Top 18 Best Canadian Affiliate Programs for Beginners in 2025

For publishers and content creators, affiliate marketing is a great way to generate income. If you’re targeting Canadian audiences or are based in Canada, you should not miss out on this chance.

With many programs available, finding the right one can be daunting. This article lists out 18 best affiliate programs in Canada for you to consider. Let’s start now.

TL;DR

If you want to find a suitable opportunity to start promoting and earning money, let’s take a quick overview of the top 17 affiliate programs in Canada we’ve selected.

• UpPromote (Commission: 20%, Cookie: 30 days)
• Indigo (Commission: 2-5%, Cookie: 7 days)
• Best Buy Canada (Commission: 1%, Cookie: 7 days)
• Web Hosting Canada (Commission: Up to $300, Cookie: Not mentioned)
• Weight Watchers Canada (Commission: $10, Cookie: 30 days)
• Questrade (Commission: $1, Cookie: 7 days)
• Walmart Canada (Commission: 1-4%, Cookie: 30 days)
• Lululemon CA (Commission: 5%, Cookie: 30 days)
• Traeger Grills (Commission: 6%, Cookie: 30 days)
• Mountain Hardware Canada (Commission: 10%, Cookie: 21 days)
• Well.ca (Commission: 4-8%, Cookie: 21 days)

UpPromote is the top recommended affiliate software to start affiliate marketing. You can build an affiliate program in under 5 minutes without any technical knowledge. Then you can flexibly set commission rates, recruit more advocates, and monitor their performance in real time.

18 Best Affiliate Marketing Programs in Canada to Increase Your Earnings

See the key highlights in the table below for a quick rundown:

1. UpPromote

Designed by Secomapp, UpPromote is a trusted affiliate marketing solution on Shopify. More than 150,000 eCommerce brands around the world, including Canada, have used the app to streamline their affiliate management process and make the most of their affiliates and ambassadors.

When joining the UpPromote Partner Program, you’ll receive a 20% lifetime commission for every merchant who upgrades via your link. This program suits agencies, developers, and influencers in Canada.

UpPromote also provides exclusive opportunities to spotlight your agency or app in newsletters, on social media, and in premier in-app placements, which can help boost your brand’s profile throughout the Canadian market.

2. Indigo

Indigo is one of Canada’s largest book retailers with more than 7 million books, home decor, toys, and gifts for every occasion. They create a friendly shopping experience both online and in-store, making it easy for customers to find their favorite items.

Indigo offers a tiered commission structure, so you can earn a 2-5% commission rate based on your performance. The 7-day cookie window lets you earn on purchases made within 1 week of a customer’s initial click.

They provide a captivating collection of banners and links to support affiliates’ promotions. Their regular update data feed helps you show the latest products and offers to your audience.

3. Best Buy Canada

Best Buy Canada stands out as the first choice of premier electronics retailer for Canadians. They offer a wide range of computers, smartphones, home entertainment systems, kitchen appliances, and smart home devices.

The Best Buy Canada affiliate program pays affiliates a 1% commission rate for successful sales. Like Indigo, the cookie period lasts 7 days, so your affiliate link will expire after 1 week.

You can leverage their banners, logos, and images to impress your audience and drive more clicks. Their smart dashboard also allows you to track your promotional results in real time.

4. Web Hosting Canada

Web Hosting Canada (WHC) is a leading Canadian provider of technology and IT infrastructure solutions. They provide reliable and secure hosting solutions and related services to help customers establish an online presence.

As a WHC affiliate, you’ll have chances to earn different commission rates depending on the specific products you promote.

• Web Hosting: Up to $100
• WordPress Hosting: Up to $100
• Reseller Hosting: Up to $150
• Cloud Servers: Up to $125
• Windows Cloud Servers: Up to $75
• Dedicated Servers: Up to $300
• Weebly Site Builder: Up to $100
• SSL & Security: Up to $50
• Email Marketing Tools: 10%

WHC pays their affiliates through PayPal on a 40-day cycle. However, you must meet the minimum payout of $120 to receive your commissions.

Additionally, their collection of banners and text copies will help you create better promotional content. You can also reach out to their affiliate management team for further support and advice.

5. Weight Watchers Canada

Weight Watchers Canada (WW) is recognized as the leading weight-loss program recommended by medical professionals. They help users control their health and take sustainable approaches to weight loss without restrictive diets.

The WW Canada affiliate program offers $10 for each successful purchase. The cookie duration starts when a client clicks on your affiliate link and expires after 30 days. You’ll receive commissions every month via PayPal if you meet the minimum balance of $25.

You can add a diverse selection of stunning banners, buttons, and text links to your website to engage your audience.

6. Questrade

Questrade is Canada’s largest discount broker with an affordable, flexible, and self-directed approach to investing. They offer a variety of tools and services to help both beginners and experienced investors manage their investments.

Questrade affiliates will get a 1% commission on each successful sale. The 7-day cookie window allows you to earn money if the customer clicks on your affiliate link and orders within 1 week.

Your content should focus on Canadian finance and target a Canadian audience. Plus, you must wait about 5-7 business days to receive a response after submitting the registration form.

7. Walmart Canada

Walmart Canada is a subsidiary of Walmart Inc., one of the world’s largest retail chains. They offer a wide range of products with competitive prices, including groceries, electronics, clothing, home goods, and health & beauty items.

Walmart Canada affiliates can earn a commission of 1-4% for each sale. The brand allows you to earn money on purchases made within one month of a customer’s initial click.

Their regular newsletters will keep you informed about product information and promotional ideas to get the best results. You can ask their expert support team if you need more tips to maximize your sales.

8. Lululemon CA

Lululemon Canada is one of the most recognized brands in the fitness and athleisure space nationwide. They specialize in high-quality, stylish, and functional athletic apparel, yoga wear, and accessories.

The brand allows affiliates to earn a 5% commission rate for every order. With the $100+ average order value, you can enjoy at least $5 per successful sale.

The cookie duration is 30 days, so your approved commissions are counted for 1 month since the customer’s initial click.

Their affiliate program is managed through Awin. You can access the Awin smart tracking dashboard and monitor your performance anytime.

9. Traeger Grills

Traeger Grills is dedicated to supplying the highest-quality wood-fired pellet grills and smokers worldwide. Their products help make outdoor cooking easy and delicious, with exact temperature control technology and a variety of wood pellet flavors.

By joining the Traeger affiliate program, you may get a 6% commission on the sale amount.  Your commissions are approved if the customer purchases within 1 month of their first click on your link.

Being a Traeger affiliate, you can use their creatives to make your website more attractive and increase conversions. You can monitor your performance in real-time through their smart tracking dashboard.

10. Mountain Hardware Canada

Mountain Hardwear Canada offers high-quality, innovative gear and apparel for wild activities. Their products can help athletes perform their best while keeping them comfortable and protected in the roughest environments.

The Mountain Hardwear affiliate program offers a 10% commission rate. Their average order value is up to $200, so you may earn $20 for each successful order.

The referral window is 21 days long, which means your commissions are approved if consumers click on your link and buy products within 3 weeks.

You can stay updated with their product information and latest offers via a product data feed. Their affiliate managers are also willing to assist you with expert advice to improve your promotional results.

11. Well.ca

Well.ca is one of Canada’s leading online health and wellness retailers. Their products support a healthy lifestyle, ranging from vitamins and supplements to personal care, beauty, and baby care.

The Well.ca affiliate program provides a tiered commission structure, starting at 4% and increasing to 8% based on performance. You can earn commissions if consumers click on your affiliate link and purchase within the 21-day period.

You can easily track your commissions, referrals, and sales through your personalized dashboard. They also offer a broad selection of creative banners and text ads to help you better engage with your audience.

12.  Amazon CA

• Commission rate: 10%
• Cookie duration: Not mentioned

Amazon.ca is well-known as the largest online retailer in Canada. They provide a wide selection of products, fast delivery options, and features for enhanced shopping experiences.

13. Square One

• Commission rate: $50 (tenant insurance), $100 (condo owners insurance), $175 (homeowners insurance)
• Cookie duration: Not mentioned

Square One is a Canadian-licensed insurance agency with a variety of coverage options, including home, car, and tenant insurance. Their policies represent the highest level of protection currently available in Canada.

14. Costco CA

• Commission rate: $3 (Gold Star Membership), $6 (Executive Membership)
• Cookie duration: Session-based

Costco.ca is the Canadian online platform for Costco Wholesale, a membership-based warehouse club. They are dedicated to bringing their customers the best possible prices on quality brand-name merchandise.

15. Lego CA

• Commission rate: 3%
• Cookie duration: Not mentioned

LEGO.ca offers a diverse range of iconic building block toys to Canadian customers. They cater to all ages with sets ranging from classic bricks to movie, TV, and video game themes.

16. Beaver Pad Canada

• Commission rate: 5%
• Cookie duration: Not mentioned

Beaver Padreplace replaces traditional paper-based note-taking and drawing with innovative electronic writing solutions. Their writing tablet features a paper-like writing experience, allowing users to write and draw smoothly with a stylus pen.

17. Authentik Canada

• Commission rate: 4-5% (Car and motorhome rentals), 8-10% (Road trips)
• Cookie duration: Not mentioned

Authentik Canada emphasizes creating personalized road trip packages, recreational vehicle rentals, and guided tours across Canada. They help travelers have dream trips to Canada with unforgettable experiences.

18. Royal Canadian Mint

• Commission rate: 2-5%
• Cookie duration: Not mentioned

The Royal Canadian Mint creates high-quality Canadian circulation coins reflecting the nation’s heritage and culture. They are also renowned for a wide variety of collector coins, medals, bars, and giftware.

The Ultimate Guide to Creating an Affiliate Program for Shopify Brands in Canada

As a business owner, you want to be smart about how you spend your money.

How can you market your brand in a way that guarantees a return? You need a method where you only pay for what works.

What if you could have a marketing plan that costs you nothing until you make a sale?

This is why affiliate marketing is so popular.

It is a pay-for-performance model. An affiliate partner promotes your product with a special link.

You only pay them a commission after a sale is made. No sale means no cost to you. It’s one of the safest ways to grow your brand.

This guide will show you exactly how to create this low-risk program for your Canadian store.

Select the Best Shopify Affiliate App for Your Store

So, you’re excited to launch your affiliate program.

But a big question might pop into your head: how will you actually manage everything?

How will you give each affiliate their own unique link?

How can you possibly track every single click and sale that comes from them?

And how do you make sure you pay the right person the right commission, on time, every time?

This is a common headache for store owners, as Shopify does not have a built-in system to run an affiliate program.

Thankfully, there is a simple solution: an affiliate marketing app.

While the Shopify App Store has several popular options like BixGrow, Reversion, and GoAffPro, the best choice makes managing your program effortless.

This is why UpPromote has become such top-recommended affiliate software for Shopify brands.

The entire system is designed to be easy, letting you create your affiliate program in five minutes.

Should you ever need help, in-app instructions and 24/7 chat support are always available to ensure a smooth experience.

Beyond the simple setup, UpPromote provides a complete toolkit of features that support every step of your sales funnel.

The app helps you attract the right affiliates, onboard them with a seamless process, and motivate them to drive sales.

What’s more, the app can adapt as your brand grows. You can even request custom development to meet your unique business requirements.

Best of all, you can try UpPromote completely risk-free.

With a free plan to start and a 14-day free trial on all paid plans, you can see what a powerful affiliate app looks like.

Structure Your Commission Model

Your commission plan is one of the most important parts of your program. A good one will attract and motivate the best partners.

A great way to start is by looking at what other successful Canadian brands are offering.

There are several models to choose from, and you can even combine them to create the perfect system for your Shopify brand.

Percentage-Based Commissions

Paying affiliates a percentage of each sale they refer is the most common model.

If you look at popular Canadian affiliate programs, these rates typically range from 1% to 10%.

On the lower end, you have major retailers like Best Buy and Walmart Canada offering rates between 1-4%.

In the mid-range, you’ll find lifestyle and apparel brands like Lululemon and Traeger Grills offering 5-6% commission.

For more niche or high-margin products, rates can go as high as 10%, like those offers from Mountain Hardwear Canada.

Flat-Rate Commissions

Instead of a percentage, you can offer a fixed dollar amount for each sale or lead.

A fixed payment works very well for services or specific actions.

For example, Weight Watchers Canada offers a flat $10 for each sign-up, while Costco offers $3 to $6 for new memberships.

The flat-rate model is also great for high-value services, where commissions can be much larger. Web Hosting Canada, for instance, pays up to $300 for a dedicated server referral.

Recurring Commissions

If you run a subscription-based business, offering recurring commissions is a powerful incentive.

With recurring pay, an affiliate earns a commission every time their referred customer renews their subscription.

This is a fantastic way to encourage affiliates to find loyal, long-term customers for your brand.

Identify and Recruit the Right Affiliates

The success of your affiliate program comes down to the people in it.

You need to find partners who are a perfect fit for your brand and can share your story authentically.

Let’s look at exactly where to find and recruit these ideal advocates.

Tap into your existing customer base

Your best brand advocates are already here: your happy customers.

Your customers have already spent their own money on your products. So when they share their positive experience with friends, that recommendation carries real weight.

But here’s the challenge: your customers are busy. Even when they love your product, they won’t go out of their way to tell others about it.

This is where UpPromote’s Customer Referral feature makes everything easy.

Your customers don’t need to fill out a lengthy registration form. They just need to leave their email address to get started.

You can set up incentives for both sides to make it a win-win.

For your customer, you can offer a commission on the sale that they can use for future discounts. For the friend, you might offer a fixed discount to encourage their first purchase.

You have two great options for displaying the offer on your Shopify site.

You can use the Post-purchase signup form that appears on the thank-you or order confirmation page, which is a perfect time to ask for a referral.

Alternatively, a floating widget can be added to your website, making it easy for any customer to find and share their link at any time.

Find Canadian influencers and content creators

Another type of affiliate you can partner with is local Canadian creators.

They already have an audience that trusts their recommendations, and they understand their regional market better than anyone.

The best place to begin your search is directly on social media platforms like Instagram and TikTok.

The key is to be very specific with your search. Your focus should be on finding creators who are a perfect fit for your niche, rather than looking for huge, famous influencers.

For example, if you sell outdoor gear from Vancouver, you could search for hashtags like #ExploreBC, #VancouverTrails, or #PNWLife.

You should look for creators who post high-quality photos from their hikes and have an engaged audience that comments on their posts.

A micro-influencer with 5,000 active followers who truly loves hiking is much more valuable than a general lifestyle influencer with 100,000 passive followers.

Another example is if you sell artisanal food products in Ontario.

Your search on Instagram for #TorontoFoodie or #OntarioEats would be very effective.

Through that search, you will find passionate food bloggers who are already reviewing local products.

A tip to find the right partners is to look at what your competitors are doing.

You can check their Instagram profiles to see who they are tagging in their posts.

Their tagged photos often reveal which creators are already using and promoting their products.

Thereby, you can have a ready-made list of creators who are already active and successful in your specific market.

Create an affiliate registration page on your shopify store

When a creator is excited to partner with you, they look for your affiliate registration page.

A confusing page can make them change their mind, while a great page shows you are serious about your program.

An affiliate app like UpPromote gives you all the tools to create that perfect experience.

To ensure the page matches your brand’s style, you can customize everything from colors and fonts to the page layout.

You can even use premium templates like ‘Trendy‘ and ‘Comfort‘ to add helpful sections like an introduction, benefits, and an FAQ.

One of the most powerful features is the ability to embed the form directly onto a page in your Shopify store.

The result is a professional link like yourstore.ca/affiliates, which builds trust right from the start.

Reward Great Performance with Bonuses

A great way to encourage your best sellers is by setting up performance-based bonuses.

That clear bonus structure gives your most motivated partners a specific goal to work toward.

When they know exactly what they need to do to earn more, they are more likely to put in the extra effort.

It also makes your program more attractive, helping you recruit and retain top-performing affiliates.

The Bonuses feature in UpPromote gives you full control over creating and automating these rules. So you can reward your partners without any extra manual work.

You can create a bonus target based on a few different metrics.

For example, you can set a goal for an affiliate to bring in a certain total sales amount, a specific number of referrals, or a total commission amount.

Once you have set the target, you can choose how you want to reward them. There are two main types of bonuses you can create:

One-Time Bonuses

This is a straightforward reward for hitting a specific milestone.

For instance, you could set a rule to give a one-time bonus of $100 to any affiliate who brings in $1,000 in total sales.

You can even choose to include their past sales when you create the rule. This is a nice way to reward loyal affiliates who have been with you for a while.

Recurring Bonuses

To encourage affiliates to maintain consistent performance, you can set up recurring bonuses. These bonuses can be paid out monthly, quarterly, or yearly.

For example, you could create a monthly bonus that gives an extra $50 to any affiliate who makes at least 20 sales in a month.

At the start of the next month, the system resets the counter, motivating them to hit the goal all over again.

Establishing Payout Procedures for Canadian Affiliates

Clear and reliable payments are essential for keeping your affiliates happy and motivated. Partners who get paid correctly and on time will work harder for your Shopify brand.

For your Canadian partners, the most popular and convenient payment methods are PayPal and Wise bank transfers.

UpPromote helps you handle both of these methods through direct in-app integrations. You’ll be saved from the hassle of manual payment processing.

Paying with Bank Transfers via Wise

The Wise bank transfer setup is very secure and straightforward.

You’ll first need a Wise Business account. Then, from within Wise, you generate a special API token that you copy and paste into your UpPromote settings to connect the two accounts.

Once the two systems are integrated, your affiliates can enter their own bank account details right in their affiliate dashboard.

That means you never have to collect or store sensitive financial information over email.

When it’s time to pay, you simply go to the In-app payment tab in UpPromote, select the affiliates you want to pay, and choose the “Pay with Wise” option.

You can also process individual or bulk bank transfers to your partners directly from your admin page.

Paying with PayPal

After you connect your PayPal Business account to UpPromote, you can pay your partners with just a few clicks.

You can pay one affiliate at a time or select multiple partners and pay them all at once.

To save even more time and fully automate the process, you can set up scheduled auto-payments with PayPal.

This powerful feature lets you choose a specific day each month or a set payment cycle, like every 10 days, to pay out all approved commissions automatically.

You can also set a minimum payout amount to avoid processing many small payments.

Once you set the rules, the UpPromote system automatically handles the payments. Your affiliates are always paid on time without any extra work from you.

Conclusion

Launching a new marketing program can feel like a huge task, but it doesn’t have to be.

At its core, a great Canadian affiliate program is about getting three things right: a fair offer, the right partners, and a reliable system to manage it all.

This guide has given you the blueprint for the first two, and a user-friendly app like UpPromote handles the third with ease, even if you’re not a technical expert.

Don’t let the details hold you back. Start small, learn as you go, and build a program that grows right alongside your brand.

FAQs

1. What are Canadian affiliate programs?

Canadian affiliate programs are marketing partnerships where publishers (affiliates) promote a Canadian business’s products or services online in exchange for a commission on sales or leads generated. They’re often run through affiliate software or networks that track clicks, conversions, and payouts.

2. Why should Canadian merchants start an affiliate program?

Affiliate programs give merchants cost-effective growth by only paying for actual results. They also help brands reach local Canadian audiences, leverage influencer marketing, and expand internationally with minimal upfront risk.

3. Do Canadian affiliate programs require specific software or apps?

Yes. To properly track performance and manage affiliates, merchants usually use affiliate software or apps. These tools provide features such as link or coupon tracking, automated payouts, fraud detection, and integrations with eCommerce platforms like Shopify, WooCommerce, or BigCommerce.

4. Are there Canadian affiliate networks to join instead of self-hosted software?

Yes. Canadian merchants can join global networks (CJ Affiliate, ShareASale, Impact) or region-focused programs. Networks provide instant access to affiliate publishers but often charge higher fees than self-hosted software.

5. Do Canadian affiliate programs work for international affiliates too?

Absolutely. While many merchants focus on Canadian audiences, affiliate programs can also welcome international affiliates, provided the merchant ships products or offers services abroad.

6. How do payouts work for Canadian affiliate programs?

Most affiliate software/apps support payouts via PayPal, direct bank transfer, or store credit. Canadian merchants should ensure their payout system supports CAD to avoid extra currency conversion costs.

7. Can affiliates promote regulated industries in Canada (e.g., CBD, alcohol, gambling)?

Yes, but compliance is strict. Merchants must ensure their affiliate program respects Canadian advertising laws and platform policies. Choosing affiliate software with built-in compliance tools is recommended.