About LTK
LTK (formerly rewardStyle and LIKEtoKNOW.it) is a premier global influencer marketing platform that pioneered the “shippable content” movement. Founded in 2011 by Amber Venz Box and Baxter Box, it provides a curated ecosystem where creators can monetize their content, brands can reach targeted audiences, and consumers can shop directly from social media posts and the LTK app.
LTK Affiliate Program Overview
The LTK Affiliate program is an invite-only, curated network designed for high-quality content creators. Unlike standard affiliate programs, LTK acts as an aggregator, giving creators access to thousands of retailers (like Nordstrom, Target, and Sephora) through a single dashboard.
| Feature | Description |
| Industry | Fashion, Beauty, Home, Lifestyle, and Family |
| Product Type | Physical Consumer Goods (Apparel, Decor, Cosmetics, etc.) |
| Affiliate Program Type | Influencer Network / Sub-Affiliate Network |
LTK Affiliate Program Offers
LTK is known for its high standards regarding content quality. The platform provides sophisticated tools like “Link Ninja” and the LTK app to help creators turn their imagery into a storefront.
| Feature | Details |
| Promotional Materials | LTK App Shop, Product Widgets, Link Ninja (Deep linking), Newsletters |
| Affiliate Cookie Duration | Varies by retailer (typically 7 to 30 days) |
| Accepted Traffic Source | Social Media (IG, TikTok, FB), Blogs, YouTube, LTK App |
| Accepted Countries | Global (Retailers in 100+ countries) |
| Explicit Content | Strictly Prohibited |
| Religious or Political Content | Generally discouraged; focuses on lifestyle/commerce |
LTK Affiliate Commissions & Payments
LTK operates on a Cost Per Acquisition (CPA) model. When a follower clicks a link and makes a purchase, the creator earns a percentage of the sale.
| Feature | Details |
| MLM | No (It is a professional affiliate network, not multi-level marketing) |
| Commission Rate | Varies by brand (typically 5% – 20%) |
| Commission Structure | CPA (Cost Per Acquisition) |
| Payout Frequency | Monthly (once commissions are cleared by the retailer) |
| Payout Methods | PayPal (Direct Deposit available in some regions) |
| Minimum Payout | $100 USD |
Suitable Affiliates for LTK Affiliate
LTK is not an “open-to-all” platform; they vet applicants based on content quality, engagement, and consistency.
- Bloggers: Ideal for those with established fashion or home decor blogs.
- TikTokers: High suitability for “Haul” and “GRWM” (Get Ready With Me) creators.
- KOC (Key Opinion Consumers): Suitable if they have a highly aesthetic feed and organic engagement.
- KOL (Key Opinion Leaders): High suitability for industry experts in beauty or style.
- Influencers: The primary demographic, especially those on Instagram.
- YouTubers: Great for fashion lookbooks and “Best Of” product reviews.
- Video Editors: Can partner with creators to optimize short-form shoppable video content.
- Livestreamers: LTK supports video content that can be linked to products in real-time.
LTK Affiliate Software
LTK uses In-house affiliate management software. They built their own proprietary technology, including the LTK Creator App and the consumer-facing LTK shopping app. This allows them to provide unique data analytics and tracking that third-party platforms cannot match.
3 Alternatives for LTK Affiliate Program
The main competitors to LTK are other sub-affiliate networks or direct-to-retailer programs.
| Comparison Factor | LTK (rewardStyle) | Collective Voice | Amazon Associates | Impact Radius |
| Average Bill (Sale) | High (Premium brands) | Moderate/High | Moderate | Varies by Brand |
| Entry Fees | Free (But hard to get accepted) | Free (Easier entry) | Free (Easy entry) | Free |
| Withdrawal Threshold | $100 | $25 | $10 | Varies (usually $50) |
| Payment Frequency | Monthly | Monthly | Monthly (Net 60) | Monthly |
| Commission | 5% – 20% | 1% – 15% | 1% – 10% | Brand-dependent |
| Conversion | Very High (App-driven) | High | Extremely High | Moderate |
| Marketing Materials | Superior (App/Widgets) | Excellent (Storefronts) | Basic (Links/Banners) | Basic (Banners/Links) |