Reformation Affiliate Program

About Reformation

Reformation is a popular Los Angeles-based fashion brand founded in 2009. The brand’s core mission is to bring sustainable fashion to everyone, combining stylish, trend-aware designs with a strong commitment to ethical and environmental responsibility.

They are known for their beautiful, feminine, event-ready dresses, polished jumpsuits, classic denim, and various women’s clothing and accessories. Reformation focuses on using sustainable materials, tracking the environmental footprint of their clothing (RefScale), and aiming for net-zero carbon emissions. They appeal to customers who prioritize both style and eco-conscious shopping.

Reformation Affiliate Program Overview

The Reformation Affiliate Program allows publishers, creators, and influencers to earn a commission by promoting Reformation’s sustainable clothing and accessories to their audience. It’s an opportunity to align with a highly recognized brand in the sustainable fashion industry. Affiliates use personalized links or banners to track sales originating from their platform, earning a percentage of each qualifying purchase.

Reformation Affiliate Program Offers

Reformation provides affiliates with the necessary resources and established terms to effectively promote the brand and earn commissions.

Reformation Affiliate Commissions & Payments

The commission structure for the Reformation program is a flat rate based on the value of the sale, and payments are handled through standard affiliate payment methods.

Suitable Affiliates for Reformation Affiliate

The Reformation affiliate program is highly suitable for content creators and platforms whose audience has an interest in mid-to-high-end fashion and places a high value on sustainability and ethical practices.

• Bloggers: Ideal for fashion, lifestyle, and sustainability bloggers who can write in-depth reviews and create lookbooks.
• TikTokers/Influencers: Excellent for fashion influencers with a strong visual presence and an audience interested in ethical, trendy clothing hauls and styling videos.
• KOL (Key Opinion Leaders)/KOC (Key Opinion Consumers): Suitable for those with established authority in the eco-friendly or luxury/premium fashion spaces.
• YouTubers: Great for creators who focus on clothing reviews, sustainable shopping guides, try-on hauls, and capsule wardrobes.
• Livestreamers: Effective for live styling sessions or shopping hauls focused on ethical and sustainable brands.
• Video editors: While not a direct promotional channel, they are crucial for creating high-quality, engaging visual content for the above channels.

In summary, the program is best for those in the sustainable fashion and women’s lifestyle niches with an engaged audience interested in quality, ethical, and stylish apparel.

Reformation Affiliate Software

Reformation utilizes Affiliate Management Software to run its program, rather than an entirely in-house system. They often partner with well-known affiliate networks (such as CJ Affiliate or Rakuten Advertising) to manage tracking, reporting, and payments. Affiliates would typically sign up and access their dashboard through the chosen external network.

3 Alternatives for Reformation Affiliate Program

Here are three alternative affiliate programs in the fashion or lifestyle space that share some characteristics with Reformation’s audience, followed by a comparison table.

1. Everlane: Known for its “Radical Transparency” in pricing and supply chain, Everlane is a strong competitor in the ethical and modern basics segment. They appeal to a similar eco-conscious, style-minded consumer, often offering a more generous commission rate.
2. Patagonia: While focused on outdoor apparel, Patagonia is a leader in environmental activism and sustainability, attracting an audience that values ethical production and quality, much like Reformation’s. The price point is often high, but the commission rate can be more favorable.
3. ASOS: A global fashion retailer offering a massive variety of fast and mainstream fashion, including many brands. It contrasts with Reformation’s focus on sustainability but offers a much broader product range and typically a higher commission percentage, catering to a wider, younger fashion audience.