About Nordstrom Rack

Nordstrom Rack is the off-price division of Nordstrom, Inc. It offers customers a wide selection of on-trend apparel, accessories, shoes, and home goods at an everyday savings of up to 70 percent off regular prices.

The Rack carries merchandise from Nordstrom stores and Nordstrom.com, as well as specially purchased items from many of the top brands sold at Nordstrom. It serves as a significant source of new customers to the Nordstrom brand.

Disclaimer
Affiliate program terms can change frequently. The figures below are based on general information and may vary based on specific campaigns or affiliate tiers.

Nordstrom Rack Affiliate Program Overview

The Nordstrom Rack affiliate program allows publishers and influencers to earn commissions by driving sales to its website. The program is often accessed through third-party affiliate networks and is well-suited for those with an audience interested in discounted designer fashion and apparel.

FeatureDetails
IndustryRetail Trade, Fashion & Accessories, Multi-Category Retailers, Department Stores
Product TypePhysical products (Apparel, Shoes, Accessories, Beauty Products, Home Goods)
Affiliate Program TypeCPS (Cost Per Sale)

Nordstrom Rack Affiliate Program Offers

The details of the program’s offers are typically managed through the affiliate network they utilize. Here is an approximation of the common terms available for the Nordstrom Rack program, often as part of the broader Nordstrom Creator Program or through subnetwork partners.

FeatureDetails
Promotional MaterialsUnique affiliate links, banners, product feeds, affiliate newsletter with active promotions
Affiliate Cookie DurationTypically 7 days (Some sources cite up to 30 days for the main Nordstrom program)
Accepted Traffic SourceWebsites, blogs, social media (Facebook, Instagram, TikTok, YouTube, etc.)—must adhere to brand guidelines and platform terms.
Accepted CountriesUnited States is the primary focus, but can also cover Canada and Puerto Rico depending on the network.
Explicit ContentGenerally prohibited (Affiliates must adhere to strict brand guidelines and ethical standards).
Religious or political contentGenerally prohibited or strictly controlled (Content must align with brand values and not contain controversial material).

Nordstrom Rack Affiliate Commissions & Payments

Nordstrom Rack’s commission structure is often tiered, offering a higher rate for new customers compared to existing customers. The program is typically managed by an external affiliate network, which handles the payment processing.

FeatureDetails
MLMNot applicable (It is a single-tier CPS affiliate program, not Multi-Level Marketing).
Commission RateTiered: Approximately 3.2% of sales for new customers; 1.6% of sales for existing customers (Rates can vary based on network and negotiation).
Commission StructureFixed percentage per sale (CPS), single-tier.
Payout FrequencyTypically Monthly (Managed by the affiliate network).
Payout MethodsBank transfers, check, or other methods offered by the affiliate network (e.g., FlexOffers, Rakuten Advertising).
Minimum PayoutVaries by network. Some sources indicate a high minimum payout threshold (e.g., up to $1,000 on one specific network), while others for the main Nordstrom program cite $50 USD.

Suitable Affiliates for Nordstrom Rack Affiliate

The Nordstrom Rack affiliate program is primarily suitable for individuals and platforms that have an audience interested in fashion, lifestyle, and saving money on designer brands.

Affiliate TypeSuitabilityRationale
BloggersHighly SuitableCan create detailed product reviews, “haul” posts, and sale roundups focusing on discounted designer items.
TikTokersHighly SuitableIdeal for short-form video “try-on hauls” and “what I found at The Rack” content, showcasing deals and trends quickly.
KOC/KOL/InfluencersHighly SuitableAny influencer who focuses on fashion, beauty, or lifestyle, especially those catering to bargain hunters or trend-followers.
YouTubersHighly SuitableCan create video content such as hauls, styling tips, “shop with me” videos, and comparisons of sale prices.
Video EditorsSuitable (as a function)A skill that enhances content creation for platforms like YouTube and TikTok, but not an affiliate type in itself.
LivestreamersHighly SuitableCan host live shopping events or “unboxing” streams, providing immediate links and driving impulse purchases during sales.

Nordstrom Rack Affiliate Software

Nordstrom Rack utilizes affiliate management software provided by third-party networks, rather than an in-house program.

  • The Nordstrom/Nordstrom Rack affiliate presence is managed through major third-party affiliate networks.
  • Historically, and as of recent reports, they partner with networks like FlexOffers and Rakuten Advertising.
  • They also engage with select subnetwork partners for creator programs, such as LTK and ShopMy.

3 Alternatives for Nordstrom Rack Affiliate Program

Since Nordstrom Rack is a major retailer in the off-price fashion and apparel space, suitable alternatives are other large retailers or fashion-focused affiliate programs.

Here are three alternatives: Urban OutfittersREVOLVE, and Amazon Associates.

Comparison FactorNordstrom RackUrban OutfittersREVOLVEAmazon Associates
Average BillModerate (Discounted Designer)Moderate (Trendy/Lifestyle)High (Contemporary/Luxury)Varies (From low to high)
Entry FeesNone (Through networks)None (Through networks)None (Through networks)None
Withdrawal ThresholdVaries by network (e.g., $50-$1,000)Varies by network (e.g., $50)Varies by network (e.g., $50)$10 (Direct Deposit/Gift Card)
Payment FrequencyMonthly (By network)Monthly (By network)Monthly (By network)Monthly
CommissionTiered: ~3.2% (New) / ~1.6% (Existing)~5% per sale~5% per sale (Base)1%-10% (Category dependent, fashion is generally low)
ConversionHigh (Strong brand, low price point)Moderate to High (Youth appeal)High (High AOV, strong influencer marketing)Very High (High traffic, trusted site)
Marketing MaterialsLinks, banners, product feedsLinks, banners, product feeds, exclusive offersLinks, banners, exclusive collaborationsLinks, banners, SiteStripe, product links