About Petco

Petco Health and Wellness Company, Inc. is a prominent American pet retailer with corporate offices in San Diego and San Antonio. Founded in 1965 as a mail-order veterinary supply company (United Pharmacal Company or UPCO), it evolved into a major pet supply chain.

Petco sells a wide array of pet food, supplies, and products for various animals, including dogs, cats, reptiles, and fish. It also offers comprehensive pet services such as dog grooming, obedience training, affordable vaccinations, and veterinary care, often hosting pet adoption events. The company’s focus has shifted toward pet health and wellness, emphasizing premium products and services.

Petco Affiliate Program Overview

The Petco Affiliate Program allows website owners, content creators, and marketers to earn commissions by promoting Petco products and services through unique affiliate links. The program is generally structured as Cost Per Sale (CPS), meaning affiliates earn a percentage of the sales they drive. It provides an opportunity for affiliates in the pet niche to partner with a well-known, established brand offering a vast catalog of products and services.

Detail Information
Industry Pet Retail/Health and Wellness
Product Type Physical products (pet food, supplies, accessories), Services (grooming, training, veterinary care), Live animals
Affiliate Program Type Cost Per Sale (CPS)

Petco Affiliate Program Offers

The Petco Affiliate Program provides its partners with essential resources and operates under specific terms to ensure a beneficial partnership. This includes promotional tools to help drive traffic and specific rules regarding content and geographic reach.

Offer Detail Information
Promotional Materials Banners, Text Links, and other creatives. Regular newsletters with updates, special offers, and content ideas are often provided.
Affiliate Cookie Duration Typically 7 days (This is the window a customer has to make a purchase after clicking the link for the affiliate to get credit.)
Accepted Traffic Source Generally accepts websites, blogs, and social media/content platforms (subject to program terms and approval).
Accepted Countries Primarily United States (sometimes includes Puerto Rico and Mexico). The affiliate program is focused on the US market.
Explicit Content Not accepted (affiliates must adhere to brand-safe content guidelines).
Religious or Political Content Generally not accepted (affiliate content should focus on pet-related topics and avoid controversial subjects).

Petco Affiliate Commissions & Payments

Petco’s commission structure is based on the revenue generated from qualified sales. The program offers a percentage commission rate, but it’s important to note that commission rates in the pet niche can fluctuate and vary by product category.

Payment Detail Information
MLM (Multi-Level Marketing) No, the program uses a single-tier commission structure (affiliates earn commission only on sales they personally generate).
Commission Rate Varies, commonly cited between 2% to 4% of the sale amount (may be higher for new customers or specific products/campaigns).
Commission Structure Fixed percentage per sale (CPS), with no commission on gift cards or donations.
Payout Frequency Monthly
Payout Methods Direct Deposit, Bank Transfer, Check, Payoneer (methods may depend on the affiliate network used).
Minimum Payout Varies, often cited as no minimum payout or a small threshold like $50 (depending on the platform/network).

Suitable Affiliates for Petco Affiliate

The Petco Affiliate Program is best suited for individuals or entities that have an audience interested in pets, pet ownership, pet health, and pet supplies. Its wide range of products makes it a good fit for general pet-focused content creators.

  • Bloggers: Ideal for pet review sites, pet care blogs, and dog/cat training websites.
  • TikTokers/Influencers/KOC/KOL: Excellent fit for those creating engaging video content, unboxing pet products, showing pet routines, or recommending specific supplies.
  • YouTubers: Suitable for product reviews, “What I Feed My Pet” videos, pet-friendly DIY, or in-depth comparisons of pet gear.
  • Video editors/Livestreamers: Can integrate links and recommendations into streams/videos focusing on pet lifestyle or gaming with pets.

Petco Affiliate Software

Petco utilizes external, well-known affiliate management networks to run its program, rather than an in-house system.

  • Affiliate Management Software: Petco’s affiliate program is primarily managed through platforms like Impact or CJ Affiliate (Commission Junction).

3 Alternatives for Petco Affiliate Program

Petco is a strong contender in the pet affiliate space, but there are several other notable programs that specialize in different areas of the pet industry. Here is a comparison with three popular alternatives: Chewy, BarkBox, and HolistaPet.

  • Chewy: A major online-only pet supply retailer with a large inventory and a focus on auto-ship subscriptions.
  • BarkBox: A subscription box service primarily for dogs, known for its themed boxes of toys and treats.
  • HolistaPet: Focuses on premium, health-oriented products, specifically CBD oils and treats for pets.
Comparison Factor Petco Chewy BarkBox (Subscription Box) HolistaPet (CBD/Wellness)
Product Focus General Pet Supplies & Services General Pet Supplies (Online) Dog Subscription Boxes (Toys & Treats) CBD & Health Supplements
Commission Rate / Structure 2% – 4% (CPS) 4% (CPS) $18 – $20 Flat Rate (Per subscription sign-up) 25% – 30% (CPS)
Affiliate Cookie Duration 7 days 15 days 7 days 30 days
Average Bill Moderate (mix of small supplies and large orders) Moderate to High (due to recurring auto-ship) Low to Moderate (price of subscription) High (premium health products)
Entry Fees None None None None
Withdrawal Threshold Varies, often $50 (or no minimum) Varies (Platform dependent) Varies (Platform dependent) Varies (Platform dependent)
Payment Frequency Monthly Monthly Monthly Monthly
Marketing Materials Banners, Text Links Banners, Text Links, Dedicated Support Creatives, Weekly Newsletters Optimized Creatives, Promo Codes