About HubSpot

HubSpot is a leading US-based developer and marketer of software products for inbound marketing, sales, and customer service. Founded in 2006, it provides a comprehensive, AI-powered customer platform (Smart CRM) designed to help businesses, particularly small and mid-sized companies, simplify and centralize their sales, marketing, and relationship management efforts.

The platform offers a full suite of capabilities, including Marketing Hub, Sales Hub, Service Hub, Content Hub, Data Hub, and Commerce Hub, all focused on generating leads, closing deals, and driving customer retention.

HubSpot Affiliate Program Overview

The HubSpot Affiliate Program allows content creators, software reviewers, online educators, and business solutions to earn commissions by promoting HubSpot’s software suite. It is known for its recurring commission structure, which offers long-term earning potential.

Parameter Detail
Industry Software as a Service (SaaS), Marketing Technology (MarTech), Customer Relationship Management (CRM)
Product Type Subscription-based Software (Marketing Hub, Sales Hub, Service Hub, etc.)
Affiliate Program Type Recurring Commission/Revenue Share

HubSpot Affiliate Program Offers

The program provides affiliates with a good set of promotional tools and a generous cookie duration to help them convert leads into paying customers.

Parameter Detail
Promotional Materials Access to an affiliate resource center with 400+ promotional assets like banners, email templates, demo content, and more.
Affiliate Cookie Duration 180 days (Significantly longer than many programs, providing ample time for leads to convert.)
Accepted Traffic Source Websites, blogs, email lists, and social channels (must align with their target business audience).
Accepted Countries Global (HubSpot operates in over 100 countries).
Explicit Content Not accepted (Strict adherence to program policies required).
Religious or Political Content Not accepted (Strict adherence to program policies required).

HubSpot Affiliate Commissions & Payments

The program is highly attractive due to its recurring commission structure, which offers affiliates a steady stream of passive income for up to one year per customer.

Parameter Detail
MLM No (It is a standard affiliate/referral program).
Commission Rate 30% recurring (up to 1 year) on the customer’s subscription fees.
Commission Structure Tiered structure based on performance: Affiliate, Super Affiliate, and Elite Affiliate. All tiers start with a 30% recurring rate, but higher tiers get additional bonuses, custom commissions, and perks.
Payout Frequency Monthly (Managed by the affiliate platform).
Payout Methods PayPal, Direct Deposit (EFT).
Minimum Payout $50 USD.

Suitable Affiliates for HubSpot Affiliate

The HubSpot Affiliate Program is most suitable for individuals and entities with an audience focused on business, marketing, sales, and technology. The audience must be interested in SaaS solutions, CRM, and tools for business growth.

Affiliate Type Suitability Rationale
Bloggers High Especially those in the marketing, sales, web design, or SaaS niches who write reviews, tutorials, and comparison articles.
YouTubers High Content creators who review software, offer business/marketing strategy, or provide tutorials on CRMs and marketing automation.
Influencers Medium to High MarTech influencers, business coaches, or consultants on platforms like LinkedIn, Instagram, or Twitter with an audience of small to mid-sized business owners and marketers.
KOL/KOC Medium Must have a niche audience of business decision-makers or marketing/sales professionals. Less suitable for general lifestyle.
Video editors Low Not a direct fit unless they run a niche channel focused on software reviews or marketing automation for video professionals.
TikTokers/Livestreamers Low to Medium Challenging due to the B2B focus and high price point, requiring an audience segment with a high business/marketing interest.

HubSpot Affiliate Software

HubSpot utilizes a trusted, third-party platform to manage its affiliate program.

Software Detail Management Method
Affiliate Management Software Impact (impact.com)
In-house Affiliate Management No (The program is managed through Impact).

3 Alternatives for HubSpot Affiliate Program

HubSpot’s main competitors and alternatives in the SaaS/CRM space also offer affiliate programs. Here are three alternatives: ActiveCampaign, GetResponse, and EngageBay.

Comparison Factor HubSpot Affiliate Program ActiveCampaign Affiliate Program GetResponse Affiliate Program EngageBay Affiliate Program
Average Bill High (Varied plans from Starter to Enterprise, often high monthly fees) Medium (Plans vary based on contacts/features) Low to Medium (Competitive, varied plans) Low (Affordable plans for small businesses, Free plan available)
Entry Fees Free to join Free to join Free to join Free to join
Withdrawal Threshold $50 USD $100 USD (Varies by platform) $50 or $100 (Varies by program) $50 USD
Payment Frequency Monthly Monthly Monthly Monthly
Commission 30% Recurring (up to 1 year) 20-30% Recurring (Lifetime) or One-Time Flat Fee ($50 – $170) 33% Recurring (Lifetime) or $100 One-Time 30% Recurring (Lifetime) or 200% One-Time
Conversion Requires B2B audience, high-ticket conversion can be a long sales cycle. Strong for email marketing/automation audience, potentially shorter cycle. Good for email marketing and landing page-focused audiences. Good conversion for small businesses and startups looking for “all-in-one” solutions.
Marketing Materials Extensive (400+ assets, Resource Center) Good access to banners, links, and resources. Extensive (Banners, landing pages, tracking links). Good access to creative materials.