About Fitbit

Fitbit is a pioneer in the wearable technology industry, founded in 2007 and acquired by Google in 2021. The brand is globally recognized for its fitness trackers and smartwatches that monitor health metrics such as heart rate, sleep quality, steps, and stress levels.

Fitbit’s ecosystem includes not only hardware but also a robust mobile app and a “Fitbit Premium” subscription service that provides personalized insights and workout programs. The brand positions itself as an accessible health partner for everyone from casual walkers to serious athletes.

Disclaimer
Affiliate program terms can change frequently. The figures below are based on general information and may vary based on specific campaigns or affiliate tiers.

Fitbit Affiliate Program Overview

The Fitbit affiliate program allows partners to earn commissions by promoting one of the world’s most famous health brands. It is primarily managed through the Impact Radius network.

Feature Information
Industry Consumer Electronics / Health & Fitness
Product Type Physical Goods (Trackers, Smartwatches, Accessories)
Affiliate Program Type RevShare (Revenue Share)

Fitbit Affiliate Program Offers

Fitbit provides affiliates with the necessary tools to drive conversions while maintaining strict brand guidelines regarding where their ads appear.

Feature Information
Promotional Materials Banners, text links, deep linking, and product feeds
Affiliate Cookie Duration 15 Days
Accepted Traffic Source Content sites, Blogs, Social Media, Review sites
Accepted Countries Worldwide (Focus on US, Canada, UK, and EU)
Explicit Content Strictly Prohibited
Religious or Political Content Generally Prohibited (Brand safety is a priority)

Fitbit Affiliate Commissions & Payments

Fitbit offers a competitive commission for the consumer electronics space, though it is lower than digital software programs due to the thin margins on hardware.

Feature Information
MLM (Multi-Level Marketing) No
Commission Rate 3% (Standard) – can increase for high-volume partners
Commission Structure Single-tier (Earn on the direct sale)
Payout Frequency Monthly (Net 30 or Net 60)
Payout Methods Direct Deposit, PayPal, Check (via Impact Radius)
Minimum Payout $10 (or as set in Impact Radius settings)

Suitable Affiliates for Fitbit Affiliate

The Fitbit program is highly versatile but works best for creators who focus on lifestyle improvement and technology.

  • Bloggers: Specifically those in the health, wellness, and tech-review niches.
  • TikTokers: Creating “Day in the Life” or fitness challenge content.
  • KOC (Key Opinion Consumers): Real users sharing honest daily tracking results.
  • KOL (Key Opinion Leaders): Medical professionals or certified fitness trainers.
  • Influencers: Lifestyle and fashion influencers who style wearables as accessories.
  • YouTubers: Tech reviewers doing “Unboxing” or “Long-term usage” videos.
  • Video Editors: Creators making cinematic fitness motivation montages.
  • Livestreamers: Fitness coaches who use the tracker during live workout sessions.

Fitbit Affiliate Software

Fitbit does not use in-house affiliate management software. They utilize Impact Radius (Impact.com), a leading third-party affiliate marketing platform. This allows affiliates to access detailed tracking, professional reporting tools, and automated payments through a reliable interface.

3 Alternatives for Fitbit Affiliate Program

Factor Fitbit (Impact) Garmin Amazon Associates Whoop
Average Bill $100 – $300 $200 – $900 $50 – $200 $200+ (Lifetime value)
Entry Fees Free Free Free Free
Withdrawal Threshold $10 $50 $10 $50
Payment Frequency Monthly Monthly Monthly (Net 60) Monthly
Commission 3% 2% – 8% 1% – 3% (Health/Tech) $50 per sign-up
Conversion High (Strong Brand) Medium (Niche) Very High Medium
Marketing Materials Good (Banners/Links) Standard Excellent (API/Tools) High-quality media