What Makes AG1 a Popular Product
AG1 (which was called Athletic Greens) built its name on a simple idea: making daily nutrition easy with a product backed by science.
Their main product is the AG1 daily supplement. It is a full blend of 75 vitamins, minerals, probiotics, and whole-food nutrients in one scoop. This all-in-one method helps with energy, immune health, gut health, mental focus, and stress management at the same time.
The formula is not cheap. AG1 costs $79 to $99 per month, depending on how often you subscribe. This premium price puts it at the high end of the greens powder market.
This high price is good for affiliates: Higher product prices mean bigger commission payments. A 15% cut on $79 is always better than a 20% cut on $39.
AG1 has spent a lot of money on branding. You have probably seen their ads on major podcasts (like Tim Ferriss and Andrew Huberman), YouTube channels, and social media. This brand recognition makes your job easier. People already know and trust the name.
Key idea: When people already know the brand, it is much easier for you to convince them to buy. You are just confirming a decision your audience is already thinking about.
How the AG1 Affiliate Program Works
Do you want to earn money promoting AG1? You will need to join Impact, the affiliate network that manages their program.
The AG1 affiliate program looks for health and wellness influencers, bloggers, fitness writers, and anyone whose audience is truly interested in supplements and healthy living. This program is not for tech bloggers or finance sites. AG1 wants partners whose followers actually buy nutritional supplements.
Once you are approved, you get access to marketing tools, tracking links, ad banners, and dedicated support. The Impact platform gives you live data showing clicks, sales, and your earnings.
What You Will Promote
You will mainly promote AG1’s main green powder in a subscription format. Most customers choose monthly delivery instead of a single purchase. This is important for how much money you can earn.
Subscription products mean customers buy over and over. Someone who subscribes today will likely stay subscribed for three to six months. That repeated income is great for the brand. However, you only earn on the first sale. We will discuss this limit later.
Commission Structure and Real Earnings
Let us break down how much you will actually earn. AG1 pays a 15% commission on every approved sale you create.
Here is the math on typical orders:
- Monthly subscription ($79): You earn $11.85 per sale.
- Double subscription ($139): You earn $20.85 per sale.
- One-time purchase ($99): You earn $14.85 per sale.
That 15% rate is good compared to other supplement affiliate programs. Many programs pay only 10% to 12%. AG1’s commission rate is near the top for the wellness category.
Cookie Duration: The 30-Day Limit
AG1 uses a 30-day cookie duration. If someone clicks your link today, you get credit for any purchase they make within the next 30 days.
Frankly, 30 days is not very long compared to other programs that offer 45, 60, or even 90-day cookies. But it is standard for the supplement industry.
What does this mean for you? If someone clicks your link, reads reviews, watches videos, and then thinks about buying for five weeks, you get no credit for that sale. The cookie will have expired.
This shorter window is better for affiliates who create urgent content that makes people buy fast. It is not as good for long, educational content that takes time to pay off.
Payment Through Impact
AG1 pays all affiliate commissions through the Impact network. You choose how you want to be paid when you set up your account:
- PayPal (fastest and most common)
- Wire transfer (good for international users)
- Direct deposit (US only)
Impact usually has no minimum payout threshold. This means you can ask for your money as soon as you earn your first commission. This is much better than networks that make you wait for $50 or $100 before they pay you.
My thought: Having no minimum payment makes it much easier for new affiliates. You do not have to wait months to see your first check while you are still building your business.
What You Will Like and What Will Be Hard
Every affiliate program has good parts and bad parts. Here is the true story of promoting AG1.
The Advantages
- Famous Brand: The premium brand name does half the work for you. AG1 has spent millions on advertising and partnerships. Your audience probably knows the name already, so you are not starting from scratch.
- High Commission Rate: The 15% commission beats most supplement programs. Since AG1 is expensive, you earn $12 to $21 per sale, instead of the usual $4 to $8 you get from cheaper supplements.
- Fair Cookie Time: The 30-day cookie limit is standard for supplements and long enough to capture most buying decisions.
- No Minimum Payout: You get paid from your very first sale. You do not have to wait to hit a certain amount.
- High Quality Product: AG1’s product quality is very high. When you promote something you genuinely believe in, your content will feel honest. Trying to sell supplements you would not take yourself ruins your credibility quickly.
- Good Marketing Tools: The company gives you professional product images, benefit statements, and ad materials that look good. Quality creative resources are more important than most affiliates realize.
The Limitations
Let us talk about the challenges that most reviews skip over.
- Tons of Competition: The competition is fierce. Thousands of health writers, bloggers, and fitness creators promote AG1. You are fighting against famous names with huge audiences for the same sales. To stand out, you need:
- A unique point of view that competitors have not used.
- Significantly better content quality.
- An audience that truly trusts your recommendations.
- Traffic sources that others are not using. Generic “AG1 review” content will be ignored. You need a smart way to be different.
- Short Cookie Window: The 30-day cookie limit is a major drawback. Did someone find AG1 through your content but want to research more before buying? If they purchase on day 35, you earn nothing. Many people take four to six weeks to decide on a supplement, as they compare options and watch many reviews.
- Only Paid on the First Sale: You only earn on the first order—not on the customer’s recurring subscriptions. AG1’s business makes money from subscription revenue. Customers who keep subscribing create thousands of dollars in lifetime value. But after you earn your commission on the first order, you do not get another penny from that customer’s future purchases.
- Need Constant Sales: This one-time commission model means you must constantly bring in new sales to keep your income steady. You will not have residual earnings that build up over time.
- Requires Real Trust: The health and wellness area requires real trust. If your audience does not trust your health advice, they will not buy supplements through your links. Building that trust takes time and consistent, honest content.
The bottom line: The AG1 affiliate program rewards creators with established audiences and real trust, not beginners hoping for fast income in a crowded space.
Step-by-Step: Joining the AG1 Program
Getting approved takes five simple steps. Here is exactly what you need to do.
Step 1: Go to the Impact Registration Page
AG1 uses Impact to run its affiliate program. Go to Impact’s official registration page to start your application.
Step 2: Create Your Impact Account
If you are new to Impact, sign up for a free account with your email and basic information. If you already have an Impact account, log in and search for “AG1” or “Athletic Greens” in the merchant list.
Step 3: Fill Out the AG1 Application
Fill out the application form with accurate details:
- Your name and contact information
- Website address or social media profiles
- Traffic sources and audience size
- Type of content you make and how you promote things
Be specific about your content and audience. Saying “I run a health blog” is too vague. Instead, try: “I publish weekly meal guides and supplement reviews for busy parents focused on family nutrition—I have 10K monthly readers.”
Step 4: Submit and Wait for Review
Click submit and wait for the AG1 team to look at your application. Approval time is usually three to seven business days. Check your email often for approval notices or requests for more information.
Why applications get rejected: Inappropriate content, fake traffic, no clear focus on health/wellness, or promotion methods that break AG1’s rules (spamming, false claims, etc.).
Step 5: Get Your Affiliate Dashboard
Once approved, log into Impact and go to your AG1 affiliate dashboard. There you will find:
- Your unique tracking links
- Marketing materials and banners
- Live performance data
- Commission reports
Get your affiliate link and start promoting with a plan. Critical reminder: Use your tracking links correctly. Sending traffic to AG1 without proper tracking means you are working for free.
Strategies to Actually Make Money with AG1
Joining the program is easy. Making real money requires a good plan. Here is what separates the affiliates who earn a lot from everyone else.
1. Create Content Your Competitors Are Not Making
Stop writing another generic “AG1 review.” Thousands already exist. Your basic review will not rank, will not get views, and will not convert sales.
Instead, create unique content:
- Comparison content with real testing: “I Tried AG1, Huel, and Seed for 90 Days—Here’s What Happened to My Energy and Digestion”
- Specific use-case content: “AG1 for Busy Parents: Can One Scoop Really Replace Morning Vitamins?”
- Problem-solution angles: “Cannot Eat Vegetables? Here is How AG1 Helps You Get All Your Micronutrients”
- Audience-specific guides: “AG1 for CrossFit Athletes: Does It Help With Training Recovery?”
We see this often: Affiliates who create very specific content for small audience groups get 3 to 5 times more sales than those who write general reviews for everyone.
2. Share Your Real Experience (With Proof)
Building trust means being honest and specific. Generic promotion content looks like an ad—and audiences ignore ads quickly.
Share your real experience:
- What specific good changes did you notice? (Not “more energy”—what could you do that you could not do before?)
- How long did it take to feel changes? (Most supplements take two to four weeks.)
- What did not work as you thought? (Being honest about negatives increases trust.)
- Who should not buy AG1? (Defining who it is not for builds credibility.)
Document your experience with details: “After three weeks of taking AG1 daily, I stopped needing my 3 p.m. coffee to get through client calls” is much better than “AG1 gave me energy.”
Post updates on Instagram Stories, YouTube, or email newsletters. Let your audience watch your journey instead of just reading a sales pitch.
Key idea: Being authentic sells better than being perfect. Sharing honest struggles and realistic expectations builds the trust that leads to clicks and sales.
3. Find a Small, Specific Niche
“Health and wellness” is too big. Thousands of creators fight for attention in this huge space. You need to own a smaller, more specific area.
Think about these ideas:
- New parents: “Postpartum Recovery: How AG1 Simplifies Nutrition When You Cannot Cook”
- Busy workers: “AG1 for Consultants: Staying Healthy While Traveling”
- Fitness fans: “Using AG1 with Your Pre-Workout: The Best Time and Benefits”
- Gut health focus: “Healing IBS: How AG1’s Probiotics Fit Into Your Plan”
Choosing a specific niche lets you:
- Create content that is deeper and more useful.
- Build authority faster in a defined area.
- Compete against fewer creators.
- Attract an audience more likely to buy.
The money is often in the niches, especially for affiliate marketing in areas with lots of competition.
4. Build Your Email List and Nurture It
Here is what most AG1 affiliates miss: Email subscribers convert sales 5 to 7 times better than random website visitors or social media followers.
Create valuable free guides that attract your specific audience:
- “7-Day Anti-Inflammatory Meal Plan + Supplement Guide”
- “Full Guide to Choosing Quality Supplements”
- “30-Day Energy Optimization Challenge”
Give away helpful content in exchange for email addresses. Then, nurture those subscribers with:
- Educational emails: Explain supplement science, ingredient benefits, and how to check quality.
- Personal updates: Share your AG1 experience with specific details.
- Comparison content: Help subscribers understand how AG1 compares to other choices.
- Special offers: Share AG1’s occasional sales or bundle deals (using your affiliate link).
The goal is not to blast affiliate links. It is about providing steady value while naturally showing AG1 as a solution when it fits your subscriber’s needs.
My thought: Building an email list is building an asset. Those subscribers stay with you even if affiliate programs change or you switch the products you promote.
Is AG1 Worth the Effort?
Let us ignore the marketing talk. Should you actually join AG1’s affiliate program?
Yes, if this is true for you:
- You have an established health or wellness audience that trusts your advice. AG1 sells best when promoted by credible voices.
- You create detailed, authentic content instead of quick promotional posts. The competition means you need high quality—superficial content gets ignored.
- Your audience can afford premium supplements. AG1’s $79–$99 monthly price targets middle-to-upper income buyers. If your audience is always looking for the cheapest option, cheaper alternatives will sell better.
- You are building long-term brand partnerships. AG1 invests in good creators and may offer higher commissions or opportunities to proven affiliates.
- You genuinely believe in the product. Real enthusiasm shows in your content, and audiences can spot fake promotion right away.
Say no, if this is true for you:
- You are just starting with a very small audience or little trust. Build your platform first. Promoting expensive supplements to 200 followers will not make real money.
- You want passive commission income. The one-time commission model means you need constant new sales—there is no residual income building over time.
- You are not willing to buy the product yourself. How can you truly recommend something you will not use? Buy it, test it, and show real results.
- You need fast wins in affiliate marketing. AG1’s heavy competition and high price mean it takes longer to ramp up compared to products that appeal to everyone.
- Your content focuses on topics outside health and wellness. Trying to sell supplements to audiences interested in technology, finance, or home improvement rarely works.
Bottom line: AG1’s affiliate program rewards established wellness creators with honest voices and engaged audiences. It is not a get-rich-quick chance. It is a smart partnership that works best when you truly believe in the product and create great content around it.
The 15% commission and high price offer good earning potential, but the fierce competition and single-commission rule mean you will have to work hard for every sale.
Frequently Asked Questions
Does AG1 have an affiliate program?
Yes. AG1 runs an affiliate program through the Impact network for marketers who want to promote their nutritional supplements.
Who should join the AG1 affiliate program?
Health and wellness influencers, bloggers, fitness experts, nutritionists, and content creators with engaged audiences interested in supplements and healthy living. It works best if you have built trust in the wellness area.
Does it cost anything to join AG1’s affiliate program?
No. Affiliate accounts are completely free. There are no setup fees, monthly charges, or hidden costs.
What are the basic requirements to become an AG1 affiliate?
You need a website, blog, YouTube channel, or social media following in the health and wellness area with real engagement. AG1 reviews applications to make sure they partner with quality creators.
Can I promote other affiliate programs alongside AG1?
Yes. You can join many different supplement and wellness affiliate programs at the same time, as long as you follow the terms and rules of each program.
Best Alternatives to the AG1 Affiliate Program
If AG1 does not quite fit your audience or your plan, consider these other choices:
Huel Affiliate Program
If your audience focuses more on complete meal replacement than on micronutrient supplements, Huel is a strong option. Huel’s powders and ready-to-drink meals target busy professionals and fitness fans who want balanced nutrition.
How to position it: Promote Huel for meal-replacement content. Compare Huel’s focus on macronutrients (protein, carbs, fat) against AG1’s focus on greens and micronutrients. Create content about the convenience for people with limited time.
Best for: Audiences interested in meal replacement, tracking macros, and fitness nutrition, rather than just supplement-first approaches.
Ritual Affiliate Program
For audiences who prefer simple, science-backed vitamins with clear sourcing, Ritual offers a cleaner choice than comprehensive greens powders.
Ritual’s specific formulas (separate products for men, women, prenatal) appeal to buyers who want targeted supplements without the “everything-in-one” method. Emphasize how clear the ingredients are, where they come from, and the convenience of a subscription.
Best for: Content about ingredient quality, targeted supplements, and audiences who are suspicious of “miracle powder” claims.
Seed Affiliate Program
If your readers are science-minded and focused only on gut health, Seed’s DS-01® Daily Synbiotic gives a research-backed alternative to AG1’s broader formula.
Focus on published research about the microbiome, the specific probiotic strains, and how stable the capsule is. This is perfect for gut-health content and audiences who want deep scientific proof.
Best for: Gut health content, science-focused audiences, and education about the microbiome.
Primal Harvest Affiliate Program
For broader supplement coverage beyond just one product, Primal Harvest offers greens, collagen, joint support, and sleep formulas. This multi-product approach lets you sell several items to the same audience.
Create comparison posts that contrast their specific single-purpose formulas against AG1’s all-in-one approach. Create package recommendations that address specific health goals.
Best for: Audiences who want targeted supplements for specific needs rather than comprehensive all-in-one solutions.
Onnit Affiliate Program
With fitness-focused products like Total Human, protein powders, and nootropics, Onnit is more of a performance lifestyle brand than a pure supplement brand.
Target athletic and performance-focused audiences. Compare supplement stacks for training support versus daily greens convenience. Create regimen guides for serious fitness enthusiasts.
Best for: Performance-focused audiences, athletes, and fitness fans who care more about training support than general wellness.
Key idea: Most successful supplement affiliates promote three to five complementary programs. This maximizes what you can offer, lets you compare commission rates, and serves different audience groups within your wider wellness niche.
