Expedia Group Affiliate Program

The travel industry offers a lucrative earning opportunity for affiliates. If you’re seeking a way to be part of this industry, joining the Expedia Group affiliate program is a great choice.

Expedia Group manages various online travel brands and helps millions of travelers easily plan their vacations. With their strong reputation and extensive network, Expedia Group is a top option for affiliates to monetize their travel-related content.

In this article, we’ve compiled everything affiliates should know about the Expedia Group affiliate program. Later on, we also provide some tips on how to promote this brand effectively.

Affiliate marketing allows brands to expand their reach while optimizing their marketing budget. With UpPromote affiliate software, you can set up an affiliate program in under 5 minutes. You can also easily recruit, manage affiliates, and encourage them to drive sales.

About Expedia Group

Expedia Group connects travelers with hotel stays, flight bookings, and vehicle rentals across the globe. As one of the first online travel agencies, Expedia Group has developed over 20 travel brands, such as Expedia, Hotels.com, Vrbo, and Travelocity.

They are famous for integrating AI and technology to power a two-sided marketplace that connects travelers with service providers. Their smart algorithm helps users find suitable travel options based on reviews and their past bookings.

Expedia Group expands their services by partnering with over 500 airlines and 3 million property owners. They also provide over 220,000 unique travel activities to help users plan their vacation.

About the Expedia Group Affiliate Program

The Expedia Group affiliate program allows affiliates to earn a commission on every hotel booking, car rental, and vacation package sale. However, commissions are not paid on cruise and flight bookings at this time.

While Expedia Group doesn’t require anything to become their affiliate, your content should be about travel. They tend to partner with travel agencies, bloggers, influencers, and content creators with a passion for tourism.

After joining their affiliate program, you’ll have access to their large promotional material collection, like banners, links, search widgets, and more.

Expedia Group Affiliate Program: Commission and Payment Details

The Expedia Group affiliate program offers different commissions per sale, depending on the travel brands and types of bookings.

However, keep in mind that they don’t accept car rentals in Hong Kong SAR, Japan, Singapore, and South Korea as a qualified sale.

The cookie lasts 7 days from the customer’s initial click on your affiliate link. That means customers need to purchase within this time for you to get a credit.

Expedia only pays their affiliates through their bank account. You can request a payout once you have at least £20/$30/€30 in your account balance.

The Pros and Cons of The Expedia Group Affiliate Program

Millions of travelers turn to Expedia when it comes to booking their vacations online. If you join their affiliate program, you can easily reach their large customer base and promote more effectively.

Expedia Group offers hotels, vehicle bookings, and various full-package travel deals. You can choose the one that best matches your audience’s interest to easily boost engagement and sales.

One special thing about the Expedia Group affiliate program is that they provide affiliates with various helpful promotional materials. Besides links and banners, they also develop smart search widgets to help affiliates increase engagement.

However, the brand only pays affiliates via bank transfer, which may not be convenient for some global affiliates due to potential fees or restrictions with certain banks. You also need to meet a payment threshold of £20/$30/€30 to get your earnings.

The Expedia Group affiliate program just offers a 7-day cookie duration. So, your campaigns should be compelling enough to encourage customers to book within that time frame.

How to Join the Expedia Group Affiliate Program

It takes a few steps to join the Expedia Group affiliate program. Here’s a step-by-step guide for you.

Step 1: Visit the affiliate page

You need to visit the Expedia Group affiliate program page to see all the detailed information and policies.

Step 2: Click “Join Now”

You can easily see the “Join Now” button right after visiting the affiliate program page. Click on that button to start applying for the program.

Step 3: Fill out the application form 

You need to provide your name, email, and set-up password to apply for the program. Then, you can also provide your main social media account. It should be the account that you use for promoting Expedia.

Step 4: Get approved

It may take a few business days to receive your application result. You’ll be notified by email with a detailed guide on the next steps.

Step 5: Promote Expedia Group 

After approval, you can start creating travel-related content to promote Expedia Group. You should make use of their pre-made materials to boost content quality and promote more efficiently.

Tips to Promote Expedia Group

There are a lot of ways to promote a famous travel brand like Expedia Group. You can refer to some of our promotional tips here.

Firstly, you can create seasonal content to target different audiences. For example, share the best summer beach destinations or top winter ski resorts. Then, you can highlight Expedia’s exclusive deals to encourage more sales.

Secondly, you can post your travel vlog on YouTube and TikTok to share your experience using Expedia services. This type of content can grab more attention and show why Expedia is a great choice.

Thirdly, you can add their smart search widget to your website or blog. This way, visitors can search for travel deals directly on your site, increasing engagement and boosting potential conversions.

Lastly, you should utilize their ready-to-use links and banners in creating promotional campaigns on Instagram. Pinterest, Facebook, and so on. You can use these materials to promote limited-time offers to increase click-through rates.

Why Should Affiliates Join the Expedia Group Affiliate Program?

With so many options out there, the Expedia Group affiliate program stands out for anyone looking to enter the travel niche. Their large customer base allows you to easily promote globally and reach millions of audience.

While the commission rates are not too high, you can still earn big with their diverse travel services. You can choose to promote all of their services at once to increase conversions.

One of the biggest challenges in promoting Expedia Group is standing out from thousands of other affiliates. To set yourself apart, combine Expedia’s pre-made banners and widgets with original content like personal travel stories, curated destination guides, or seasonal travel roundups to capture your audience’s interest.

FAQs

Who should join the Expedia Group program?

The Expedia Group affiliate program is suitable for everyone who loves travelling. If you create travel content or love exploring, you can earn big by recommending Expedia’s deals to your audience.

Is there a fee for joining the Expedia Group program?

No, this program is free to join. You can apply for their affiliate program by clicking “Join Now” on their affiliate page.

Are there any minimum requirements to become an affiliate?

There are no minimum requirements for affiliates to join the Expedia Group affiliate program. You only need to provide your personal information and social media account links. They’ll review your profile carefully.

Can this program be combined with other affiliate programs?

Yes, you can promote other brands while joining the Expedia Group affiliate program. It’s great to create content about Expedia services and other travel companies to increase click-through rates and sales.

What are the best alternatives to the Expedia Group affiliate program?

The best alternatives for Expedia Group are Booking.com and Agoda. Booking.com connects travelers directly with a wide range of hotels and properties. As their affiliate, you should focus on promoting their daily deals on flight tickets and full-service travel packages to top destinations across the world.

Agoda is more popular than both Expedia Group and Booking.com in Asia. They mainly offer hotel deals with frequent promotions and discounts. If the majority of your audience is Asian, you can consider Agoda, as they offer higher payouts for the Asian market.