About BLICK Art Materials

BLICK Art Materials (DickBlick.com) is one of the largest and oldest providers of art supplies in the United States, serving artists, educators, students, and hobbyists since 1911. The company is family-owned and committed to providing a huge selection of quality art supplies and equipment at competitive prices, along with excellent customer service.

They offer over 90,000 products, including paints, brushes, canvases, drawing supplies, studio furniture, and more, featuring both well-known brands and their own high-quality lines like Utrecht and Blick Brand products.

BLICK Affiliate Program Overview

The BLICK Affiliate Program invites creators, bloggers, and influencers, particularly those focused on the arts, education, and crafting, to earn a commission by promoting their extensive catalog of art supplies.

Aspect Detail
Industry Art Supplies, Retail, E-commerce
Product Type Physical Goods (Paints, brushes, canvases, paper, studio furniture, crafts, drawing supplies)
Affiliate Program Type Pay-Per-Sale (Standard Retail Affiliate Program)

BLICK Affiliate Commissions & Payments

The BLICK affiliate program offers a competitive commission structure within the retail art supply industry, coupled with third-party management for reliable tracking and payouts.

Aspect Detail
MLM (Multi-Level Marketing) No (Standard affiliate program)
Commission Rate Up to 10% on consumer sales.
Commission Structure Percentage of sale. The rate may range from 1% to 10% and is often assigned based on the affiliate’s content, audience, and publisher type.
Payout Frequency Typically 30-day payouts, processed by the affiliate network (CJ Affiliate, AWIN/ShareASale).
Payout Methods Varies by network (e.g., Direct Deposit, Check, Payoneer).
Minimum Payout Varies by network (e.g., CJ Affiliate has a minimum of $50 for direct deposit, $100 for check).

BLICK Affiliate Program Offers

This program provides the essential tools and guidelines for promoting art supplies to a relevant audience.

Aspect Detail
Promotional Materials Banners, Text Links, Affiliate Email Newsletters for current promotions, and access to a catalog of over 110,000 products.
Affiliate Cookie Duration 1 Day (24 hours). Affiliates earn commission on sales made within 24 hours of the customer clicking their link. Note: Some older or less-cited sources mention 14 days, but the official terms and recent reviews consistently state 1 day.
Accepted Traffic Source Websites, Blogs, Social Media (must clearly state affiliation).
Accepted Countries Accessible globally, but mainly focused on the US market due to the nature of the product and shipping.
Explicit Content Not Accepted. Websites must not contain adult content.
Religious or Political Content Not Explicitly Restricted, but the website/platform must not contain hate material, slanderous, or libelous information.

Suitable Affiliates for BLICK Affiliate

The BLICK affiliate program is an excellent fit for content creators whose audience is actively interested in art, crafting, and education.

Affiliate Type Suitability Rationale
Bloggers High Ideal for product reviews, supply lists for tutorials/classes, and ‘What’s in my Art Bag’ posts.
TikTokers Medium Great for short, viral art challenges, supply hauls, and quick unboxing videos, leveraging visual content.
KOC/KOL/Influencers High Excellent for demonstrating products in use, comparing brands, creating tutorials, and promoting sales/discounts to an engaged audience.
YouTubers High Perfect for in-depth reviews, “draw with me” sessions, comprehensive tutorials, and studio equipment setup videos.
Video Editors Low Less direct fit, unless their content focuses on art-related video/animation, which would be a niche focus.
Livestreamers High Excellent for real-time art sessions, Q&As on supplies, and interactive product demonstrations.

BLICK Affiliate Software

BLICK Art Materials utilizes established, third-party affiliate network software to manage its program.

  • Affiliate Management Software: BLICK partners with major global affiliate networks: CJ Affiliate (Commission Junction) and AWIN/ShareASale.
  • In-house Software: They do not appear to use in-house software; the program is managed entirely through these external platforms.

3 Alternatives for BLICK Affiliate Program

Here are three common alternatives to the BLICK Art Materials affiliate program, along with a comparative table.

Comparison Factor BLICK Art Materials Arteza Michaels Amazon Associates (Art/Craft Supplies)
Average Bill High (Average Order Value often over $100+) Moderate Moderate Varies Widely
Entry Fees None None None None
Withdrawal Threshold Varies by Network (e.g., $50-100) Varies by Network (Often $50) Varies by Network (Often $50) $10 (Direct Deposit), $100 (Check)
Payment Frequency Monthly (via network) Monthly (via network) Monthly (via network) Monthly
Commission Up to 10% Up to 15% 2-10% ~3-4%
Cookie Duration 1 Day (24 hours) 30 Days 1 Day (24 hours) 1 Day (24 hours)
Marketing Materials Banners, Text Links, Product Feeds, Email Updates Banners, Links, Dedicated Support Banners, Links, Promotions SiteStripe (Links/Banners), Product Links