About Kajabi
Kajabi is an all-in-one platform designed to help entrepreneurs, experts, and content creators build, market, and sell digital products online. It’s often referred to as a “knowledge commerce” platform because it provides a complete ecosystem for monetizing expertise.
Its comprehensive features eliminate the need for multiple tools, allowing users to:
- Create and host online courses, membership sites, coaching programs, and digital downloads.
- Build a full website and customized landing pages with no coding required.
- Run email marketing campaigns and set up automated sales funnels (Pipelines).
- Manage payments, affiliates, and analytics all from a single dashboard.
Kajabi is positioned as a premium solution for business owners who want to streamline their operations and focus on content creation and growth.
Kajabi Affiliate Program Overview
Kajabi has a partner program that rewards affiliates for referring new users to the all-in-one platform. This is a highly sought-after affiliate program, often featuring recurring commissions, making it a great long-term revenue opportunity for those with an audience interested in online business tools.
| Factor | Description |
| Industry | Software as a Service (SaaS), Knowledge Commerce, E-Learning Platform |
| Product Type | All-in-One Digital Business Platform (Software) |
| Affiliate Program Type | Recurring Commission (Tiered structure for partners, generally) |
Kajabi Affiliate Program Offers
The program provides affiliates with the necessary tools and favorable terms to ensure their referral efforts are properly tracked and credited.
| Factor | Description |
| Promotional Materials | Share Links, Personalized Coupon Codes (if enabled by the merchant), Access to resources (brand guidelines, images, copy templates, etc.) via the Affiliate Portal. |
| Affiliate Cookie Duration | Affiliates can choose a conversion window of 30, 60, or 90 days. The cookie duration can also be refreshed with subsequent clicks. |
| Accepted Traffic Source | Generally accepted. However, direct linking to Kajabi-owned sites and running ads that include the direct partner link or bidding on “Kajabi” keywords are often restricted. Sending paid traffic to the affiliate’s own pre-sell page is acceptable. |
| Accepted Countries | Kajabi is a global platform; the affiliate program generally accepts partners worldwide. Specific regional restrictions would be detailed in the official Partner Terms. |
| Explicit Content | Not explicitly detailed in the general information, but standard SaaS affiliate terms typically prohibit promotion via explicit or adult content. |
| Religious or political content | Not explicitly detailed, but promotions should align with professional marketing standards and not involve content that is illegal, misleading, or abusive. |
Kajabi Affiliate Commissions & Payments
Kajabi’s Partner Program is known for offering a competitive and potentially lucrative commission structure, especially for high-performing partners.
| Factor | Description |
| MLM (Multi-Level Marketing) | Not an MLM. It is a standard affiliate/partner program where you earn from your direct referrals. |
| Commission Rate | Tiered structure for the main Partner Program, often starting with a one-time payout for early referrals and progressing to 20% recurring monthly commission for the life of the customer subscription for top-tier partners. |
| Commission Structure | Recurring Revenue (Once a partner reaches the recurring tier, they earn a commission for as long as the referred customer remains an active, paying Kajabi user). |
| Payout Frequency | The merchant (Kajabi) sets the commission Due Day (typically 30 days or more to account for refunds/disputes). Payouts can be set to be Automatic (scheduled via PayPal) or Manual (merchant pays outside of Kajabi). |
| Payout Methods | PayPal (for automatic mass payouts). Other methods (Wise, bank transfer) can be used for manual payouts depending on the agreement. |
| Minimum Payout | Not explicitly stated as a fixed value in the general information, but payments are processed after the commission due day has passed. |
Suitable Affiliates for Kajabi Affiliate
The Kajabi affiliate program is highly suitable for individuals and entities whose audience is focused on building an online business, monetizing knowledge, and seeking all-in-one platform solutions.
| Affiliate Type | Suitability | Rationale |
| Bloggers | High | Can write in-depth reviews, tutorials, and “best tools” listicles focused on online business, course creation, and marketing. |
| TikTokers | Medium | Good for short, engaging content on business tips and tools, but the high-ticket price requires trust, making it less direct than a blog/YouTube. |
| KOC/KOL/Influencers | High | Highly effective, especially on platforms like YouTube and Instagram, if their niche is entrepreneurship, online coaching, or content monetization. Their authority drives trust for a high-value software purchase. |
| YouTubers | Very High | Excellent for creating comprehensive platform reviews, “how-to” tutorials on course creation, and direct comparisons with competitors, all of which build trust and demonstrate value. |
| Video editors | Low | Less suitable unless they also teach about the business side of video editing or run a course on a platform like Kajabi. |
| Livestreamers | Medium | Suitable if the streams focus on business building, Q&A on tools, or live demonstrations of the platform. |
Kajabi Affiliate Software
Kajabi uses its in-house affiliate management software/feature built directly into the platform.
The feature set allows a Kajabi user (the “Hero” or merchant) to manage their own affiliate program directly within their Kajabi dashboard. This includes:
- Affiliate registration and user management.
- Tracking conversions, clicks, and sales.
- Automated or manual commission calculation and payout tracking (including PayPal Mass Pay reports).
- Providing affiliates with their own portal for viewing statistics and accessing share links/resources.
3 Alternatives for Kajabi Affiliate Program
Here are three popular alternatives to the Kajabi affiliate program: Thinkific, Teachable, and Podia. These are all platforms in the same industry (Knowledge Commerce) that focus on helping creators sell online courses and digital products.
| Comparison Factor | Kajabi (Partner Program) | Thinkific (Partner Program) | Teachable (Affiliate Program) | Podia (Affiliate Program) |
| Average Bill (Referred Customer) | High (Plans start at approx. $149/mo paid monthly) | Medium (Plans start at approx. $49/mo paid monthly) | Medium (Plans start at approx. $59/mo paid monthly) | Low-Medium (Plans start at approx. $39/mo paid monthly) |
| Entry Fees (Affiliate) | None | None | None | None |
| Withdrawal Threshold | Not publicly fixed; depends on the merchant’s settings (typically one month after “Due Day” grace period). | Not publicly fixed; usually done through a third-party platform. | Not publicly fixed; depends on the platform/network used. | Not publicly fixed; depends on the platform/network used. |
| Payment Frequency | Monthly or based on the Due Day (e.g., 30-90 day hold for refunds) | Monthly or based on hold period (typically 30 days) | Monthly or based on hold period | Monthly or based on hold period |
| Commission | 20% Recurring Lifetime (for top-tier partners) or high one-time payments for initial tiers. | 20% Recurring Lifetime | 30% Recurring Lifetime (for their top plan referrals) or up to $700 one-time. | 30% Recurring Lifetime |
| Conversion (Difficulty) | Harder (Higher price point, all-in-one feature set is a bigger decision). | Medium (More focused on course creation, lower entry cost than Kajabi). | Medium (Focus on simplicity for educators). | Easier (Focus on beginners/simplicity, competitive starting price). |
| Marketing Materials | In-house tools (links, resources, Partner Dashboard). | Via PartnerStack (third-party network). | Via third-party affiliate network (e.g., PartnerStack). | Via PartnerStack or in-house tools. |
