About Discover Cars

Discover Cars (formerly Discover Car Hire) is a global leader in online car rental reservations. Founded in 2013 and headquartered in Riga, Latvia, the company rebranded in 2019 to better reflect its global expansion.

It operates as a car rental comparison website (aggregator), partnering with over 500 providers—including major international brands like Hertz, Avis, and Sixt, as well as trusted local suppliers—in more than 10,000 locations across 145+ countries.

The brand is known for its transparency, lack of hidden fees, and 24/7 customer support, having been recognized in the Financial Times FT 1000 list of Europe’s fastest-growing companies.

Discover Cars Affiliate Program Overview

Discover Cars provides a highly competitive affiliate program, particularly famous for its high revenue-share model and exceptionally long cookie duration.

Feature Details
Industry Travel / Transportation / Car Rental
Product Type Physical Services (Car Rental Bookings)
Affiliate Program Type CPS (Cost Per Sale)

Discover Cars Affiliate Program Offers

This program is designed to be affiliate-friendly with a cookie life that far exceeds the industry standard.

Feature Details
Promotional Materials Banners, Text Links, Customizable Widgets, Landing Page Generator, XML API (for advanced users)
Affiliate Cookie Duration 365 Days (1 Year)
Accepted Traffic Sources Blogs, Content Sites, Social Media (YouTube, TikTok, Instagram), Newsletters, Mobile Apps, Cashback sites.
Accepted Countries Worldwide (Global)
Explicit Content Prohibited (Strictly No)
Religious or Political Content Generally restricted; subject to review (Program terms usually prohibit association with controversial or sensitive topics)

Discover Cars Affiliate Commissions & Payments

Discover Cars pays based on the profit they make from the rental, not the total booking price, but the percentage share is very high compared to competitors.

Feature Details
MLM No (Single-tier program)
Commission Rate 70% of car rental profit + 30% of Full Coverage revenue
Commission Structure Revenue Share (Earnings typically average $20 per booking)
Payout Frequency Monthly (Processed on the 10th of the following month)
Payout Methods PayPal, Wire Transfer, ACH, Check, Payoneer, WebMoney
Minimum Payout $200 USD

Suitable Affiliates for Discover Cars Affiliate

This program is ideal for content creators in the travel and lifestyle niche who can demonstrate the value of renting a car for trips.

  • Bloggers: Travel bloggers writing “Things to do in [City]” or “Road Trip Itineraries” can easily embed booking widgets.
  • YouTubers: Creators making travel vlogs or car reviews can place links in video descriptions, benefiting from the 365-day cookie if viewers book months later.
  • TikTokers / Influencers / KOC / KOL: Short-form video creators showing “Travel Hacks” or “Hidden Gems” can use a link-in-bio to drive traffic.
  • Video Editors: Can monetize stock footage or travel compilations by including affiliate links in the credits or descriptions.
  • Livestreamers: Twitch or YouTube streamers discussing travel plans or “Digital Nomad” lifestyles can recommend the service live.

Discover Cars Affiliate Software

Discover Cars utilizes a hybrid approach to affiliate management software:

  1. Direct Program: They use Post Affiliate Pro for their in-house direct affiliate program. This is often the best route for higher commissions and direct support.
  2. Affiliate Networks: They are also present on major third-party networks such as ShareASaleCJ Affiliate (Commission Junction)Travelpayouts, and Indoleads for affiliates who prefer managing all their partnerships in one dashboard.

3 Alternatives for Discover Cars Affiliate Program

While Discover Cars is a top choice due to its cookie duration, other major players offer competitive advantages depending on your traffic type.

  1. Rentalcars.com: The biggest name in the industry (part of Booking Holdings). It has massive brand recognition which can lead to higher conversion rates, though the commission percentage is generally lower.
  2. Auto Europe: A strong competitor focused on the European and North American markets. They are known for high-quality customer service and competitive rates, with a straightforward commission structure.
  3. Economy Bookings: A fast-growing competitor that also offers a revenue-share model similar to Discover Cars (up to 60% of profit), making it a very close direct alternative.
Factor Discover Cars Rentalcars.com Auto Europe Economy Bookings
Average Bill ~$200 – $350 ~$200 – $400 ~$250 – $400 ~$150 – $300
Entry Fees Free Free Free Free
Withdrawal Threshold $200 £100 (approx. $130) $10 – $50 (varies by method) $50 – $100
Payment Frequency Monthly Monthly (Net-20) Monthly Monthly
Commission 70% of Profit + 30% of Insurance ~6% of Booking Value 2.4% – 8% of Booking Value Up to 60% of Profit
Cookie Duration 365 Days 30 Days 30 Days 30 Days
Conversion Rate ~3% – 5.5% High (due to brand fame) ~3% – 5% ~4% – 6%
Marketing Materials Widgets, Banners, API Widgets, Banners, API Banners, Links, Whitelabel Widgets, Banners, API