About Sandals

Sandals Resorts is one of the world’s most recognized award-winning luxury all-inclusive resort brands, specifically designed for couples.

Founded in 1981 by Gordon “Butch” Stewart, the brand operates under Sandals Resorts International (SRI).

They feature a collection of 5-star properties located across the Caribbean’s best beaches in Jamaica, The Bahamas, Saint Lucia, Antigua, Grenada, Barbados, Curaçao, and Saint Vincent.

The brand is famous for its “Luxury Included®” concept, which goes beyond standard all-inclusive offerings to provide gourmet dining, premium spirits, scuba diving, and butler service.

It positions itself as the ultimate romantic getaway, catering heavily to honeymoons, destination weddings, and anniversaries.

Disclaimer
Affiliate program terms can change frequently. The figures below are based on general information and may vary based on specific campaigns or affiliate tiers.

Sandals Affiliate Program Overview

The Sandals Affiliate Program allows partners to monetize their traffic by promoting luxury Caribbean vacations. It encompasses both Sandals Resorts (for couples) and its sister brand, Beaches Resorts (for families).

Feature Description
Industry Travel & Hospitality (Luxury Accommodation)
Product Type All-Inclusive Resort Vacations, Wedding Packages, Honeymoons
Affiliate Program Type CPS (Cost Per Sale)

Sandals Affiliate Program Offers

The program is known for its high earning potential due to the large average order value (AOV) of luxury vacations. Partners get access to robust marketing tools to help convert their audience.

Feature Details
Promotional Materials High-resolution banners, text links, dynamic banners, and monthly newsletters with consumer offers.
Affiliate Cookie Duration 60 Days (This allows you to earn a commission if a customer books within 2 months of clicking your link).
Accepted Traffic Sources Websites, Travel Blogs, Social Media (YouTube, Instagram, TikTok), Email Marketing.
Accepted Countries Global (The program accepts affiliates worldwide, though the target customer base is primarily North America and Europe).
Explicit Content Not Accepted (Sites containing adult/sexual content are strictly prohibited).
Religious or Political Content Restricted (Generally not accepted if the content is controversial or extreme; standard brand safety rules apply).

Sandals Affiliate Commissions & Payments

Sandals offers a competitive commission rate on high-ticket items. Since a single booking can cost several thousand dollars, a 4% commission often results in a significant payout (e.g., a $5,000 trip earns you $200).

Feature Details
MLM No (This is a traditional single-tier affiliate program).
Commission Rate Starting at 4% on all confirmed stays and products.
Commission Structure Flat percentage based on the total value of the booking (excluding taxes/fees). Performance bonuses and free trips are occasionally available for top performers.
Payout Frequency Monthly (processed by the affiliate network).
Payout Methods Check, Direct Deposit (ACH), or Payoneer (dependent on the affiliate network used).
Minimum Payout Typically $50 for Direct Deposit / $100 for Check (set by CJ Affiliate).

Suitable Affiliates for Sandals Affiliate

Because Sandals is a high-ticket luxury product, it requires an audience with disposable income or an interest in “once-in-a-lifetime” experiences.

  • Bloggers: specifically in the niches of Luxury Travel, Weddings (Honeymoon planning), Lifestyle, and Caribbean Destinations.
  • TikTokers: Creators who focus on “Travel Tok,” romantic getaways, aesthetic vlogs, and luxury lifestyle showcases.
  • KOC (Key Opinion Consumers): Travelers who review resorts and share authentic experiences on review sites or forums.
  • KOL (Key Opinion Leaders): Travel experts and wedding planners who have authority and trust within the industry.
  • Influencers: Instagram models and lifestyle influencers who can visually showcase the beauty of the resorts.
  • YouTubers: Vloggers creating resort tours, “What I spent in a week” videos, or travel guides.
  • Video Editors: Channels that compile “Top 10 Luxury Resorts” or “Best Honeymoon Destinations” content.
  • Livestreamers: Travel agents or influencers doing live Q&As about vacation planning or destination weddings.

Sandals Affiliate Software

Sandals does not use in-house software. They manage their program through a third-party affiliate network to ensure accurate tracking and reliable payments.

Network: CJ Affiliate (formerly Commission Junction).

Note: They may also have a presence on networks like Awin depending on the specific region (e.g., UK), but CJ is their primary global partner.

3 Alternatives for Sandals Affiliate Program

If your audience is interested in travel but Sandals isn’t the perfect fit (e.g., they want non-Caribbean locations or different price points), here is how Sandals compares to three major alternatives: Expedia, Marriott Bonvoy, and Plum Guide.

Comparison Factor Sandals Resorts Expedia Marriott Bonvoy Plum Guide
Average Bill (AOV) High ($3,000 – $8,000+) Medium ($300 – $800) Medium ($200 – $1,000) High ($1,500 – $5,000+)
Entry Fees Free Free Free Free
Withdrawal Threshold ~$50 (Network Std) ~$50 (Network Std) ~$50 (Network Std) ~$50 (Network Std)
Payment Frequency Monthly Monthly Monthly Monthly
Commission 4% 2% – 6% (varies by item) 3% – 5% 7%
Conversion Lower (High consideration) High (Easy/Commodity booking) Medium (Trusted brand) Low (High consideration)
Marketing Materials High-End Banners & Deals Widgets, Search Boxes, Banners Standard Banners curated “Home” Imagery
Cookie Duration 60 Days 7 Days (or Session) 7 Days 90 Days