How to choose the right affiliate tool for your Shopify store?

If you’re reading this article, you’ve probably decided to leverage affiliate marketing for your Shopify store’s growth. In an age where marketing is increasingly driven by technology, many Shopify business owners understand that analyzing, buying, and deploying the proper marketing tools, is one of the most essential things. Before choosing the affiliate solution, it’s essential to ensure that you have this affiliate…

Incredibly effective pricing tactics to boost sales

Competitive pricing is the top priority of the modern consumer. In the fast-paced world of e-commerce where the shopper is price-conscious and new competitors pop up each day, pricing is a powerful tool in the hands of retailers. As an online retailer, you must equip yourself with pricing skills that’ll give you a competitive edge. That’s why we’ve gathered three effective pricing…