Are you a fan of IKEA’s modern and innovative furniture? You can join the IKEA affiliate program to earn some extra income simply by sharing your favorite items with others.

IKEA is one of the largest furniture retailers in the world. They are popular for their Scandinavian-inspired designs and functional home decoration solutions.

In this article, we’ve rounded up some detailed information about the IKEA affiliate program for you. Let’s dive in to see if this program is your right fit and discover some helpful promotional tips.

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About IKEA

IKEA is a Swedish company of smart household items with over 80 years of experience in the industry. They have over 484 large warehouse-style stores in 63 markets across all continents.

IKEA is most well-known for their ready-to-assemble furniture, home goods, and accessories. They pioneered the concept of flat-pack furniture to ease the shipping process and reduce product costs.

Their self-assembly furniture allows users to customize pieces to fit their space requirements and personal style. If parts are damaged, customers can buy replacements separately without purchasing an entirely new product.

About the IKEA Affiliate Program

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The IKEA affiliate program lets affiliates earn commission on every qualified product sale. You can promote their products across all platforms and get commission if customers purchase via your link.

IKEA runs their affiliate program in-house, so you can directly apply via their main website. Their affiliate program is open to content creators, media, publishers, or bloggers. If you love decoration and doing DIY projects, this program is definitely a great option.

IKEA Affiliate Program: Commission & Payment Details

IKEA pays affiliates a 5% commission on each successful sale. You can promote both their products and home solutions to earn money.

The cookie duration isn’t disclosed, so you should contact their team before deciding to join the program. Plus, you need to ask their affiliate team about the payment details to see if there are any minimum threshold requirements.

The Pros and Cons of the IKEA Affiliate Program

Before applying for the IKEA affiliate program, you should carefully read through all the detailed information. Let’s discover their pros and cons in the table below.

Pros Cons
Popular brand in the industry Undisclosed payment methods
Ready-to-use product ads Undisclosed cookie duration

If you’re looking for a way to earn money from a big industry like home furniture, the IKEA affiliate program opens up a great opportunity. With their reputation among millions of buyers, you can easily drive attention for your content while promoting IKEA items.

Moreover, you’ll have access to all of their latest ads to utilize in your promotion. You can put these ads in your content to increase clicks and engagement across various platforms.

However, IKEA doesn’t update much information about their program on the website. Since you’ll need to contact their support team for more details, it might take longer to make a decision on joining this affiliate program.

How to Join the IKEA Affiliate Program?

It’s easy to join the IKEA affiliate program online. Here are some basic steps on how to apply for this program.

Step 1: Visit the affiliate page 

You can find the IKEA affiliate program link at the footer of their official website. Then, you can click on the link to see their affiliate homepage.

Step 2: Click “Sign up here”

After reading through all the information, you can click the “Sign up here” button to apply for their affiliate program.

Step 3: Filling out information 

Once you’re on their registration page, you can start filling out your information.

Step 4: Getting approved

IKEA needs a few business days to check your profile. They’ll send the application result via your provided personal email.

Step 5: Promoting IKEA 

As their affiliate, you can utilize pre-made marketing tools to start promoting. You should create engaging content to promote IKEA across various channels.

How to Promote IKEA Effectively?

There are various ways to promote IKEA on different marketing channels. We’ve provided some tips for you, even if you’re a new affiliate.

When promoting a furniture brand like IKEA, you should focus on your lifestyle blog content. You can share IKEA hacks, DIY tutorials, or your room transformation. These types of content are more familiar and easier to grab followers’ attention.

Additionally, you should upload eye-catching images of room decoration ideas using IKEA products on your Pinterest or Instagram account. Then, you can link back to the IKEA site with your affiliate link to encourage more sales.

You can also highlight their attractive discounts or seasonal deals in your content. Most buyers wait until the discount season to buy their favorite IKEA products, so timely promotions can potentially boost your conversions.

Lastly, IKEA provides affiliates with various pre-designed banners and ads. You can use these materials in your campaigns to attract more audiences and ensure your content aligns with the brand’s image.

Why Should Affiliates Join The IKEA Affiliate Program?

Affiliates can easily gain trust among the audience when promoting a top global furniture brand like IKEA. The chance of success is higher if you choose the IKEA affiliate program to tap into the furniture industry.

You might be worried, as IKEA doesn’t provide much information on the affiliate page. But once you join the program, you can easily reach out to their support team anytime to get all the information you need.

FAQs

Who should join the IKEA affiliate program?

IKEA loves working with affiliates who love decorating their homes and workplaces. If you love IKEA items, joining their affiliate program would be a great choice.

Is there a fee for joining the IKEA affiliate program?

The IKEA affiliate program is completely free to join. Once you’re approved, you can start promoting their services.

Are there any minimum requirements to become an affiliate?

You only need to fill out your information to join their affiliate program. They’ll check your profile to see if you’re a good fit.

Can this program be combined with other affiliate programs?

Yes, you can also promote other brands while joining the IKEA affiliate program. You should join other home goods affiliate programs to increase your overall commission potential.

What are the best alternatives for the IKEA affiliate program?

The best alternatives to IKEA are The Home Depot and Wayfair. These two are their biggest competitors worldwide. The Home Depot affiliate program offers from 1% to 8% commission on each sale. Besides promoting online products, you can also earn commission from online pickup in-store orders.

If your audience is mainly from the US, Canada, and some European countries, joining the Wayfair affiliate program is a good choice. The program allows affiliates to earn 7% on each qualified sale via the affiliate link.