About Avast
Avast is a global leader in digital security and privacy, headquartered in Prague, Czech Republic. Part of Gen Digital (which also owns Norton, LifeLock, and Avira), Avast protects hundreds of millions of users worldwide.
The brand is famous for its “freemium” model, offering a robust free antivirus that can be upgraded to premium versions for advanced protection against malware, ransomware, and spyware. Beyond antivirus, they offer VPNs, cleanup tools, and anti-track software, making them a household name in cybersecurity.
Avast Affiliate Program Overview
The program allows partners to monetize their traffic by promoting Avast’s suite of cybersecurity products. It is well-regarded for its high brand recognition, which aids in conversion.
| Feature | Details |
| Industry | Cybersecurity / Software / Tech Utilities |
| Product Type | Digital Software (Antivirus, VPN, Cleanup, Anti-Track) |
| Affiliate Program Type | CPS (Cost Per Sale) |
Avast Affiliate Program Offers
Avast provides a variety of tools to help you succeed, with a generous cookie window compared to many competitors.
| Feature | Details |
| Promotional Materials | Banners, Text Links, Smart Links, Newsletters, Exclusive Offers |
| Affiliate Cookie Duration | 60 Days (Higher than the industry standard of 30 days) |
| Accepted Traffic Source | Websites, Blogs, Social Media, Email Marketing, PPC (with restrictions on brand bidding) |
| Accepted Countries | Worldwide (Global reach with localized pages) |
| Explicit Content | Prohibited (Strict brand safety guidelines apply) |
| Religious or Political Content | Restricted / Prohibited (Generally not accepted to maintain brand neutrality) |
Avast Affiliate Commissions & Payments
The program offers a competitive commission structure that rewards high performance. It is a single-tier program, meaning you earn only on your direct sales.
| Feature | Details |
| MLM | No (Single-tier program) |
| Commission Rate | 15% – 35% (Typically 35% for the first month, then tiered based on revenue) |
| Commission Structure | Percentage of Sale (Performance-based tiers) |
| Payout Frequency | Monthly (Net 30 or Net 60 terms depending on the network) |
| Payout Methods | Direct Deposit (Bank Transfer), Check, PayPal (via network) |
| Minimum Payout | $50 – $100 (Depends on the network, e.g., CJ Affiliate usually requires $50 for direct deposit) |
Suitable Affiliates for Avast Affiliate
This program is ideal for content creators in the tech, security, and lifestyle niches.
- Bloggers: Tech tutorial blogs, cybersecurity news sites, and “How-to” guides (e.g., “How to remove a virus”).
- YouTubers: Tech reviewers, PC builders, and software tutorial channels.
- Video Editors: Can recommend Avast Cleanup to clients to speed up their rendering/editing machines.
- Influencers: Lifestyle influencers promoting “Digital Safety” for families or “Safe Browsing” for travelers (promoting Avast VPN).
- KOL (Key Opinion Leaders): Cybersecurity experts and IT professionals who can vouch for the software’s efficacy.
- KOC (Key Opinion Consumers): Everyday users sharing reviews on forums or social media about how Avast saved their PC.
- TikTokers: Short-form content creators sharing “PC Tips & Tricks” or “Hidden Website Hacks” (using VPNs).
- Livestreamers: Gamers who need “Do Not Disturb” modes and protection from DDoS attacks (Avast offers Gamer Mode).
Avast Affiliate Software
Avast primarily manages its affiliate program through the CJ Affiliate network. This third-party software handles all tracking, reporting, asset management, and payouts, ensuring transparency and reliability for affiliates. (Note: Some specific regions or sub-products might occasionally appear on other networks like Impact or in-house portals, but CJ is the main global hub).
3 Alternatives for Avast Affiliate Program
If you are looking to diversify, here are three major competitors in the antivirus space to compare.
- Bitdefender: Known for very high commission rates and excellent detection rates.
- Norton: A massive brand (sibling to Avast) with high trust but slightly lower commission rates.
- McAfee: deeply integrated into many OEM laptops, offering high brand awareness and flat or percentage fees.
| Comparison Factor | Avast | Bitdefender | Norton | McAfee |
| Average Bill (AOV) | ~$40 – $80 | ~$40 – $90 | ~$50 – $100 | ~$30 – $80 |
| Entry Fees | Free | Free | Free | Free |
| Withdrawal Threshold | ~$50 – $100 | ~$10 – $50 | ~$50 | ~$50 – $100 |
| Payment Frequency | Monthly | Monthly | Monthly | Monthly |
| Commission | 15% – 35% | 20% – 50% | ~20% | ~25% |
| Conversion | High (Freemium model attracts clicks) | Medium-High (Strong reviews help) | High (Strong brand recall) | High (Pre-installed on many PCs) |
| Marketing Materials | Banners, Links, Smart Links | Banners, Deep Links, localized LPs | Banners, Links, Coupons | Banners, Links, Landing Pages |