About Zapier

Zapier is a leading web-based automation tool that allows end-users to integrate the web applications they use daily. It acts as a “glue” between different software (like Gmail, Slack, HubSpot, and Salesforce), enabling data to move between them automatically. Users create “Zaps”—automated workflows—that trigger actions in one app based on events in another, all without needing to write code. It is a staple tool for businesses, marketers, and productivity enthusiasts looking to streamline operations.

Zapier Affiliate Program Overview

Feature Details
Industry SaaS / Automation / Productivity
Product Type Workflow Automation Software (Monthly/Annual Subscriptions)
Program Type Solution Partner Program (Consultants & Agencies)

Zapier Affiliate Program Offers

As this is a Partner-focused program, the offers are tailored toward professionals who implement Zapier for clients rather than general content creators.

Feature Details
Promotional Materials Partner badges, co-marketing opportunities, directory listing, sales enablement decks.
Affiliate Cookie Duration Not Publicly Disclosed (Managed via PartnerStack, typically 90 days for similar B2B programs).
Accepted Traffic Source Client referrals, consultancy projects, agency implementations, B2B content.
Accepted Countries Global (Wherever Zapier service is available).
Explicit Content Strictly prohibited.
Religious/Political Content Generally restricted; brand safety is a priority for B2B SaaS.

Zapier Affiliate Commissions & Payments

Zapier rewards its Solution Partners for bringing in “net-new” customers.

Feature Details
MLM (Multi-Level Marketing) No.
Commission Rate Varies / Revenue Share. (Commission is paid on net-new customers referred by Solution Partners).
Commission Structure Commission is typically based on the subscription value of the client referred. Higher tiers in the Partner Program unlock better benefits.[4]
Payout Frequency Monthly (processed via PartnerStack).
Payout Methods PayPal, Stripe (via PartnerStack).
Minimum Payout Typically $50 – $100 (Dependent on PartnerStack settings).

Suitable Affiliates for Zapier

Because Zapier focuses on a “Solution Partner” model rather than a generic link-sharing model, it is best suited for professionals who provide services.

  • Video Editors / Workflow Experts: Professionals who build automated content distribution systems for clients.
  • B2B Influencers (LinkedIn): Experts who talk about business efficiency and operations.
  • Agencies (Marketing/Ops): Companies that set up CRMs and lead flows for other businesses.
  • KOLs in Tech/SaaS: Thought leaders who teach “No-Code” development.
  • Bloggers: Specifically those writing deep-dive tutorials on “How to automate X with Y.”
  • YouTubers: Tech educators creating “Zapier vs. Make” or “How to save time” tutorials.
  • NOT Suitable For: General coupon sites, lifestyle influencers, or “make money online” accounts without technical substance.

Zapier Affiliate Software

Zapier uses PartnerStack to manage its partner and ambassador programs. PartnerStack is a third-party PRM (Partner Relationship Management) software designed specifically for B2B SaaS companies to handle tracking, resources, and payouts.

3 Alternatives for Zapier Affiliate Program

If you are looking for a program that is easier to join as a content creator or offers higher/clearer recurring commissions, these are the top competitors.

Comparison Factor Make (formerly Integromat) Pabbly Connect IFTTT
Commission Rate 20% – 50% (Recurring) 30% (Recurring Lifetime) 20% (Standard)
Cookie Duration 24 Months 365 Days 365 Days
Conversion Opportunity High (Visual builder appeals to pros) High (One-time payment deal is popular) Medium (Consumer/Smart Home focus)
Payment Frequency Monthly Monthly Monthly
Withdrawal Threshold $100 $50 $50
Marketing Materials Banners, Logos, Brand Kit Extensive (Video ads, banners, emails) Basic Banners
Best For Advanced Automators / Developers Marketers / Budget-conscious Users Smart Home / General Consumers

FAQs

1. Can anyone join the Zapier Affiliate Program?

No. Zapier does not have a public “sign up and get a link” affiliate program. You must apply to their Solution Partner Program, which is designed for agencies, consultants, and experts who actively implement Zapier for clients.

2. Does Zapier pay cash commissions?

Yes, but primarily to Solution Partners for referring new business. For their “Creator Partner” program, benefits often lean more toward exposure, free premium accounts, and co-marketing rather than direct cash per click.

3. What is the difference between Zapier and Pabbly’s affiliate program?

Pabbly Connect offers a public affiliate program with a high 30% lifetime recurring commission, meaning you get paid every month the customer stays. Zapier’s program is gated (requires approval/certification) and focuses on professional partners.

4. How long does the Zapier cookie last?

Zapier does not publicly disclose a specific cookie duration for its partner links. In contrast, competitors like Make (24 months) and Pabbly (365 days) have very long, transparent cookie windows.

5. Is there a cost to become a Zapier Partner?

No, there is no fee to apply for the Solution Partner Program. However, you are generally expected to be a Zapier user yourself (often requiring a paid plan to demonstrate expertise) and must pass certification exams to move up tiers.