The NFL is one of the most iconic sports leagues in the world, with millions of passionate fans supporting their favorite teams each season. Through NFL Shop, the league offers a wide selection of officially licensed gear, apparel, and collectibles for every fan.
The NFL affiliate program lets you earn commissions by promoting their products to your audience. In this article, you’ll discover how the program works, what kind of gear you can promote, how to get started, and tips to become a successful NFL affiliate.
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Overview of NFL
The National Football League (NFL) is the leading pro football league in the United States. Their fast-paced games and legendary athletes create unforgettable moments that captivate audiences around the world.
The league offers a comprehensive selection of officially licensed merchandise and apparel through NFL Shop, their exclusive online store. Fans can find everything from player jerseys, t-shirts, hoodies, and jackets to team-branded accessories like phone cases, coolers, and collectibles.
Overview of the NFL Affiliate Program
This affiliate program is ideal for content creators, bloggers, and influencers in the sports niche. If your audience is passionate about football, it’s a great opportunity to monetize your content by promoting official NFL merchandise.
The brand partners with the Impact network to manage their affiliate program. You can promote their official merchandise on your blog, website, or social media and earn a commission on each successful sale.
You must sign up through the Impact affiliate network to apply for the NFL affiliate program. Once accepted, you can access your affiliate dashboard to track performance in real time and download creative assets to support your promotions.
NFL Affiliate Program: Commission & Payment Details
With the NFL affiliate program, you can receive an 8% commission on every order placed through your links. The cookie window lasts 7 days, allowing you to earn from sales made within that timeframe.
The Impact team will process your commission payouts on a monthly basis. You can choose to receive your earnings via wire transfer or PayPal.
Pros & Cons of the NFL Affiliate Program
Let’s check the table below for an overview of the NFL affiliate program’s pros and cons.
| Pros | Cons |
| Strong brand recognition | Highly competitive niche |
| Diverse product range | Short cookie duration (7 days) |
| No minimum payouts | |
| User-friendly affiliate dashboard |
The NFL offers a broad selection of products, such as official merchandise, tickets, and digital services. This variety allows you to promote many products at once and attract different types of audiences based on their interests.
In addition, the NFL affiliate program has no minimum payout requirement. Affiliates can request commission payouts without needing to reach a high earnings threshold.
On the downside, the program is very competitive, with many affiliates promoting similar products to the same audience. This level of competition can make it challenging for affiliates with lower conversions to gain attention and generate high commissions.
Easy-to-Follow Guide to Join the NFL Affiliate Program
There are five easy steps for you to join the NFL affiliate program:
Step 1: Go to the NFL official affiliate page
Go to the official NFL affiliate page to begin the signup process for the NFL affiliate program.
Step 2: Click “Join Now.”
On that page, you’ll find a “Join Now” or similar call-to-action button. You will be redirected to Impact, the affiliate network that manages the program.
Step 3: Sign up on Impact
If you don’t already have an Impact account, you’ll need to create one. You must provide your details, including your name, email, website, and how you plan to promote the program.
Step 4: Apply to the NFL affiliate program
After signing up and logging into your Impact account, you can search for NFL Shop using the search bar. Submit your application with any required details about your promotional platforms.
Step 5: Get approved and start promoting
After approval, you’ll gain access to tracking links, banners, and other tools to promote NFL Shop. Share these assets across your website or social channels to start your promotions.
How to Successfully Promote the NFL Affiliate Program?
To become a successful NFL affiliate, you should focus on products that perform well. Popular items like official jerseys, hoodies, and collectibles tend to attract more buyers. These products can also help you earn higher commissions.
Additionally, tailoring your content to specific fan interests can make your promotions more effective. Creating targeted posts or videos about top teams or star players will help you get more attention and better results.
Moreover, using multiple channels is a good way to help you reach a larger audience. You can share your affiliate links on social media, blogs, YouTube, and email to connect with different kinds of followers. Each platform gives you a chance to present your content in a unique format.
Finally, regularly checking your performance data is essential for ongoing success. It helps you identify which products and campaigns work best, so you can adjust your strategy and focus on the most profitable opportunities.
Is the NFL Affiliate Program Worth Joining?
The NFL affiliate program offers a valuable opportunity for affiliates who create targeted, high-quality content for sports fans, particularly those interested in football.
Affiliates can earn commission by promoting the officially licensed merchandise that fans actively seek, especially during the NFL season, playoffs, and Super Bowl. Although competition can be tough, affiliates who apply smart marketing strategies across multiple platforms and engage their audience can build a successful partnership.
FAQs
Who should join the program?
The NFL affiliate program is ideal for bloggers, influencers, and anyone with an audience of football fans or NFL enthusiasts.
Is there a fee for joining the program?
It is completely free to join the NFL affiliate program through the Impact platform.
Are there any minimum requirements to become an affiliate?
There are no strict minimum requirements like follower count or website traffic to join the NFL affiliate program.
Can this program be combined with other affiliate programs?
Yes, the NFL affiliate program can be combined with other affiliate programs. Affiliates can promote multiple programs to diversify their income and offer a broader range of products to their audience.
What are their best alternatives?
Two great alternatives to the NFL affiliate program are Fanatics and the NBA Store affiliate programs.
Fanatics is a leading online retailer providing officially licensed sports merchandise from various leagues, including the NFL, NBA, MLB, and more. Affiliates targeting sports fans can join their affiliate program and earn up to 8% commission on each successful order they generate.
Additionally, the NBA Store affiliate program focuses on official NBA gear and apparel. Affiliates can promote their high-demand basketball merchandise and earn a commission ranging from 4 to 8% for every approved sale they drive.
