About Cake

Cake.com (formerly COING) is a leading software developer focused on productivity and team communication tools.

Based in Palo Alto, California, the brand is the umbrella for several globally recognized products, most notably Clockify (the world’s most popular free time tracker), Pumble (a team chat and collaboration platform), and Plaky (a project management tool).

The brand focuses on creating “simple yet powerful” tools that help businesses and freelancers manage their time, tasks, and teams efficiently.

Cake Affiliate Program Overview

The Cake affiliate program is designed to reward partners who refer new paying customers to their suite of productivity tools, primarily focusing on Clockify and Pumble. It is a classic SaaS (Software as a Service) affiliate model.

Feature Description
Industry SaaS, Productivity, Business Software
Product Type Digital Subscriptions (Time tracking, Team chat, Project management)
Affiliate Program Type Recurring / Performance-based

Cake Affiliate Program Offers

Cake provides its affiliates with the necessary tools to promote their products to a global audience of professionals and business owners.

Feature Description
Promotional Materials Banners, brand logos, product screenshots, and text links
Affiliate Cookie Duration 90 Days
Accepted Traffic Source SEO Blogs, Social Media, Email Marketing, YouTube, PPC (No brand bidding)
Accepted Countries Worldwide
Explicit Content Strictly Prohibited
Religious or Political Content Strictly Prohibited

Cake Affiliate Commissions & Payments

The program is highly attractive due to its recurring nature, meaning you earn as long as the referred customer continues to pay for their subscription.

Feature Description
MLM (Multi-Level Marketing) No
Commission Rate 20% to 30% (Variable based on the specific product and tier)
Commission Structure Recurring (usually for the first 12–24 months of a subscription)
Payout Frequency Monthly (Net-30)
Payout Methods PayPal, Wire Transfer
Minimum Payout $100

Suitable Affiliates for Cake Affiliate

This program is ideal for creators who speak to a professional, entrepreneurial, or tech-focused audience.

  • Bloggers: Specifically those in the “Work from Home,” “SaaS Reviews,” or “Entrepreneurship” niches.
  • TikTokers: Productivity hackers and “Day in the life” corporate influencers.
  • KOC (Key Opinion Consumers): Real users of Clockify who share their workflow setups.
  • KOL / Influencers: Business coaches and tech experts.
  • YouTubers: Creators who produce “Top 10 Tools for Freelancers” or software tutorials.
  • Video Editors: Promoting Pumble or Plaky for team collaboration during the editing process.
  • Livestreamers: Promoting time-management tools to help other streamers balance their schedules.

Cake Affiliate Software

Cake.com primarily uses Rewardful to manage its affiliate programs (specifically for Clockify). Rewardful is a specialized affiliate management software for SaaS companies that use Stripe for billing, allowing for seamless tracking of recurring commissions.

3 Alternatives for Cake Affiliate Program

If you are considering the Cake affiliate program, you may also want to look at these three competitors in the productivity and time-management space.

Comparison Factor Cake.com (Clockify) Toggl Track Monday.com Harvest
Average Bill $30 – $150 $50 – $200 $100 – $500+ $50 – $150
Entry Fees Free Free Free Free
Withdrawal Threshold $100 $100 $200 $100
Payment Frequency Monthly Monthly Monthly Monthly
Commission 20% Recurring 10% – 20% Recurring Up to 100% of 1st month 15% – 25% Recurring
Conversion High (Free tier helps) Medium High Medium
Marketing Materials Good (Banners/Logos) Excellent Superior (Videos/Ads) Basic