About SITE123
SITE123 is a popular freemium website builder platform founded in 2015. It is known for its simplicity and ease of use, allowing individuals and small/medium businesses to create professional, responsive, and SEO-optimized websites without needing coding or design experience.
The platform uses a wizard-based editor and offers a variety of ready-made layouts and templates to simplify the website creation process. Key features include free hosting, custom domain options, e-commerce capabilities, and 24/7 live support.
SITE123 Affiliate Program Overview
The SITE123 Affiliate Program is a partnership opportunity that allows publishers (affiliates) to earn a commission by promoting SITE123’s premium hosting packages and subscriptions to their audience. Affiliates receive a unique tracking link, and they earn a fixed commission for every customer who purchases a paid plan after clicking their link. The program is designed to be highly profitable, offering competitive commission rates in the website builder niche.
| Factor | Details |
| Industry | Website Builder, Software as a Service (SaaS), Web Development, Digital Service |
| Product Type | Digital Service (Website Builder Subscriptions/Hosting Packages) |
| Affiliate Program Type | Cost Per Sale (CPS) |
SITE123 Affiliate Program Offers
The SITE123 Affiliate Program provides its partners with various tools and terms to help them successfully promote the platform and ensure their referrals are properly tracked.
| Factor | Details |
| Promotional Materials | Affiliate links, Banner ads (Easy Banners for Use), Dedicated Affiliate Team support |
| Affiliate Cookie Duration | 30 days |
| Accepted Traffic Source | Original content (articles, tutorials, blog posts), Social media networks, forums, mailing lists, banners, etc. |
| Accepted Countries | Generally worldwide (no explicit list of restrictions found, but the platform is multilingual and targets a broad market) |
| Explicit Content | Not explicitly stated, but generally affiliate programs for professional business tools strictly prohibit explicit or adult content. |
| Religious or political content | Not explicitly stated, but generally affiliate programs for professional business tools strictly prohibit religious or political content in promotional material. |
SITE123 Affiliate Commissions & Payments
The program offers a competitive commission structure, paid out when the referred customer purchases a premium plan.
| Factor | Details |
| MLM (Multi-Level Marketing) | Single-tier commission (affiliates earn only on sales they generate; no multi-level structure) |
| Commission Rate | Up to $240 – $420 per deal (The exact amount depends on the specific premium package and duration purchased by the customer. Examples range from $135.3 for an annual Advanced plan to up to $420 for higher/longer duration plans). |
| Commission Structure | Fixed commission per sale (CPS), based on the package type and duration. |
| Payout Frequency | Monthly (Some sources indicate payment upon request, once the minimum threshold is met) |
| Payout Methods | PayPal (One source also mentions Bank Transfers, but PayPal is the most commonly cited method) |
| Minimum Payout | $300 (You must accumulate a minimum of $300 in commissions before you can request a withdrawal) |
Suitable Affiliates for SITE123 Affiliate
The SITE123 affiliate program is particularly suitable for content creators and online professionals whose audience is looking for an easy, code-free solution to build a website, especially small businesses, artists, and bloggers.
| Affiliate Type | Suitability |
| Bloggers | High. Ideal for bloggers in the web design, online business, or technology niche who can write reviews, tutorials, and comparison posts. |
| TikTokers | Moderate. Possible through short, engaging video tutorials or demonstrations of quick site setup, linking through a bio or landing page. |
| KOC (Key Opinion Consumers) | Moderate to High. Suitable if they focus on reviewing software and tools for personal or small business use. |
| KOL (Key Opinion Leaders) | High. Can effectively promote to a large audience interested in entrepreneurship, small business, or digital presence. |
| Influencers | High. Especially those in the business, entrepreneurship, or ‘side hustle’ niches. |
| YouTubers | High. Excellent for creating ‘How-to’ videos, full-scale reviews, and comparisons of website builders. |
| Video editors | Low. While they can create promotional content, their core audience may not directly align with website builders. |
| Livestreamers | Moderate. Can run live sessions showing the simplicity of building a site in real-time, targeting viewers who need a quick solution. |
SITE123 Affiliate Software
SITE123 appears to use an in-house affiliate management software or a dedicated affiliate platform (referred to as the “Affiliate Panel” or “Expert Panel” in their documentation) for tracking referrals, commissions, and managing payments, rather than relying on a common third-party affiliate network. They specifically highlight that they offer full payment without any third-party intermediary fees.
3 Alternatives for SITE123 Affiliate Program
Here are three popular alternatives to the SITE123 Affiliate Program that are also in the website builder/web hosting space, along with a comparison.
- Wix: A direct competitor known for immense design flexibility and a powerful editor, often favored by users who want more creative control.
- Hostinger: Primarily a web host that also offers a budget-friendly website builder. Known for high-percentage commissions on all hosting and builder plans.
- Squarespace: Known for its clean, design-forward templates and all-in-one platform for creatives and businesses.
| Comparison Factor | SITE123 | Wix | Hostinger | Squarespace |
| Average Bill (Customer) | Varies by plan, starts low for basic, but premium plans are the focus. | Varies by plan, generally mid-range to high-end. | Very budget-friendly plans, high percentage commission. | Mid-range to premium pricing structure. |
| Entry Fees (Affiliate) | $0 (Free to join) | $0 (Free to join) | $0 (Free to join) | $0 (Free to join) |
| Withdrawal Threshold | $300 | $100 – $300 (Varies by program/network) | $100 | $100 |
| Payment Frequency | Monthly (Upon reaching min payout) | Monthly | Monthly | Monthly |
| Commission | Up to $240 – $420 per sale (Fixed rate) | $100+ per premium subscription (Fixed rate) | 60% per sale (High-percentage rate) | $100 per new paid subscription (Fixed rate) |
| Conversion | High potential for beginners/simple website seekers due to extreme ease of use. | High potential due to strong brand recognition and features. | High potential for budget-conscious users seeking an all-in-one host/builder. | High potential for creative professionals due to template quality. |
| Marketing Materials | Affiliate links, Banners, Dedicated Support | Links, Banners, Widgets, Product feed, Dedicated Manager | Links, Banners, Landing Pages, Dedicated Account Manager | Links, Banners, Text Links |