UpPromote - Affiliate Marketing Software
nolo affiliate program

Nolo Affiliate Program

The Nolo affiliate program offers publishers an opportunity to earn commissions by promoting its legal products. Check out for more information.


15% per sale


120 days


Direct deposit, Check, and Payoneer

Nolo has been known as a leading online platform that provides various legal education resources. Its affiliate program lets publishers make money by attracting new customers.

In this comprehensive guide, we’ll cover everything you need to know about the Nolo affiliate program. Read on now to know if this opportunity is right for you.

Overview of Nolo

Founded in 1971, Nolo is a legal information and education company. With 53 years of legal authority, Nolo has connected more than 30 thousand attorneys with over 1 million customers worldwide. Its number of products sold has exceeded 1.7 million.

Nolo provides affordable legal forms, resources, DIY guides, software, and books for consumers and businesses. Its products help people handle common legal matters like estate planning, retirement, elder care, taxes, housing, and more. Beyond that, Nolo also offers many materials on employment, intellectual property, and business management.

About the Nolo Affiliate Program

The Nolo affiliate program allows publishers to earn commissions by advertising its legal products. For each successful referral through your affiliate links, you’ll be commissioned. The commission rate is fixed for all kinds of products.

This program is open to any publisher who is interested in joining. Yet, it’s most suited for creators and influencers in the self-help and legal realms.

The program is hosted by Commission Junction (CJ), a popular global affiliate network. Accordingly, CJ will handle signup approval, performance tracking, and payment process.

Nolo Affiliate Commissions and Payment Details

Nolo pays affiliates a flat commission rate of 15% per sale. This means you’ll get 15% of the product’s value that is sold via your affiliate links.

The program applies a 120-day cookie duration. Therefore, your referral is only qualified if your audience purchases Nolo’s product within 3 months from the last click.

You get paid monthly through direct deposit, check, or Payoneer, with a minimum balance of $25. If you earn less than $25 in a month, it rolls over to the next month until you reach the minimum.

Pros and Cons for Nolo Affiliate Marketers

This part will shed light on the pros and cons of the Nolo affiliate program.

Pros Cons
Good commission rate (15% per sale) A minimum payment threshold required ($25)
Long cookie lifetime (120 days)

This program may bring affiliates a good earning potential, with a commission rate of 15% per order. For example, if your audience buys the book “How to Probate an Estate in California” which costs $42.99 via your shared link, you’ll get $6.4 in commission. Notably, publishers have ample time of up to 3 months to implement their promotional campaigns and convince their audience.

However, the program requires a minimum payout balance of $25. This means if you want to withdraw and receive your money, you must have at least $25 in your commission earning tracking.

Nolo Affiliate Program Sign-up Guide

Now, we’ll show you how to register for the Nolo affiliate program.

Step 1: Access the signup page

Publishers will apply for this program through CJ. You can go to the signup site at: https://signup.cj.com/member/signup/publisher/?cid=3906677#/branded.

Step 2: Complete the signup form

Here, you need to fill in all the required information with your details. Then, click the “Verify email” button.

Step 3: Verify your email address

Next, check your mailbox for the latest notification from CJ. In this email, click the “Create My CJ Publisher Account” button to verify.

Step 4: Login and complete the onboarding information

Log in with the account you registered. Now you can access the CJ affiliate dashboard.

Next, complete the onboarding checklist and activate the account.

Step 5: Choose the Nolo affiliate program to apply

In the “Partners” section, choose “Find Partners”. Fill in the “Nolo affiliate program” in the search engine.

Then, click the “Apply to Program”. Your request will be checked and responded to within a few days. Once approved, you can start promoting and earning money.

How to Increase Your Earnings with the Nolo Affiliate Program

Here are some tips to diversify your strategies and optimize your earnings with this program.

To begin with, publishers should ensure that their sites are user-friendly and optimized for search engines and user-friendly. You can use some relevant keywords (legal, self-learn,…) and rearrange your site’s content to make it easy for visitors to find the legal resources they need. A well-designed and functional website can significantly improve conversions.

Next, it’s important for creators to produce engaging content to attract more potential buyers. You may write some blog posts and articles or make videos and podcasts on legal tips and case studies. This necessary information may convince your audience to spend their money.

Moreover, affiliates need to keep abreast of new product releases, promotions, and updates from Nolo. Thus, you can timely provide your audience with on-demand products and increase the conversion rate.

Lastly, marketers need to keep an eye on their performance by using the available tracking tool. You may track the click-through rates, conversion rates, and revenue generated. This data will help you figure out the best strategies and approaches.

Is the Nolo Affiliate Program Worth A Try?

This program could be a wise choice for publishers looking to start a real affiliate marketing business.

A fixed commission rate of 15% per order ensures publishers a steady stream of monthly income. Besides, legal document resources may meet the needs of a wide range of customers. So, marketers can promote Nolo’s products to every audience and pile up a large affiliate revenue over time.

What’s more, partnering with a long-standing brand like Nolo can significantly improve your credibility in the affiliate industry. You may also connect with other influencers in the same niche for further support and cooperation.


  • Does Nolo have an affiliate program?

Yes. Nolo allows publishers to earn money by promoting its legal products.

  • Who should join the Nolo affiliate program?

It is ideal for creators and influencers in the self-help and legal niches.

  • Is there a fee to join the Nolo affiliate program?

No. The Nolo affiliate program is free to join.

  • Are there any minimum requirements to become a Nolo affiliate?

Nolo does not require any specific minimum traffic or sales to join.

  • Can the Nolo program be combined with other affiliate programs?

Yes. Nolo affiliates can promote legal products from other providers and companies.

  • What are the best Nolo affiliate program alternatives?

Some top alternatives are All Things Real Estate, Colibri Real Estate, Architectual Designs, Foreclosure.com, Apple Books, Luxury Real Estate, Land Century, Lending Tree, and Real Estate Express affiliate programs.