About BarkBox
BarkBox is a popular monthly subscription service dedicated to dogs. The parent company, BARK, creates fun and unique themed boxes containing 2 innovative toys, 2 bags of all-natural treats, and 1 chew, all curated around a surprise theme each month.
They also offer Super Chewer, a subscription box for dogs that are heavy chewers, and BARK Bright Dental products. Their mission is simply to make dogs happy by providing thoughtfully designed, high-quality products.
BarkBox Affiliate Program Overview
The BarkBox Affiliate Program is designed for marketers who want to promote BarkBox, Super Chewer, and BARK Bright Dental subscriptions to their dog-loving audience. Affiliates earn a commission for every valid subscription sign-up they refer.
| Feature | Description |
| Industry | Pet Supplies, Subscription Box |
| Product Type | Physical Goods (Subscription Box for Dogs) |
| Affiliate Program Type | Cost-Per-Acquisition (CPA) / Cost-Per-Sale (CPS) |
BarkBox Affiliate Program Offers
The program provides affiliates with tools and resources to help convert web traffic into subscriptions, including tracking links and weekly newsletters detailing new themes and promotions.
| Feature | Details/Policy |
| Promotional Materials | Banners, Text Links, Tracking Links, Exclusive Offers, Weekly Newsletters with new themes/promotions. |
| Affiliate Cookie Duration | 7 days or 30 days (Information varies across sources. 30 days is common for their platform Impact, but some mention 7 days.) |
| Accepted Traffic Sources | Performance Networks, Cashback & Loyalty Programs, Sponsored Content & Editorials, Custom Content, Newsletter placement, Podcasts, Content Sites (e.g., blogs), Social Media. |
| Accepted Countries | United States, Canada, and potentially others depending on the specific program/network. |
| Explicit Content | Not explicitly stated, but generally discouraged/prohibited by pet-focused family brands and affiliate networks. |
| Religious or political content | Not explicitly stated, but generally discouraged/prohibited by pet-focused family brands and affiliate networks. |
BarkBox Affiliate Commissions & Payments
BarkBox operates on a tiered CPA (Cost-Per-Acquisition) model for subscriptions and a percentage-based Revshare model for their shop sales.
| Feature | Details |
| MLM | No (Single-tier structure) |
| Commission Rate | $18 – $20 per sign-up for subscriptions, or 10% per sale for BARK Food. |
| Commission Structure | Tiered CPA for subscriptions (e.g., $15, $17, $19 per sign-up based on volume/month) OR Fixed CPA ($18-$20 per sign-up) depending on the channel/network. Revenue Share (Revshare) for BarkShop sales. |
| Payout Frequency | Monthly (for the previous month’s qualified sales) |
| Payout Methods | Check, Direct Deposit, or PayPal (via the affiliate network) |
| Minimum Payout | No minimum payout balance is required for some networks, while others (like Impact) may have a network-specific threshold (e.g., $50). |
Suitable Affiliates for BarkBox Affiliate
The BarkBox Affiliate Program is highly suitable for content creators and marketers who have an audience of dog owners and pet enthusiasts.
- Bloggers & Content Sites: Perfect for reviewing monthly boxes, comparing subscriptions, or creating guides on dog toys and treats.
- TikTokers, KOC, KOL, Influencers, & YouTubers: Excellent platforms for visual content like unboxing videos (very popular for subscription boxes), product reviews, and lifestyle content featuring their dogs.
- Livestreamers: Can feature product unboxings or use the products during pet-focused streams.
- Video Editors: While not a direct promoter, editors who work with pet-focused content creators may see this program as a source of income for their clients.
The program works well with visual storytelling and direct response marketing across various channels.
BarkBox Affiliate Software
BarkBox manages its affiliate program using a major third-party affiliate marketing platform.
The brand uses Impact Radius for its affiliate and creator program management. This platform handles application approvals, tracking performance, and managing payouts.
3 Alternatives for BarkBox Affiliate Program
Here are three alternatives in the pet subscription/e-commerce space that also offer affiliate programs.
| Comparison Factor | BarkBox Affiliate Program | Chewy Affiliate Program | Rover Affiliate Program | Ollie Pets, Inc. Affiliate Program |
| Core Product | Themed monthly subscription box for toys/treats | Online pet supply retailer (food, supplies, pharmacy) | Pet sitting, dog walking, boarding services | Fresh, customized dog food delivery |
| Average Bill | Subscriptions start around $23-$35/month | Varies greatly, high average order value | Varies based on service/duration | High; customized for the dog |
| Entry Fees | Free | Free | Free | Free |
| Withdrawal Threshold | None/Network minimum (e.g., $50) | Network minimum (e.g., $50) | Network minimum (e.g., $50) | Network minimum (e.g., $50) |
| Payment Frequency | Monthly | Monthly | Monthly | Monthly |
| Commission | $18-$20 CPA per new subscription (or 10% RevShare) | **$15 CPA** per new customer | 15% CPS for services | $48 CPA per sale |
| Conversion | Focuses on a one-time high-value subscription sign-up | Focuses on converting first-time purchases across thousands of products | Focuses on converting new users to book a service | Focuses on converting sign-ups for fresh food plans |
| Marketing Materials | Banners, Text Links, Weekly Newsletters, Exclusive Offers | Banners, Text Links, Data Feeds, Unique Promo Codes | Banners, Text Links | Banners, Text Links |
