About Burberry

Burberry is a quintessential British luxury fashion house established in 1856 by Thomas Burberry. Headquartered in London, the brand is globally renowned for its invention of gabardine (a breathable, waterproof fabric) and its iconic trench coats.

The brand’s visual identity is anchored by the “Burberry Check,” a distinctive tartan pattern that adorns many of its products. Burberry blends heritage with modern luxury, offering ready-to-wear fashion, leather accessories, footwear, eyewear, and fragrances for men, women, and children.

Burberry Affiliate Program Overview

The Burberry affiliate program allows partners to earn commissions by promoting one of the world’s most recognized luxury brands. It is primarily managed through large affiliate networks like Rakuten Advertising, ensuring reliable tracking and global reach.

Feature Details
Industry Luxury Fashion & Retail
Product Type High-end Clothing, Accessories, Bags, Shoes, Fragrances
Affiliate Program Type CPS (Cost Per Sale)

Burberry Affiliate Program Offers

Burberry maintains strict brand guidelines but provides its affiliates with high-quality creative assets to match its luxury positioning.

Feature Details
Promotional Materials High-resolution banners, text links, product data feeds, and access to exclusive imagery from runway collections.
Affiliate Cookie Duration 30 Days (Standard on Rakuten)
Accepted Traffic Source Content sites, luxury fashion blogs, influencers, editorial sites. (Coupons/Cashback sites are often restricted or paid lower rates).
Accepted Countries Global (Program is available in major markets including UK, USA, EU, Australia, and parts of Asia).
Explicit Content Strictly Prohibited. Affiliates must not display Burberry links on sites containing adult or offensive material.
Religious or Political Content Restricted. As a neutral global luxury brand, Burberry typically avoids association with politically sensitive or religiously divisive content.

Burberry Affiliate Commissions & Payments

The program offers a competitive commission rate for the luxury sector, though payment schedules are subject to the network’s standard processing times.

Feature Details
MLM No (Single-tier affiliate program).
Commission Rate Up to 7% on qualified sales (Rates may vary by region or product category).
Commission Structure Flat percentage on net sales (excluding shipping, taxes, and returns).
Payout Frequency Monthly (payments are usually processed on a Net-60 day basis by the network).
Payout Methods Direct Deposit, Check, PayPal (via Rakuten Advertising).
Minimum Payout $50 USD (or currency equivalent).

Suitable Affiliates for Burberry Affiliate

This program is best suited for content creators who cultivate an audience interested in high-end lifestyle, fashion, and luxury goods.

  • Fashion Bloggers: Websites dedicated to luxury trends, runway reviews, and outfit inspiration.
  • Influencers (Instagram/Pinterest): Creators with a strong visual aesthetic focusing on “Old Money” style or high-fashion.
  • YouTubers: Channels doing luxury haul videos, brand history deep-dives, or styling guides.
  • KOLs (Key Opinion Leaders): Established voices in the fashion industry whose recommendations drive purchase decisions.
  • Stylists & Personal Shoppers: Professionals curating wardrobes for high-net-worth individuals.

Burberry Affiliate Software

Burberry does not use in-house software. They manage their affiliate program primarily through Rakuten Advertising (formerly LinkShare). This provides affiliates with third-party tracking, reliable reporting, and consolidated payments. Some sub-affiliate networks (like Sovrn or Skimlinks) also provide access to Burberry, but the direct relationship is via Rakuten.

3 Alternatives for Burberry Affiliate Program

If you are in the luxury fashion niche, it is highly recommended to diversify by joining programs from multi-brand retailers or other luxury houses.

Comparison Factor Burberry Farfetch Net-A-Porter Gucci
Platform/Network Rakuten Partnerize / Awin Rakuten Rakuten / Sovrn
Average Bill (AOV) High (~$800+) High (~$600+) Very High (~$1,000+) Very High (~$1,500+)
Entry Fees Free Free Free Free
Withdrawal Threshold $50 $50 $50 $50
Payment Frequency Net 60 Monthly Monthly Net 60
Commission Up to 7% 7% – 13% 3% – 6% 5% – 8%
Conversion Moderate (High Ticket) High (Huge Inventory) Moderate Moderate
Marketing Materials Banners, Lookbooks Feeds, Banners Curated Edits, Banners Runway visuals