British Airways Affiliate Program Review
As a major player in global aviation, British Airways connects millions of travelers to diverse destinations. For affiliate marketers, the British Airways affiliate program presents a lucrative opportunity to earn commissions by promoting flights, holidays, and more.
This overview looks into the British Airways Affiliate Program, giving insights to help you decide if it suits your promotional goals.
Overview of British Airways
Established in 1974, British Airways, the UK’s premier airline, is headquartered in London and operates from Heathrow and Gatwick. It connects over 40 million passengers to 200 destinations worldwide annually.
Known for its premium services, British Airways is part of the International Airlines Group (IAG) and collaborates closely with American Airlines for better connectivity. The British Airways Executive Club offers perks for frequent flyers, making it a go-to choice for travelers seeking iconic experiences.
Overview of the British Airways Affiliate Program
The British Airways affiliate program lets website owners earn rewards for displaying ads that direct people to make purchases on ba.com.
Affiliates from all over the world can join this program. However, this is a private affiliate program, and your affiliate sites must meet these requirements to become a British Airways affiliate. To be eligible, ensure your platform aligns with ba.com, operates smoothly for a seamless customer experience, and excludes offensive or controversial content.
Once approved, you’ll get special links and materials to help you get bookings. But remember, the promo rules, how much you earn, and how you get paid may differ depending on where you are.
This program is suitable for blogs that share travel tips and talk about airlines and loyalty programs that match British Airways’ audience.
British Airways Affiliate Program: Commissions and Payment Details
The British Airways affiliate program offers a 0.5%-5% commission on valid sales like flights, holidays, car rentals, or hotel bookings. Your earnings depend on the product, the type of site, and where it’s happening.
British Airways follows a last-click cookie attribution model, crediting the last affiliate link clicked by the customer before a purchase. The cookie lifetime is currently 30 days.
Partnerize pays you every month through electronic transfer or PayPal. However, you need at least £20/US$30/€30 per currency monthly to get paid.
British Airways Affiliate Program: Pros and Cons
Let’s now look at some key benefits and drawbacks of the British Airways affiliate program:
| Pros | Cons |
| Global brand trust | Low commission rates |
| In-demand products and services | $30 minimum payout threshold |
| 30-day cookie duration | Highly competitive niche |
| Worldwide program for global reach | Limited advertising with brand names |
The British Airways affiliate program provides affiliates with various enticing benefits. With British Airways’ global presence, your earnings potential spans a wide audience. Plus, the 30-day cookie duration allows for additional income from repeat purchases.
However, there are considerations. The low commission of 0/5%-5%/sale requires you to refer more for increased earnings. Moreover, beginners may face challenges promoting British Airways due to limited brand advertising options and the highly competitive travel niche.
British Airways Affiliate Program Sign Up: Step-by-step Guide
You can easily join the British Airways affiliate program through the Partnerize affiliate network. Here are the detailed steps to follow:
Step 1: Visit the British Airways affiliate program page
Go to https://www.britishairways.com/content/information/about-ba/affiliate-programme. Here, you will find all the information about the program.
Step 2: Sign up
You can send your application form with your website details to the email baaffiliates@omnicommediagroup.com.
Step 2: Get approved
British Airways will review your application and approve you for the program if you meet British Airways’ publisher guidelines.
Step 3: Access links & assets
Once approved, you will be able to access your unique British Airways tracking links, banner creatives, and other marketing materials.
Step 4: Start promoting
Add your British Airways links and banners to your website, newsletter, social media, etc. Make sure to comply with program policies.
Step 5: Track and earn
Use your Partnerize affiliate dashboard to track bookings driven through your links. You’ll earn a commission when customers complete eligible flights.
How to Promote the British Airways Affiliate Program
These five simple, proven strategies can help make more money with the British Airways affiliate program.
Firstly, you can craft detailed flight reviews and captivating trip reports that delve into the detailed aspects of the journey. By sharing personal experiences, you can establish a profound sense of trust among your audience, making your promotions more engaging and authentic.
Secondly, make sure to promote your offers at the right times, like holidays and busy travel seasons. This way, you catch the attention of travelers when many people are booking flights, making your promotions more likely to succeed.
In addition to leveraging your website, you should broaden your promotional reach by incorporating social media and email marketing into your strategy. For example, you can share British Airways info on platforms like Facebook and send engaging emails to reach a wider audience.
Is British Airways Affiliate Program Worth It?
For those discussing travel or flights on their website, joining the British Airways Affiliate Program is a lucrative opportunity. With a well-known brand name, over 200 destinations, and various travel options, you can tap into a broad audience base.
Besides, they give you a fair share of the money (up to 5.5 %/sale) from the sales made through your links. The program provides helpful tools like banners and links to make it easy for you to tell people about British Airways.
FAQs
Who are the affiliates of British Airways?
The British Airways affiliate program works well for travel bloggers, influencers, and lifestyle creators. It’s ideal if your audience likes to book flights.
Is there a fee to join the British Airways affiliate program?
No, there are no fees to join the British Airways affiliate program. Sign-up is free through the Partnerize network.
Are there any minimum requirements to become a British Airways affiliate?
There are no strict minimum requirements. Still, the program prefers sites that match ba.com, work smoothly, and have no offensive content.
Can the British Airways program be combined with other affiliate programs?
Yes, British Airways does not impose exclusivity limitations. Affiliates can freely promote other travel brands, airlines, hotel programs, etc.
What are the best British Airways affiliate program alternatives?
Some top airline alternatives include affiliate programs from Virgin Atlantic, American Airlines, Emirates, Skyscanner, Singapore Airlines, and Cathay Pacific. General travel aggregators like Expedia and Booking.com also offer options.
