About Envato
Envato is a world-leading online community and ecosystem for creative assets, tools, and talent. Founded in 2006 in Melbourne, Australia, it connects millions of customers with creative authors.
The brand operates several major platforms, most notably Envato Elements (a subscription service for unlimited creative downloads), Envato Market (a collection of marketplaces like ThemeForest and CodeCanyon for buying individual digital assets), and Placeit (a DIY design and mockup tool).
Envato Affiliate Program Overview
The Envato Affiliate Program allows marketers to earn commissions by referring new customers to their ecosystem. It is widely favored by creative professionals because it covers a massive range of high-quality digital products, from WordPress themes to stock footage.
| Feature | Details |
| Industry | Media, Technology, and Creative Design |
| Product Type | Digital Products, Creative Assets (Themes, Footage, Audio, Graphics), and SaaS Subscriptions |
| Affiliate Program Type | CPA (Cost Per Action) & CPS (Cost Per Sale) |
Envato Affiliate Program Offers
Envato provides a robust set of terms for its affiliates. Notably, the program is split into three main buckets (Elements, Market, and Placeit), each with slightly different terms, but the general offers are listed below.
| Feature | Details |
| Promotional Materials | Banners, Text Links, Logos, and Creative Imagery |
| Affiliate Cookie Duration | 60 Days (Envato Elements) / 90 Days (Envato Market) |
| Accepted Traffic Source | Blogs, Websites, Social Media (YouTube, TikTok, Instagram), Email Lists |
| Accepted Countries | Worldwide (Global) |
| Explicit Content | Strictly Prohibited (Envato has a “Hard Rule” against promoting pornography or offensive content) |
| Religious or Political Content | Restricted/Prohibited (Content advocating strict political/religious agendas is generally not allowed per community guidelines) |
Envato Affiliate Commissions & Payments
Envato pays out commissions primarily for new customers. The program does not use a Multi-Level Marketing (MLM) structure; it is a single-tier direct commission system.
| Feature | Details |
| MLM | No (Single-tier program) |
| Commission Rate |
|
| Commission Structure | Fixed (Subscriptions) and Percentage-based (Marketplace Sales) |
| Payout Frequency | Monthly (Typically processed around the 16th of the month) |
| Payout Methods | Electronic Funds Transfer (EFT), PayPal, Bank Transfer (via Impact) |
| Minimum Payout | $10 (via Impact Radius settings) |
Suitable Affiliates for Envato Affiliate
This program is highly versatile and is best suited for creators who teach or demonstrate digital skills.
- Bloggers: Especially those in niches like Web Design, Graphic Design, Marketing, and Tech.
- TikTokers: Creators sharing “hacks” for design, video editing, or side hustles.
- KOC (Key Opinion Consumers): Everyday users reviewing specific themes or templates they used for a project.
- KOL (Key Opinion Leaders): Industry experts recommending the best tools for agencies or freelancers.
- Influencers: Lifestyle or Tech influencers showing how they create content.
- YouTubers: Tutorials on “How to build a website,” “Video editing tips,” or “Streamer setups.”
- Video Editors: Promoting stock footage, After Effects templates, and audio tracks.
- Livestreamers: Promoting overlays, twitch panels, and streaming assets.
Envato Affiliate Software
Envato uses Impact (Impact Radius) as their third-party affiliate management software. They previously used an in-house system but migrated to Impact to provide better tracking, reporting, and reliable payouts for their partners.
3 Alternatives for Envato Affiliate Program
While Envato is a giant in the creative space, there are other strong competitors.
- Canva: A direct competitor to Envato’s Placeit and Elements graphic tools, focusing on easy-to-use design software.
- Shutterstock: A massive stock asset library that competes directly with Envato’s stock photos and footage.
- TemplateMonster: A direct competitor to ThemeForest (Envato Market), selling website templates and themes.
| Comparison Factor | Envato Elements | Canva | Shutterstock | TemplateMonster |
| Average Bill (AOV) | Medium (~33-198/yr) | Low to Medium (Freemium model) | High (Expensive enterprise plans) | Medium (~$50 – $90 per theme) |
| Entry Fees | Free to Join | Free to Join | Free to Join | Free to Join |
| Withdrawal Threshold | $10 | $10 | $25 |
100 for Wire) |
| Payment Frequency | Monthly | Monthly | Monthly | Monthly (Net 15-30) |
| Commission | Up to $120 per sub | Up to $36 per sub (Pro) | Up to 20% ($200 max) | 30% (New) / 10% (Returning) |
| Conversion | High (Great value proposition) | Very High (Freemium hooks users) | Medium (Higher price point) | Medium (Niche specific) |
| Marketing Materials | Banners, Links, Logos | Banners, Links, Design Assets | Banners, API, Search Box | Banners, Landing Pages, Articles |
