About Dermstore
Dermstore is a premier online retailer specializing in professional-strength skincare, luxury makeup, and haircare products. Founded in 1999 by a dermatologist, the brand distinguishes itself as the “Skincare Authority,” offering a curated selection of dermatologist-recommended brands that are often hard to find in standard retail stores (such as SkinCeuticals, Obagi, and EltaMD).
Acquired by The Hut Group (THG) in 2021, Dermstore combines expert advice with a vast inventory of over 350 brands, catering to customers seeking clinical-grade results and premium beauty solutions.
Dermstore Affiliate Program Overview
The Dermstore affiliate program is a performance-based partnership allowing creators to earn commissions by driving sales to Dermstore.com. It is ideal for partners who can educate their audience about high-end skincare routines and ingredients.
| Factor | Description |
| Industry | Beauty, Skincare, Cosmetics, Wellness |
| Product Type | Professional-grade Skincare, Luxury Makeup, Haircare, Body Care, Tools |
| Affiliate Program Type | CPS (Cost Per Sale) |
Dermstore Affiliate Program Offers
Dermstore provides its partners with competitive terms, especially for those in the “skin-tellectual” niche.[2]
| Factor | Description |
| Promotional Materials | Banners, text links, deep links, product feeds, weekly newsletters with exclusive offers. |
| Affiliate Cookie Duration | 30 Days (Standard via Awin network) |
| Accepted Traffic Sources | Blogs, Content Sites, Social Media (Instagram, TikTok, YouTube), Email Marketing. |
| Accepted Countries | Primarily United States (Platform may accept international affiliates if they drive US traffic). |
| Explicit Content | Prohibited (Sites with adult, violence, or offensive content are not accepted). |
| Religious or Political Content | Restricted (Generally discouraged; sites must be brand-safe). |
Dermstore Affiliate Commissions & Payments
The program offers a tiered structure where commissions can increase based on performance and customer type (new vs. returning).
| Factor | Description |
| MLM (Multi-Level Marketing) | No (Direct affiliate partnership only). |
| Commission Rate | Up to 15% (Typically ~5-8% on baseline sales; higher rates often available for new customer acquisitions or select brands). |
| Commission Structure | Single-tier CPS (You earn on sales you generate directly). |
| Payout Frequency | Monthly (Usually paid on the 1st or 15th of the month). |
| Payout Methods | Wire Transfer, ACH (Direct Deposit), SEPA, BACS (via Awin). |
| Minimum Payout | $20 (Standard Awin threshold). |
Suitable Affiliates for Dermstore Affiliate
This program is best suited for creators who focus on education, reviews, and tutorials, as Dermstore products often have a higher price point and require explanation.
- Bloggers: Skincare review blogs, “shelfie” posts, and ingredient deep-dives.
- YouTubers: “Dermatologist Reacts” videos, morning/night routine vlogs, and luxury beauty hauls.
- Influencers: Instagram/TikTok creators focusing on “glass skin,” acne journeys, or anti-aging tips.
- KOL (Key Opinion Leaders): Dermatologists, Estheticians, and certified skin experts.
- KOC (Key Opinion Consumers): Everyday users sharing honest reviews of premium products.
- Video Editors: Creators compiling “Best of 2024” skincare lists.
- Livestreamers: Hosts doing live “Get Ready With Me” (GRWM) sessions using Dermstore products.
Dermstore Affiliate Software
Network (Not In-house): Dermstore uses third-party affiliate networks to manage their program.
- Primary Network: Awin (This is the main platform for THG brands).
- Note: You may occasionally see them listed on other platforms like CJ or FlexOffers, but Awin is the direct and most updated source.
3 Alternatives for Dermstore Affiliate Program
Here is a comparison of Dermstore with three major competitors: Sephora, Ulta Beauty, and SkinStore.
- Sephora: Best for mass appeal and trendy makeup; huge brand recognition but very short cookie duration.
- Ulta Beauty: accessible mix of drugstore and prestige brands; lower commission but reliable conversion.
- SkinStore: Very similar to Dermstore (also owned by THG); focuses on premium skincare often with slightly different brand exclusivity.
| Comparison Factor | Dermstore | Sephora | Ulta Beauty | SkinStore |
| Average Bill (AOV) | High (~$100 – $130) | High (~$80+) | Medium (~$70) | High (~$100+) |
| Entry Fees | Free | Free | Free | Free |
| Withdrawal Threshold | $20 | $50 | $25 – $50 | $20 |
| Payment Frequency | Monthly | Monthly (Net 30) | Monthly (Net 30) | Monthly |
| Commission | Up to 15% | 5% – 10% | 2% – 5% | Up to 15% (Base ~8%) |
| Cookie Duration | 30 Days | 24 Hours | 30 Days | 30 Days |
| Conversion | Moderate (High price point) | Very High | Very High | Moderate |
| Marketing Materials | Banners, Feeds, Newsletters | Banners, Creative Assets | Text, Banners | Banners, Exclusive Codes |
