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Panagonia Affiliate Program

Patagonia Affiliate Program

What makes the Patagonia affiliate program unique? This article will help you discover its features and how to make potential earnings.


Up to 8%


60 days


Are you interested in earning affiliate income by promoting high-quality clothing products? If so, Patagonia offers one of the outdoor affiliate programs with excellent opportunities.

In this affiliate program guide, we’ll explain how you can receive support and effectively promote Patagonia’s products. Additionally, you’ll be supplied with the affiliate strategy to maximize your earnings. Let’s dive in!

Patagonia, a renowned outdoor apparel brand

Established in 1973 by Yvon Chouinard, Patagonia is one of the prominent American outdoor apparel companies. The brand provides outdoor gear for hiking, climbing, skiing, and surfing. Their standout products are down jackets, fleece pullovers, thermal underwear, and durable canvas tote bags.

What distinguishes Patagonia is its commitment to sustainability and ethical business practices. The company uses 1% of its sales to support environmental groups and encourages customers to buy only necessities.

Patagonia Affiliate Program: An Overview

Patagonia affiliate program is one of the affiliate marketing programs in the outdoor industry. The Patagonia Affiliate Program allows publishers to earn commissions by promoting Patagonia products and directing sales to the brand. It is managed by the affiliate network AvantLink and is free to join.

If you’re a fashion influencer or run a website related to eco-friendly lifestyles, this program is tailored for you. Besides, outdoor enthusiasts, bloggers, and content creators with an audience interested in hiking, climbing, skiing, and sustainable fashion will also find the program particularly appealing.

After joining the program, affiliates receive access to links, banners, and data feeds to promote Patagonia. Real-time reporting is provided via AvantLink. This is a valuable tool to keep track of sales and have timely insights into marketing efforts.

Patagonia Affiliate Program: Commission Rates & Payout Details

The commission rate of the Patagonia affiliate program is 8%. It means that if you generate sales through your affiliate links, you will earn 8% for sales. In cases of multiple affiliate referrals for a single sale, commissions are divided among the contributing affiliate groups, different from the standard practice of crediting only the last affiliate clicked.

The tracking cookie lasts 60 days, providing a relatively long period for potential customers to purchase after clicking your link. You will receive your affiliate income monthly. 

Patagonia Affiliate Program: Pros & Cons

Pros Cons
Prestigious brand with high-quality products High product prices
Generous sales commissions (8%)  
A wide range of support materials  
Long 60-day cookie duration period  

The Patagonia Affiliate Program offers several compelling advantages for affiliate marketers. One notable benefit is that Patagonia is a well-established brand with high-quality products. Leveraging the brand’s reputation makes it easier to gain affiliate marketing traffic.

A competitive commission rate of 8% offers a great opportunity to earn passive income. The 60-day cookie period offers ample time to earn commissions on sales. The program provides many promotional tools, like banners, real-time reports and data feeds.

The only drawback is Patagonia’s high product prices compared to other clothing brands. This factor might impact the purchasing decisions of price-sensitive consumers.

How to Become a Patagonia Affiliate?

The Patagonia affiliate program sign up process is straightforward, with some simple steps.

Step 1: Visit the Patagonia affiliate program page

Initially, you go to the program homepage and read all the affiliate terms. This will take you to the AvantLink platform, where you can submit your request to join. 

On the AvantLink site, you’ll need to create a free account if you don’t already have one. Use your name, email, and password to set up your affiliate account.

Step 2: Fill out the application form

After that, you can apply to the program by filling out the application form. It will ask for info about you and your website, including URL, and traffic stats. Provide as many details as possible to boost your chances of approval. 

Step 3: Get approved 

Submit your application form. It can take 4-6 weeks for Patagonia to review your application and make a decision. Be patient during this time and avoid making repeated inquiries.

Step 4: Access the affiliate dashboard

Now, you can access the affiliate dashboard and grab links, banners, and other promo assets. 

Step 5: Start promoting

Place these on your site and social media to earn sales commissions!

How to Boost Your Affiliate Revenue Strategically

Success in affiliate marketing is about strategic approaches. When joining the Panagonia affiliate program, using effective methods is crucial. 

You should start promoting product categories, new product releases or special offers and share outfit ideas. 

After that, you can craft reviews for your engaged audience, showcasing Patagonia’s eco-friendly product range. This can motivate customers to purchase bundles through your links, suggesting products for a complete look.

Timing is key in promotion. Peak seasons, like holidays and before the winter, are ideal. During this time, people look for quality warm clothing. Remember to share your insights about Patagonia on social media. This helps drive traffic and engage a larger audience.

Is the Patagonia Affiliate Program Worth It?

Joining the program is very lucrative for websites focusing on outdoor sports. Patagonia’s brand strength and its generous commission rate make the program so appealing.

However, affiliates need sufficient traffic volume to capitalize on the opportunity. Now, let’s consider how much you can earn per month.

Here is an example: 

  • A website with 2,500 monthly visitors 
  • 2% conversion rate
  • $500 average order
  • 8% commission rate

You could earn $2000 monthly through the program. Compared to other programs, this amount is competitive for affiliates to join.

Best Patagonia Affiliate Program Alternatives

Regarding alternative affiliate programs, you have numerous options to explore. The Columbia affiliate program is a standout choice if you’re targeting an adventure audience.

The North Face, known for its quality and performance, offers a selection of products suitable for outdoor activities. Osprey’s affiliate program is worth exploring if your audience leans towards backpacking and hiking.

For a more athletic focus, Salomon, recognized for trail running and outdoor gear for sports, offers a great affiliate opportunity. Finally, Fjallraven appeals to those seeking stylish and eco-friendly gear companies. 


Who is best suited for the Patagonia affiliate program?

The Patagonia affiliate program is best suited for publishers and influencers with an audience interested in outdoor adventure. Bloggers, gear review sites, and niche social media influencers successfully promote Patagonia.

Do I need to pay to join the program?

No, there is no fee to join. The Patagonia affiliate program login is a breeze, as you only need to submit an application form.

Are there any minimum requirements to become a Patagonia affiliate?

While Patagonia does not disclose any official minimum requirements, it is recommended that affiliate applicants have an established website or social media account with a sizable following and significant engagement. 

What Patagonia products can you promote?

There are extensive product offerings that you can promote. Some examples are outdoor clothing, activewear, outerwear, accessories, bags and backpacks.

What promotional materials does the program provide?

The program provides affiliates with custom affiliate referral links, banners, data feeds and real-time reporting.

Can the Patagonia program be combined with other affiliate programs?

Yes, Patagonia affiliates are welcome to promote other brands through affiliate partnerships. However, Patagonia prefers to be the primary focus of partner websites.