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Decathlon Affiliate Program

Decathlon Affiliate Program

The Decathlon Affiliate Program gives a 1-3% competitive commission on sales from your link, including sale items.




30 days


BACS, international wire transfer, or ACH

Decathlon, a global giant, offers a vast array of sports gear and apparel across over 70 disciplines. It also provides a great opportunity for partners to earn extra promoting its products. Whether you’re a fitness blogger, sports enthusiast, or influencer, this program offers a winning combination of quality gear and generous commissions.

This article will give you information about the Decathlon affiliate program to help you decide if it’s a good fit for your promotions.

Overview of Decathlon

Decathlon, a global sporting goods retailer with more than 1,600 stores in over 60 countries, provides affordable gear for hundreds of sports. Launched in 1976 in Lille, France, it strives to revolutionize the industry by creating, producing, and selling its sports equipment. 

Following the motto “By sportsmen, for sportsmen,” Decathlon involves over 100,000 employees in research, design, manufacturing, logistics, and retail. This helps Decathlon improve its products for athletes worldwide as their needs change.

Overview of the Decathlon Affiliate Program

Decathlon has an affiliate program where partners earn commissions by promoting their products, even sale items. This program is managed by AWIN, and signing up is free. Once you’re approved, you’ll get custom links, banners, and support from the affiliate team.

Decathlon works with all types of publishers with an audience in sports and fitness, except CSS partners, browser extensions, and discount/voucher sites. However, the affiliate program is currently only open to partners in Europe. If your audience is elsewhere, this might not be the right fit.

Decathlon Affiliate Program: Commissions and Payment Details

The Decathlon Affiliate Program gives a 1-3% competitive commission on sales from your link, including sale items. However, no commissions are paid for marketplace product sales.

With a generous 30-day cookie length, you earn a commission if your referral makes a purchase online within 30 days of clicking your link.

The minimum payment thresholds are £20 for GBP, €20 for Euros and $20 for USD. Other currencies match the $20 threshold. You get your payments monthly via BACS, international wire transfer, or ACH.

Decathlon Affiliate Program: Pros and Cons

Let’s break down its benefits and drawbacks when joining the Decathlon affiliate program:

Pros Cons
High-demand products Limited to European partners
Generous 30-day cookie length Lower 1-3% commission rate
Commissions for sale & clearance Must meet €20 monthly minimum payout
Dedicated support
Monthly payouts with various options
Robust marketing tools and tracking

Let’s break down the benefits and drawbacks of the Decathlon affiliate program first. 

Decathlon showcases high-demand products, promising affiliates the potential for substantial sales growth. Earning commissions not only on regular items but also on sale and clearance products broadens your avenues for revenue. A support team also provides personalized assistance to elevate your promotional strategies. 

Yet, it’s important to acknowledge the challenges. The program’s restriction to European partners may limit the global reach of affiliates beyond this region. Moreover, the lower commission rate means affiliates must put in extra effort to refer more for increased earnings. 

Decathlon Affiliate Program Sign Up: Step-by-step Guide

Step 1: Visit the Decathlon affiliate program UK website

Go to the Decathlon affiliate program homepage at https://www.decathlon.co.uk/Affiliates_lp-5ILCA2. This is where you can get information about the program and join.

Step 2: Click “Apply Now”

Look for and click the prominent “Apply Now” button on the website. This will take you to the application page.

Step 3: Sign up

To join the Decathlon affiliate program, you must have an AWIN account. Just click “Signup and Join Program” to create an AWIN publisher account. After that, you’ll land on a page; click “Join Awin” to start enrolling.

Step 4: Fill out the application form

You’ll need to provide your personal information, promotional type, and promotional space. 

Step 5: Submit your application

After you have filled everything out, click the “Submit” button at the bottom of the page. The AWIN affiliate team will review your application and follow up if approved.

Step 6: Decathlon affiliate program login

Once you’re approved, you can log in to your AWIN affiliate dashboard and receive advertising materials to promote Decathlon products. 

How to Promote Decathlon Products as an Affiliate?

Here are some tips to maximize your earnings as a Decathlon affiliate:

Firstly, you should focus on promoting specific sports or products you’re knowledgeable and passionate about. This niche expertise will come through in your content and make recommendations more authentic.

You can also take advantage of seasonal spikes by showcasing winter sports gear in the fall and swimwear in spring. Recommending relevant products can boost conversion.

Using on-page content and social media to highlight Decathlon sales events is another good approach. The extra discounts will entice readers to click through your links.

Another key strategy to remember is to make it easy for visitors to start shopping. So, don’t forget to keep affiliate links easily visible on your platform – like under product reviews or how-to articles. 

Is the Decathlon Affiliate Program Worth It?

At the end of the day, is becoming a Decathlon affiliate worth the effort? Let’s run some numbers:

If your site gets 5,000 monthly visitors with a 0.5% click-through rate, that’s around 25 clicks monthly. With a $50 average order and a 2% commission, you could earn $25 per month.

Besides, with Decathlon’s 30-day cookie, commissions might double or triple as visitors return. Though reaching this level takes time, mid-size publishers could expect $50 to $100 monthly. Larger sites with more traffic could earn even more.

While other industries offer higher commissions, Decathlon provides a solid start in sporting goods. Considering the effort to integrate links versus potential recurring revenue, the Decathlon Affiliate Program could be valuable for sports-focused publishers.


Does Decathlon have an affiliate program?

Yes, Decathlon runs an affiliate program on AWIN, allowing partners to earn commissions for purchases referred customers make on Decathlon’s website.

Does the Decathlon affiliate program offer an app?

Yes, the Decathlon affiliate program is managed by AWIN, and this affiliate network offers mobile and app tracking. 

Who should join the Decathlon affiliate program?

The Decathlon affiliate program is best suited for publishers, bloggers, influencers, and website owners who have an audience interested in sports, fitness, and activewear. It can be a great way to monetize your platform by recommending relevant Decathlon products you believe in.

Is the Decathlon affiliate program free to join?

No, the Decathlon affiliate program is free to join. Affiliates can sign up and access custom links and marketing materials at no cost.

Is the Decathlon affiliate program available in India and the UK?

Yes, you can promote Decathlon products in the UK and India regions as an affiliate.

Are there any minimum requirements to become a Decathlon affiliate?

There are no stated minimum traffic or audience size requirements. The program is open to publishers of all sizes with a website or social media presence relevant to Decathlon’s products and target audience.

Can the Decathlon program be combined with other affiliate programs?

Yes, you can definitely enroll in other affiliate programs in addition to Decathlon’s. Diversifying the products you promote as an affiliate is a smart way to increase your earning potential.

What are the best Decathlon affiliate program alternatives?

Some alternatives for sports and activewear include the Nykyaa, REI, Nike, and Adidas affiliate programs. These may offer higher commission rates or benefits like recurring payouts, larger product selection, or global eligibility.