About Avast

Avast is a global leader in digital security and privacy, headquartered in Prague, Czech Republic. Part of Gen Digital (which also owns Norton, LifeLock, and Avira), Avast protects hundreds of millions of users worldwide.

The brand is famous for its “freemium” model, offering a robust free antivirus that can be upgraded to premium versions for advanced protection against malware, ransomware, and spyware. Beyond antivirus, they offer VPNs, cleanup tools, and anti-track software, making them a household name in cybersecurity.

Avast Affiliate Program Overview

The program allows partners to monetize their traffic by promoting Avast’s suite of cybersecurity products. It is well-regarded for its high brand recognition, which aids in conversion.

Feature Details
Industry Cybersecurity / Software / Tech Utilities
Product Type Digital Software (Antivirus, VPN, Cleanup, Anti-Track)
Affiliate Program Type CPS (Cost Per Sale)

Avast Affiliate Program Offers

Avast provides a variety of tools to help you succeed, with a generous cookie window compared to many competitors.

Feature Details
Promotional Materials Banners, Text Links, Smart Links, Newsletters, Exclusive Offers
Affiliate Cookie Duration 60 Days (Higher than the industry standard of 30 days)
Accepted Traffic Source Websites, Blogs, Social Media, Email Marketing, PPC (with restrictions on brand bidding)
Accepted Countries Worldwide (Global reach with localized pages)
Explicit Content Prohibited (Strict brand safety guidelines apply)
Religious or Political Content Restricted / Prohibited (Generally not accepted to maintain brand neutrality)

Avast Affiliate Commissions & Payments

The program offers a competitive commission structure that rewards high performance. It is a single-tier program, meaning you earn only on your direct sales.

Feature Details
MLM No (Single-tier program)
Commission Rate 15% – 35% (Typically 35% for the first month, then tiered based on revenue)
Commission Structure Percentage of Sale (Performance-based tiers)
Payout Frequency Monthly (Net 30 or Net 60 terms depending on the network)
Payout Methods Direct Deposit (Bank Transfer), Check, PayPal (via network)
Minimum Payout $50 – $100 (Depends on the network, e.g., CJ Affiliate usually requires $50 for direct deposit)

Suitable Affiliates for Avast Affiliate

This program is ideal for content creators in the tech, security, and lifestyle niches.

  • Bloggers: Tech tutorial blogs, cybersecurity news sites, and “How-to” guides (e.g., “How to remove a virus”).
  • YouTubers: Tech reviewers, PC builders, and software tutorial channels.
  • Video Editors: Can recommend Avast Cleanup to clients to speed up their rendering/editing machines.
  • Influencers: Lifestyle influencers promoting “Digital Safety” for families or “Safe Browsing” for travelers (promoting Avast VPN).
  • KOL (Key Opinion Leaders): Cybersecurity experts and IT professionals who can vouch for the software’s efficacy.
  • KOC (Key Opinion Consumers): Everyday users sharing reviews on forums or social media about how Avast saved their PC.
  • TikTokers: Short-form content creators sharing “PC Tips & Tricks” or “Hidden Website Hacks” (using VPNs).
  • Livestreamers: Gamers who need “Do Not Disturb” modes and protection from DDoS attacks (Avast offers Gamer Mode).

Avast Affiliate Software

Avast primarily manages its affiliate program through the CJ Affiliate network. This third-party software handles all tracking, reporting, asset management, and payouts, ensuring transparency and reliability for affiliates. (Note: Some specific regions or sub-products might occasionally appear on other networks like Impact or in-house portals, but CJ is the main global hub).

3 Alternatives for Avast Affiliate Program

If you are looking to diversify, here are three major competitors in the antivirus space to compare.

  1. Bitdefender: Known for very high commission rates and excellent detection rates.
  2. Norton: A massive brand (sibling to Avast) with high trust but slightly lower commission rates.
  3. McAfee: deeply integrated into many OEM laptops, offering high brand awareness and flat or percentage fees.
Comparison Factor Avast Bitdefender Norton McAfee
Average Bill (AOV) ~$40 – $80 ~$40 – $90 ~$50 – $100 ~$30 – $80
Entry Fees Free Free Free Free
Withdrawal Threshold ~$50 – $100 ~$10 – $50 ~$50 ~$50 – $100
Payment Frequency Monthly Monthly Monthly Monthly
Commission 15% – 35% 20% – 50% ~20% ~25%
Conversion High (Freemium model attracts clicks) Medium-High (Strong reviews help) High (Strong brand recall) High (Pre-installed on many PCs)
Marketing Materials Banners, Links, Smart Links Banners, Deep Links, localized LPs Banners, Links, Coupons Banners, Links, Landing Pages