About Rocket Mortgage

Rocket Mortgage, formerly known as Quicken Loans, is America’s largest mortgage lender. They are a fintech-driven financial services company known for revolutionizing the mortgage industry with a completely online, digital-first application process.

They offer a wide range of home loan products, including conventional loans, FHA, VA, and jumbo loans, as well as refinancing options. Their brand is synonymous with speed, ease of use, and a tech-forward approach to home buying.

Disclaimer
Affiliate program terms can change frequently. The figures below are based on general information and may vary based on specific campaigns or affiliate tiers.

Rocket Mortgage Affiliate Program Overview

Rocket Mortgage generally operates under a “Partner” model rather than a traditional open affiliate network.

Feature Description
Industry Finance, Real Estate, Banking
Product Type Home Loans, Refinancing, Home Equity Loans
Affiliate Program Type CPA (Cost Per Action) / Partner Referral

Rocket Mortgage Affiliate Program Offers

Feature Information
Promotional Materials Banners, text links, co-branded landing pages (for partners), and widgets.
Affiliate Cookie Duration 30 Days (Typical for this sector, though often session-based for strict mortgage compliance).
Accepted Traffic Source Content sites (SEO), Finance Blogs, Real Estate portals, Email Marketing (with strict compliance).
Accepted Countries United States Only (Mortgage lending is heavily regulated by state).
Explicit Content No. Strictly prohibited.
Religious/Political Content No. As a regulated financial institution, they typically avoid association with sensitive political or religious content.

Rocket Mortgage Affiliate Commissions & Payments

The commission structure for Rocket Mortgage is high-ticket because closing a loan is a high-value conversion.

Feature Information
MLM No. It is a single-tier partner/affiliate program.
Commission Rate Up to $500 per funded loan (Rates vary based on partner tier and volume).
Commission Structure CPA (Cost Per Funded Loan). You typically get paid only when the loan actually closes, not just for a lead.
Payout Frequency Monthly (Usually Net 30 or Net 60 terms).
Payout Methods Direct Deposit (ACH), Wire Transfer, Check.
Minimum Payout Typically $50 – $100 (varies by the specific partner agreement).

Suitable Affiliates for Rocket Mortgage

This program is not suitable for general lifestyle influencers due to the complexity of the product. It is best for:

  • Real Estate Professionals: Real estate agents and brokers who can refer home buyers directly.
  • Finance Bloggers/YouTubers: Creators who produce in-depth content about personal finance, interest rates, and home buying guides.
  • Mortgage Brokers: Professionals licensed to originate loans who can use the Rocket Pro platform.
  • Review Sites: High-authority websites that compare mortgage rates and lenders (e.g., NerdWallet, Bankrate).
  • KOLs in Finance: “Finfluencers” who educate audiences on debt management and investing.

Rocket Mortgage Affiliate Software

Rocket Mortgage uses a mix of systems depending on the partner type:

  • Rocket Pro: A proprietary in-house portal designed for real estate agents and professional partners to track loan status and referrals in real-time.
  • Impact: Their sister brand, Rocket Money, uses the Impact affiliate network. Sometimes, limited Rocket Mortgage campaigns may appear here or on other major financial networks (like FlexOffers) under “Rocket Companies,” but the core mortgage program is largely proprietary/direct.

3 Alternatives for Rocket Mortgage Affiliate Program

If you cannot get approved for the direct Rocket Mortgage program, these three alternatives are more accessible to general affiliate marketers and offer similar products.

Comparison Factor LendingTree SoFi Bankrate
Description A massive marketplace allowing users to compare multiple loan offers at once. A modern fintech brand offering mortgages, student loan refi, and personal loans. A leading financial publisher with an affiliate network for credit cards and mortgages.
Average Bill (Loan Value) High (Mortgages/Loans) High (Mortgages/Refi) High (Financial Products)
Entry Fees Free Free Free
Withdrawal Threshold ~$50 ~$50 ~$50
Payment Frequency Monthly (Net 30) Monthly (Net 30) Monthly (Net 30)
Commission $1 – $70 per lead $100 – $150 per lead (up to $1k for some loans) Variable (CPA or % of Rev Share)
Conversion High (Aggregator model converts well for rate shoppers) Medium/High (Strong brand loyalty with younger demographics) High (Trusted authority brand)
Marketing Materials Banners, Widgets, API Banners, Deep Links Banners, Tables, Widgets