About TrueCoach
TrueCoach is a leading online personal training software platform designed to help coaches and trainers manage more clients with less administrative work. Its mission is to provide fitness professionals with a time-saving solution to grow their businesses while delivering a high-quality, personalized coaching experience.
Key features include an easy-to-use workout builder with a large video exercise library, in-app messaging for communication, client management tools, nutrition tracking, progress tracking, and automated payments. The platform aims to replace the use of clunky emails, spreadsheets, and text messages with a single, reliable system.
TrueCoach Affiliate Program Overview
The TrueCoach affiliate program, often referred to as its Referral Program, rewards individuals for bringing new paying coaches to the platform. This program is typically structured to offer a one-time payment or credit for each successful referral.
| Factor | Description |
| Industry | Health, Fitness, Software (SaaS), Personal Training |
| Product Type | Subscription-based Personal Training Software/App |
| Affiliate Program Type | Cost-Per-Acquisition (CPA) / Referral Program (Often a flat-rate commission per qualified sign-up) |
TrueCoach Affiliate Program Offers
Details on the program’s specifics, such as cookie duration and traffic source limitations, are not always publicly detailed and can be found within the official affiliate/referral terms. Based on the available information, the key aspects relate to the promotional method and restrictions.
| Factor | Description |
| Promotional Materials | A unique referral link is provided to track sign-ups. |
| Affiliate Cookie Duration | Not explicitly stated in publicly available referral program terms. |
| Accepted traffic source | Methods that follow the program’s terms, often encouraging sharing within one’s professional network (e.g., fellow coaches, trainers). |
| Accepted countries | The core TrueCoach platform supports coaches in countries like the US, UK, Canada, and Australia for payments, which may influence where affiliates can successfully recruit paying customers. |
| Explicit Content | Program terms typically prohibit the promotion of the service through explicit or adult content. |
| Religious or political content | Program terms generally prohibit content that brings the company into disrepute, which may include overly divisive religious or political content. |
TrueCoach Affiliate Commissions & Payments
The program typically rewards the referring individual (often a current coach on the platform) with a one-time reward or credit after the referred coach signs up and activates a paid plan.
| Factor | Description |
| MLM | Not a Multi-Level Marketing (MLM) program. It is a standard referral/affiliate program. |
| Commission Rate | Often a flat-rate reward, such as $75 per referred customer or a spin on a referral wheel for up to $1000 of credit towards a TrueCoach subscription. |
| Commission Structure | Single-tier, one-time payment/credit per qualified new coach who becomes a paying customer after their trial. |
| Payout Frequency | Rewards are often issued after the referred customer has been with the company for a certain period, such as 90 days in some reported cases. |
| Payout Methods | Rewards are often issued as a credit towards the affiliate’s TrueCoach subscription. Cash alternatives may be offered in some versions of the program or upon reaching certain thresholds (e.g., $600 in credit in a calendar year may require tax forms). |
| Minimum Payout | Not explicitly detailed, but rewards are typically applied automatically as credit against subscription fees. |
Suitable Affiliates for TrueCoach Affiliate
The TrueCoach affiliate program is highly suitable for individuals and entities who have an audience composed of other fitness professionals, particularly personal trainers, online coaches, and gym owners. The primary target is the coach, not the end-client.
| Role | Suitability for TrueCoach Affiliate Program |
| Bloggers | High: Fitness industry bloggers who focus on business tools, personal training software reviews, or how to start an online coaching business. |
| TikTokers | Medium: TikTok accounts targeting fitness professionals with business-related content, though the platform is better for consumer-facing products. |
| KOC / KOL / Influencers | High: Key Opinion Consumers/Leaders or influencers who are established personal trainers, fitness consultants, or business mentors for other trainers. |
| YouTubers | High: YouTubers who create content reviewing fitness business software, offering business advice for trainers, or tutorials on online coaching. |
| Video editors | Low: Unless the editor also consults on the business side of coaching or has a fitness professional audience. |
| Livestreamers | Medium: Livestreamers who focus on the business aspect of fitness and online coaching, hosting Q&A sessions or software demonstrations for trainers. |
TrueCoach Affiliate Software
TrueCoach appears to manage its affiliate/referral program primarily through in-house affiliate management software or a specialized referral platform like Referral Rock (mentioned in some older registration pages) rather than a large, general affiliate network like ShareASale or Commission Junction. The platform also integrates with various third-party tools like Zapier, Stripe, and Mailchimp for automations and payment processing, but these are for the core business functionality, not typically the affiliate tracking itself.
3 Alternatives for TrueCoach Affiliate Program
TrueCoach’s alternatives are other popular personal training software platforms, such as Trainerize, My PT Hub, and PT Distinction. These platforms also offer features for workout creation, client management, nutrition, and communication.
Below is a comparison table for the TrueCoach program and three common alternatives based on general program details, noting that some specific affiliate program details (like conversion rates or entry fees) are often proprietary and not publicly available.
| Comparison Factor | TrueCoach (Referral Program) | Trainerize | My PT Hub | PT Distinction |
| Average bill | $25.99 – $128.99/mo (Client plans) | Varies based on plan, often client-tier pricing | Varies based on plan, often client-tier pricing | Varies based on plan, often client-tier pricing |
| Entry fees | Free to join (for coaches who are members) | Free to join (Affiliate Program) | Free to join (Affiliate Program) | Free to join (Affiliate Program) |
| Withdrawal threshold | N/A (Often credit applied to subscription) | Varies by program terms | Varies by program terms | Varies by program terms |
| Payment frequency | One-time per qualified sign-up (after 90 days) | Varies (Monthly/Quarterly typically) | Varies (Monthly/Quarterly typically) | Varies (Monthly/Quarterly typically) |
| Commission | Flat rate ($75 or wheel spin credit) | Varies (Often a percentage of first payment or recurring commission) | Varies (Often recurring commission) | Varies (Often recurring commission) |
| Conversion | Focuses on converting coaches to a paid subscription after a free trial. | Focuses on converting coaches to a paid subscription after a free trial. | Focuses on converting coaches to a paid subscription after a free trial. | Focuses on converting coaches to a paid subscription after a free trial. |
| Marketing materials | Unique referral link. | Banners, links, pre-written content, and logos typically provided. | Banners, links, pre-written content, and logos typically provided. | Banners, links, pre-written content, and logos typically provided. |