Lyft Affiliate Program

About Lyft

Lyft is a leading transportation-as-a-service provider primarily operating in the United States and Canada. Launched in 2012, it revolutionized the way people move by offering a mobile app that connects passengers in need of a ride with drivers with vehicles.

Beyond its core ridesharing service, Lyft has expanded into bike-sharing, electric scooters, car rentals, and specialized transit for healthcare and business. The brand is known for its focus on community, sustainability, and its “pink” branding that emphasizes a friendly, approachable alternative to traditional taxis.

Lyft Affiliate Program Overview

The Lyft affiliate program is designed to reward partners who refer new riders or new drivers to the platform. It is a performance-based marketing program that helps Lyft expand its user base through trusted third-party voices.

Lyft Affiliate Program Offers

Lyft provides its affiliates with the necessary tools to promote their services effectively while maintaining strict brand safety guidelines.

Lyft Affiliate Commissions & Payments

The commission structure is typically split into two categories: high-value payouts for referring new drivers and smaller payouts for referring new riders.

Suitable Affiliates for Lyft Affiliate

Who should join this program? Because Lyft is a localized service, it is best for creators with a North American audience.

• Bloggers: Travel bloggers, personal finance bloggers (side hustles), and local city guides.
• TikTokers: Those sharing “Day in the life” of a driver or travel hacks for navigating cities.
• KOC (Key Opinion Consumers): Real users sharing their referral codes with their immediate social circles.
• KOL / Influencers: Lifestyle influencers who promote safe rides home or convenient travel.
• YouTubers: Tech reviewers (app experience) or gig economy experts teaching people how to earn money.
• Video Editors: Content creators making high-energy ads for social media distribution.
• Livestreamers: Often used by “IRL” (In Real Life) streamers who use Lyft to move between streaming locations.

Lyft Affiliate Software

Lyft does not manage its affiliate program entirely in-house. They primarily use Impact (Impact Radius) and have historically used CJ Affiliate (Commission Junction). These platforms allow affiliates to track clicks, conversions, and payouts in a centralized dashboard.

3 Alternatives for Lyft Affiliate Program

If you are looking for similar programs, here is how Lyft compares to its top competitors.