About Hollister
Hollister Co., often referred to as Hollister or HCo., is a global teen-oriented lifestyle brand owned by Abercrombie & Fitch Co. Launched in 2000, the brand was originally designed to evoke the spirit of Southern California, focusing on a “laid-back” surf and beach aesthetic.
Today, Hollister is a staple in youth fashion, known for its high-quality denim, hoodies, graphic tees, and loungewear. The brand targets the Gen Z demographic with affordable, trendy clothing that emphasizes comfort and individuality.
Hollister Affiliate Program Overview
The Hollister affiliate program allows creators and website owners to earn commissions by promoting Hollister’s latest collections. It is managed primarily through major affiliate networks, ensuring reliable tracking and reporting.
| Feature | Information |
| Industry | Fashion / Apparel |
| Product Type | Clothing, Accessories, Fragrance, and Loungewear |
| Affiliate Program Type | CPA (Cost Per Acquisition) |
Hollister Affiliate Program Offers
Hollister provides its partners with the tools necessary to convert their audience. The program is strict regarding brand safety to maintain its teen-friendly image.
| Feature | Information |
| Promotional Materials | Banners, Text Links, Product Data Feeds, and Seasonal Creative Assets |
| Affiliate Cookie Duration | 10 Days (standard via Impact) |
| Accepted Traffic Source | Blogs, Social Media, Comparison Sites, Loyalty/Cashback Sites |
| Accepted Countries | Global (Primary focus on US, UK, Canada, and EU) |
| Explicit Content | Strictly Prohibited |
| Religious or Political Content | Strictly Prohibited |
Hollister Affiliate Commissions & Payments
The program offers a competitive commission structure for the retail apparel industry, though rates can fluctuate based on the specific affiliate network used (e.g., Impact or Rakuten).
| Feature | Information |
| MLM (Multi-Level Marketing) | No |
| Commission Rate | 3% – 5% per sale (may vary by performance/region) |
| Commission Structure | Flat percentage of the total sale amount |
| Payout Frequency | Monthly (usually Net 30 or Net 60) |
| Payout Methods | Direct Deposit, PayPal, or Check (via Network) |
| Minimum Payout | $50 (standard Network threshold) |
Suitable Affiliates for Hollister Affiliate
Hollister’s target demographic is predominantly Gen Z (ages 14–22). Therefore, the program is most suitable for:
- TikTokers & Reels Creators: Since the brand is highly visual and trendy, short-form video content showcasing “hauls” is very effective.
- Influencers (Instagram/Snapchat): Perfect for lifestyle photography featuring Hollister’s “SoCal” aesthetic.
- KOC & KOL: Key Opinion Consumers who can provide authentic reviews to their peer groups.
- Bloggers: Specifically those in the “Back to School,” “Teen Fashion,” or “Budget Style” niches.
- YouTubers: Ideal for “Try-on Hauls” and seasonal lookbooks.
- Video Editors: Those creating stylized fashion montages for social platforms.
- Livestreamers: Creators who engage in live shopping events or “Get Ready With Me” (GRWM) sessions.
Hollister Affiliate Software
Hollister does not use a proprietary, in-house built software for its affiliates. Instead, they use Impact Radius (and occasionally Rakuten Advertising) for their affiliate management. These platforms provide third-party verification, detailed analytics, and streamlined payment processing.
3 Alternatives for Hollister Affiliate Program
| Comparison Factor | Hollister | American Eagle | PacSun | ASOS |
| Average Bill (AOV) | $60 – $80 | $70 – $90 | $70 – $100 | $80 – $110 |
| Entry Fees | Free | Free | Free | Free |
| Withdrawal Threshold | $50 | $50 | $50 | $50 |
| Payment Frequency | Net 30/60 | Net 30 | Net 30 | Net 45 |
| Commission | 3% – 5% | 2% – 4% | 3% – 7% | 3% – 6% |
| Conversion | High (Teen niche) | High | Medium/High | Very High |
| Marketing Materials | Banners, Feed | Banners, Feed | Banners, Feed | High-quality assets, API |