offered by Adidas. Highlight these discounts in your promotional content and include them in your affiliate links or banners. By giving your audience access to special deals, you can entice them to click on your affiliate links and increase the likelihood of conversions.

Note: Adidas offers a wide range of support and resources to assist their affiliates in promoting their products effectively. Adidas provides marketing tools, such as banners, widgets, and product feeds that you can integrate into your website or platform. Remember to use these extensions to improve the aesthetic attractiveness of your material and make it easier for your audience to find and buy Adidas products.

adidas affiliate program

Learn from Uppromote’s comprehensive instructions on how to success with Instagram for affiliate marketing. 

Adidas Affiliate Program’s Alternatives

Some alternatives to the Adidas programs include:

  • Nike Affiliate Program: The Nike affiliate program pays an 11% commission on most eligible affiliate sales. This high commission rate and a 30-day cookie window make Nike one of the highest-paying affiliate programs.
  • Target Affiliate Program: With the Target affiliate program, affiliates earn commissions between 1% to 8% depending on the product category. After clicking your Target affiliate link, buyers have seven days to make a purchase for affiliates to earn a commission.
  • Fitness Affiliate Program: A Fitness affiliate program for protein powder brands, workout companies, and fitness products is another way to earn passive income from an audience interested in products related to Adidas.
adidas affiliate program
Join Adidas Affiliate Program today!


  • Are there any restrictions on promotional methods?
  • Are there any performance requirements to remain in the Adidas Program?
  • Can I combine the Adidas program with other affiliate programs?


The Affiliate Program of Adidas is a rewarding chance to generate income while marketing premium athletic and lifestyle goods. You may effectively use the power of the Adidas brand to create cash by understanding how the program operates, the commission rates, and the products you can promote. Always keep competing affiliate programs in mind and select the ones that best suit your target demographic and interests. Start using the Adidas Affiliate Program right away to maximize your earnings!

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