About Robinhood
Robinhood is a pioneer in the “commission-free” trading space, widely credited with democratizing finance for a new generation of investors. Launched in 2013, the platform offers a mobile-first interface that allows users to trade stocks, ETFs, options, and cryptocurrencies without paying traditional trading commissions. It is particularly popular among Millennials and Gen Z for its user-friendly design, fractional shares feature (allowing users to invest with as little as $1), and “gamified” user experience.
Robinhood Affiliate Program Overview
The Robinhood Affiliate Program is a performance-based marketing partnership that rewards creators for driving new, active users to the platform. It operates on a CPA (Cost Per Action) model, meaning you earn when your referrals take specific actions (like signing up or funding an account), rather than just clicking a link.
| Feature | Details |
| Industry | Fintech / Financial Services |
| Product Type | Mobile Trading App & Investment Platform |
| Affiliate Program Type | CPA (Cost Per Action) & CPL (Cost Per Lead) |
Robinhood Affiliate Program Offers
This section outlines the rules and resources provided to affiliates. Robinhood is highly regulated, so they are strict about compliance and where their traffic comes from.
| Feature | Details |
| Promotional Materials | Banners, text links, logos, and seasonal creative assets available through the affiliate dashboard. |
| Affiliate Cookie Duration | 30 Days (You earn a commission if the user converts within 30 days of clicking your link). |
| Accepted Traffic Sources | Blogs, Financial Websites, Verified Social Media (YouTube, TikTok, Instagram), Email Lists (must be opt-in). |
| Accepted Countries | USA (The program is strictly focused on US residents due to financial regulations). |
| Explicit Content | Strictly Prohibited (Partners associated with adult content, violence, or illegal activities are rejected). |
| Religious or Political Content | Generally Restricted (Content must be “Brand Safe.” Highly controversial political or religious sites are typically rejected to avoid PR risks). |
Robinhood Affiliate Commissions & Payments
Robinhood pays affiliates based on qualified leads and funded accounts. Unlike some programs that offer a percentage of revenue, Robinhood pays a fixed flat fee per user.
| Feature | Details |
| MLM (Multi-Level Marketing) | No (Single-tier program; you only earn on your own direct referrals). |
| Commission Rate | Typically 20 per funded account. (Rates can vary based on volume and specific campaign offers). |
| Commission Structure | Flat Fee CPA (Fixed amount per action). |
| Payout Frequency | Monthly (Usually Net-30 or shortly after the locking period ends). |
| Payout Methods | ACH (Direct Deposit), Check, Wire Transfer. |
| Minimum Payout | $50 (Earnings roll over to the next month if the threshold is not met). |
Suitable Affiliates for Robinhood
Robinhood is best suited for content creators who speak to beginners in finance, as the app is designed as an entry point into investing.
- Bloggers: specifically in the Personal Finance, “Make Money Online,” Frugal Living, and Student Finance niches.
- TikTokers: Creators focusing on “FinTok,” money hacks, and side hustles (due to the app’s young demographic).
- YouTubers: Tech reviewers, finance educators, and channels explaining “How to buy your first stock.”
- Influencers: Lifestyle influencers who discuss financial independence or saving money.
- KOL (Key Opinion Leaders): Respected voices in the investment community who can explain the pros/cons of commission-free trading.
- Video Editors: Those creating tutorials on how to use the app interface.
- KOC (Key Opinion Consumers): Everyday users sharing their actual success stories or portfolio updates.
Robinhood Affiliate Software
Yes. Robinhood uses Impact (Impact.com), also known as Impact Radius, to manage its affiliate program. This is a third-party network that handles tracking, reporting, asset hosting, and payments. You must apply through the Impact network to join.
3 Alternatives for Robinhood Affiliate Program
If your audience is interested in investing, you should consider these competitors. Webull is Robinhood’s direct rival for active traders, Acorns appeals to passive “set it and forget it” investors, and eToro is popular for social trading (copying other traders).
| Comparison Factor | Robinhood | Webull | Acorns | eToro |
|---|---|---|---|---|
| Minimum User Cost / Deposit | $0 – $1 (very low barrier, high conversion) | $0 (higher deposits usually required for bonus eligibility) | $5/month subscription | $10 – $500 (varies by country) |
| Affiliate Entry Fee | Free | Free | Free | Free |
| Withdrawal Threshold | ~$50 | ~$50 | ~$10 – $50 | ~$100 – $500 (wire transfer, country-dependent) |
| Payment Frequency | Monthly | Monthly | Monthly | Monthly (Net 30) |
| Commission Structure | ~$15 – $20 per funded account | ~$25 – $60+ per funded account or free-stock equivalent | ~$10 – $60 per funded account | ~$100 – $250 CPA (tiered by country) |
| Conversion Potential | High (brand trust + frictionless signup) | Medium–High (strong incentives, bonus-driven) | High (simple “spare change investing” pitch) | Medium (higher deposit friction) |
| Marketing Materials | Banners, Text Links | Banners, Free-Stock Landing Pages | Banners, Text Links | Widgets, Banners, Custom LPs |