About 1win

1win is an online sports betting and casino platform, providing users with a wide range of gambling and entertainment options. Founded in 2016 and based in Nicosia, Cyprus, the brand has grown into a global player, particularly focusing on markets in CIS, India, Africa, and Latin America.

1win Affiliate Program Overview

The 1win Partners program is a direct advertiser initiative designed to help marketers, webmasters, and content creators monetize their gambling and betting traffic.

Factor Detail
Industry iGaming, Betting, Casino
Product Type Digital Services (Online Gambling Platform)
Affiliate Program Type Direct Advertiser Program

1win Affiliate Program Offers

1win Partners provides affiliates with the tools and terms necessary to run effective global campaigns, emphasizing high conversion rates and long-term player value.

Campaign Factor Detail
Promotional Materials Banners, text links, promo codes, custom creatives, mobile apps (iOS & Android)
Affiliate Cookie Duration Varies, generally cited as 30 to 365 days (often 30 days for some offers, up to 365 days for RevShare)
Accepted Traffic Source SEO, PPC, Facebook, UAC, Social Media (TikTok, YouTube, etc.), Native Ads, Email Marketing, Messengers (Telegram, WhatsApp)
Accepted Countries (GEOs) Global focus, particularly strong in CIS, India, Africa, Latin America, and parts of Asia. Limited availability in some European/North American countries.
Explicit Content Generally Not Allowed
Religious or Political Content Generally Not Allowed (Subject to strict local terms)

1win Affiliate Commissions & Payouts

The program is known for its high-earning potential and flexible, timely payment system.

Payout Factor Detail
MLM (Multi-Level Marketing) Single-Tier commission structure, but offers a Sub-Affiliate Program (Referral Program) of +5% on the earnings of referred affiliates.
Commission Rate Up to 60% Revenue Share (RevShare) or CPA up to $250 per qualifying player.
Commission Structure RevShare, CPA (Cost Per Acquisition), and Hybrid models.
Payout Frequency Weekly (often Tuesdays) for RevShare; Daily or Weekly for CPA deals (may have a 7-day hold).
Payout Methods Digital Currencies (USDT, BTC, etc.), Bank Transfers, UPI, Wire, Skrill, Neteller, WebMoney, Bank Cards (Visa/Mastercard)
Minimum Payout Varies by payment method/region, cited as low as $2 – $5 for some methods, or $70 for RevShare.

Note: The program often features a No Negative Carryover policy, meaning a negative balance from a previous period (due to high player winnings) is typically not carried over to the next.

Pros and Cons of 1Win Affiliate

Pros Cons
  • New partners typically start at a 50% revenue share on net gaming revenue, which is significantly higher than the industry standard (usually 25-35%).
  • You can earn a fixed fee (often $200+) per active player, but this usually requires approval from a manager.
  • Payouts are processed weekly (usually on Tuesdays). Trusted affiliates can request daily payouts.
  • Strong conversion rates in high-growth regions like India, Brazil, West Africa, and the CIS. The platform is localized for these regions with local payment methods (e.g., PIX in Brazil, UPI in India).
  • You earn commissions on referred players for as long as they play on the platform; there is generally no “un-tagging” of players after a certain time.
  • Free promotional materials (banners, landing pages) and even custom apps for affiliates to drive traffic.
  • While some older reviews claim “no negative carryover,” recent terms and user reports indicate that negative carryover IS active for many accounts. If a “whale” player wins big, your account balance can go negative, and you must earn that back before receiving future payouts.
  • To withdraw your first commission, you often need to refer at least 10 active players (players who deposit and bet). This makes it difficult for small affiliates to get their first paycheck.
  • If you fail to bring in new active players for a long period, your RevShare percentage may be dropped or your account closed.
  • 1win is not licensed to operate in the USA, UK, and most EU countries (e.g., France, Germany, Spain, Italy, Netherlands). Promoting it in these regions is ineffective and can get your account banned.
  • While they advertise “0% admin fees” in some places, standard RevShare calculations usually deduct game provider fees and taxes before splitting the profit. Always clarify the “Net Gaming Revenue” calculation with your manager.
  • The affiliate dashboard can be overloaded with data and slightly difficult to navigate for beginners.

Suitable Affiliates for 1Win Affiliate

The 1win Affiliate Program is best suited for individuals and companies that can consistently deliver targeted traffic interested in online betting and casino games. This includes, but is not limited to:

  • Bloggers & Webmasters: Those with high-traffic websites focusing on sports news, betting tips, casino reviews, or finance.
  • YouTubers & Video Editors: Channels that create content around sports analysis, betting tutorials, live casino play, or crypto/finance.
  • Influencers (KOL/KOC): Individuals with a strong, engaged following on platforms like Instagram, Telegram, or Facebook, especially in target GEOs (India, LatAm, Africa).
  • TikTokers & Livestreamers: Content creators who can engage an audience through live streams or short, viral videos on games, crypto, or sports betting.
  • Media Buyers: Professionals running paid traffic (PPC, UAC, Native Ads) on a large scale.

1win Affiliate Software

1win Partners utilizes its own in-house affiliate management software or a specialized, customized platform rather than a generic third-party network.

Alternatives for 1win Affiliate

For affiliates looking to diversify their iGaming portfolio, several established programs offer similar products and commission structures.

Comparison Factor 1win Partners 1xBet Partners Pin-Up Partners Mostbet Partners
Average Bill (Player Entry) Low (1-5 min dep) Very Low (~$1 min dep) Low/Medium Low (~$2 min dep)
Entry Fees Free Free Free Free
Withdrawal Threshold ~$70 $30 $50 $50
Payment Frequency Weekly (Tuesday) Weekly Bi-Weekly / Monthly (On Request) Monthly / On Request
Commission (RevShare) 50% – 60% 15% – 40% (Tiered) 40% – 50% 30% – 60%
Conversion High (Top in LatAm/CIS) Very High (Global brand recognition) High (Excellent retention) Good
Marketing Materials Excellent (Apps, Smartlinks) Extensive (Localized for 60+ countries) Great (High-quality LPs) Standard