About Casper
Casper is a pioneer in the “bed-in-a-box” mattress industry, launching in 2014 and revolutionizing how people shop for sleep products.[1][2] By compressing mattresses into manageable boxes for direct shipping, they eliminated the need for traditional mattress showrooms.
Beyond their flagship mattresses, the brand has expanded into a full sleep lifestyle company, offering pillows, bedding, bed frames, and sleep accessories (like glow lights and dog beds). They are known for their award-winning R&D (Casper Labs) and a risk-free 100-night trial that built immense consumer trust.
Casper Affiliate Program Overview
Casper operates two distinct types of programs: a Customer Referral Program (for casual fans) and a Professional Affiliate Program (for content creators/publishers). The data below focuses on the professional affiliate program managed through affiliate networks, as this is the standard for monetization.
| Feature | Description |
| Industry | Home & Garden / Furniture / Bedding |
| Product Type | Physical Goods (Mattresses, Pillows, Bedding, Accessories) |
| Affiliate Program Type | CPA (Cost Per Action) / Pay Per Sale |
Casper Affiliate Program Offers
This program is designed for partners who can drive significant traffic and sales. Note that terms can vary slightly depending on the specific affiliate network (e.g., FlexOffers, Impact) used.
| Feature | Description |
| Promotional Materials | High-quality banners, text links, product feeds, and creative assets provided through the network dashboard. |
| Affiliate Cookie Duration | 30 Days (Standard). You earn a commission if a customer buys within 30 days of clicking your link.[4] |
| Accepted Traffic Sources | Content blogs, review sites, social media influencers (YouTube, TikTok, Instagram), email newsletters, and verified coupons. |
| Accepted Countries | Primarily United States and Canada (Separate programs often exist for different regions). |
| Explicit Content | Strictly Prohibited. Sites containing adult content, violence, or illegal activities are rejected. |
| Religious or Political Content | Generally Restricted. Most major brands avoid association with highly controversial political or polarized religious content. |
Casper Affiliate Commissions & Payments
Casper offers a competitive commission structure, though it is often tiered based on the volume of sales or the specific product category (mattresses vs. accessories).
| Feature | Description |
| MLM (Multi-Level Marketing) | No. This is a single-tier direct affiliate marketing partnership. |
| Commission Rate | Typically 4% – 8.4% per sale. <br>(Some networks offer higher rates for lower sales volume, e.g., 8.4% for sales under $500, and 4.2% for sales over $500). |
| Commission Structure | Percentage of sale value (excluding taxes and shipping). Rates may vary between mattresses (higher value) and accessories. |
| Payout Frequency | Net 30 to Net 60 Days (Depending on the affiliate network’s specific schedule). |
| Payout Methods | Direct Deposit (ACH), Wire Transfer, Check, or PayPal (via the affiliate network). |
| Minimum Payout | Typically $25 – $50, depending on the network used (e.g., FlexOffers). |
Suitable Affiliates for Casper Affiliate
The Casper program is best suited for creators who focus on home improvement, wellness, lifestyle, and reviews.
- Bloggers: specifically those running “Best Mattress” review sites, home decor blogs, or “Moving to a new house” checklists.
- YouTubers: Tech and lifestyle reviewers who do “Unboxing” videos or “Sleep Routine” vlogs.
- Influencers (Instagram/Pinterest): Creators with an aesthetic focus on bedroom makeovers and interior design.
- TikTokers: Creators focusing on #SleepHacks, wellness trends, or home DIY.
- KOC (Key Opinion Consumers): Everyday users who share genuine reviews on forums or social groups.
- Video Editors: Can create compilations of “Top 5 Mattresses” for YouTube channels.
- Livestreamers: Hosts who discuss wellness, health, and home products in real-time.
Casper Affiliate Software
Casper does not manage its professional affiliate program in-house. Instead, it utilizes third-party Affiliate Networks.
- Primary Networks: Historically, Casper has worked with Impact and FlexOffers.
- Note: For the casual “Refer-a-Friend” program (earning Amazon gift cards), they use a simpler internal referral tool (often powered by engines like Friendbuy or similar), but for cash commissions, they use major networks.
3 Alternatives for Casper Affiliate Program
If you are in the mattress niche, it is highly recommended to join multiple programs to compare conversion rates. Here are 3 top competitors:
| Comparison Factor | Casper | Nectar Sleep | Purple | Saatva |
| Commission | ~4% – 8% | up to 12 – 15% | ~3% – 5% (up to 15% for select influencers) | ~3% – 5% |
| Cookie Duration | 30 Days | 30 – 180 Days | 30 Days | 30 – 90 Days |
| Average Bill (AOV) | ~$1,000+ | ~$800 – $1,200 | ~$1,200+ | ~$1,500+ (Luxury) |
| Conversion | High (Strong Brand) | High (Aggressive sales) | Medium (Unique product) | Medium (High Ticket) |
| Entry Fees | Free | Free | Free | Free |
| Withdrawal Threshold | ~$25 – $50 | ~$50 | ~$25 – $50 | ~$50 |
| Payment Frequency | Net 30/60 | Net 15/30 | Net 30 | Net 30 |
| Marketing Materials | Standard Banners | Aggressive Promos | Creative Video Assets | High-End Imagery |
