About Bloomingdale’s
Bloomingdale’s is an iconic American luxury department store chain, founded in 1861 by Joseph and Lyman Bloomingdale in New York City. Renowned for its “Big Brown Bag” and high-end merchandise, it offers a curated selection of designer clothing, accessories, beauty products, home décor, and gifts. As a division of Macy’s, Inc., it positions itself as a more upscale alternative, catering to affluent shoppers seeking style, quality, and exclusivity.
Bloomingdale’s Affiliate Program Overview
The program allows partners to earn commissions by driving traffic and sales to the Bloomingdale’s online store. It is a traditional Cost Per Sale (CPS) model suitable for fashion and lifestyle publishers.
| Metric | Description |
| Industry | Luxury Retail / Fashion & Lifestyle |
| Product Type | Apparel, Handbags, Shoes, Jewelry, Beauty, Home Goods |
| Affiliate Program Type | CPS (Cost Per Sale) |
Bloomingdale’s Affiliate Program Offers
The program provides standard affiliate tools and has specific requirements for traffic sources and content.
| Metric | Description |
| Promotional Materials | Banners, Text Links, Dynamic Creatives, Weekly Newsletters, Product Feeds |
| Affiliate Cookie Duration | 30 to 90 Days (Varies by network/platform; 90 days is frequently cited for top performers, while 30 days is standard) |
| Accepted Traffic Sources | Content blogs, Social Media (Instagram, TikTok, YouTube), Email Newsletters, Cashback sites (with approval) |
| Accepted Countries | Primarily USA, but also ships to over 100 countries (UK, Australia, Canada, etc.) |
| Explicit Content | Not Allowed (Sites displaying pornography or adult content are rejected) |
| Religious or Political | Not Allowed (Content promoting hate speech, violence, or sensitive political/religious agendas is prohibited) |
Bloomingdale’s Affiliate Commissions & Payments
The commission structure is straightforward, though rates can be lower compared to digital products due to the physical nature of luxury retail.
| Metric | Description |
| MLM | No (Single-tier program) |
| Commission Rate | ~2% Baseline (Can range up to 5-7% based on performance or special campaigns) |
| Commission Structure | Flat percentage per sale (Cost Per Sale) |
| Payout Frequency | Monthly (Typically Net 60 days after the invoice date) |
| Payout Methods | Direct Deposit, Check, PayPal (via Rakuten Advertising) |
| Minimum Payout | $50 USD |
Suitable Affiliates for Bloomingdale’s Affiliate
This program is best suited for creators with an audience interested in luxury, fashion, and high-end living.
- Bloggers: Fashion, beauty, and luxury lifestyle bloggers who review designer collections or create “OOTD” (Outfit of the Day) posts.
- Influencers: Instagram and Pinterest creators who curate high-aesthetic visual content.
- YouTubers: Creators doing “Luxury Hauls,” “Designer Reviews,” or “Shop With Me” vlogs.
- KOL / KOC: Key Opinion Leaders in the beauty and fashion space who can drive trends.
- Video Editors / TikTokers: Creators making short-form content about styling tips, sales alerts, or “splurge vs. save” comparisons.
- Livestreamers: Hosts who showcase products in real-time, particularly during holiday sales or Black Friday events.
Bloomingdale’s Affiliate Software
Bloomingdale’s uses Rakuten Advertising (formerly LinkShare) as its primary third-party affiliate network to manage tracking, reporting, and payments. They do not generally use an in-house proprietary software for the public affiliate program.
3 Alternatives for Bloomingdale’s Affiliate Program
Below is a comparison of Bloomingdale’s with three other major department store affiliate programs: Saks Fifth Avenue, Nordstrom, and Macy’s.
| Comparison Factor | Bloomingdale’s | Saks Fifth Avenue | Nordstrom | Macy’s |
| Average Bill (AOV) | High (~$200 – $300) | Very High (~$400+) | Medium-High (~$150+) | Medium (~$120) |
| Entry Fees | Free | Free | Free | Free |
| Withdrawal Threshold | $50 | $50 | $25 – $50 | $50 (Network limit) |
| Payment Frequency | Monthly (Net 60) | Monthly (Net 60) | Monthly | Monthly |
| Commission Rate | ~2% | ~2.4% – 6% | ~0.8% – 5% | ~3% – 6% |
| Cookie Duration | 30 – 90 Days | 14 Days | 7 Days | 10 Days |
| Conversion Rate | Moderate (Luxury niche) | Low (High barrier to entry) | High (Strong loyalty) | High (Mass market appeal) |
| Marketing Materials | Banners, Links, Feeds | Banners, Deep Linking | Deep Linking, Banners | Banners, Widgets |
