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european affiliate programs

Top 15 Affiliate Programs in European to Earn Big

You are in Europe and want to earn side incomes with affiliate programs in European. Yes, it’s attainable! European brands, or even global brands, have many affiliate marketing programs to attract European audiences. The article below ...

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Reviewed by Stephen

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european affiliate programs

You are in Europe and want to earn side incomes with affiliate programs in European.

Yes, it’s attainable!

European brands, or even global brands, have many affiliate marketing programs to attract European audiences. The article below will cover the most outstanding programs with detailed reviews and comments.

You will have a comprehensive view to take further action, whether a new European affiliate or an experienced one. Let’s check it!

15 Highly-voted Affiliate Programs in European to Boost Your Income

Here, we’ll go through the top 15 European affiliate programs that will help you increase your revenues. Dive into it now!

O2 Affiliate Program

O2 Affiliate Program - #1 Affiliate Programs in European

The O2 affiliate program is one of the top European affiliate programs with its nice features. As a large UK brand, its network covers most of the United Kingdom’s population. So, its products, including phones, laptops, tablets, etc., are very common there, leading to ease of promotion.

The program has specific commission structures for each product with different tariffs. The cookie life is 30 days, a nice number of tracking times. When joining the program, you will get payments twice a month. It’s on the 1st and 16th. The payment methods include Paper Check, International Wire, and ACH, with a minimum payout of $20.

You can register via the affiliate network Awin to enroll in the program. Awin will charge €/£/$1 (or equivalent) when registering, but the fee is refundable. In addition, a website URL is compulsory for registration.

Commission rate
PAYM Handsets Tariff CPA
PAYM 1 Up to £19.99 £20
PAYM 2 £20-£29.99 £30
PAYM 3 £30-£39.99 £50
PAYM 4 £40 – £49.99 £60
PAYM 5 £50 – £59.99 £80
PAYM 6 £60+ £90
PAYM 7 £60+ £90
SIMO Tariff Tariff Rate
SIMO 1 Up to £9.99 £7.50
SIMO 2 £10 -£14.99 £20
SIMO 3 £15 – £19.99 £35
SIMO 4 £20 – £24.99 £45
SIMO 5 £25 -£29.99 £60
SIMO 6 £30+ £70
TABLETS PAYM Tariff CPA
TABLET500MB 500MB £5
TABLET1GB 1GB £12
TABLET2GB 2GB £20
TABLET3GB 3GB £25
TABLET5GB/6GB 5GB/6GB £30
TABLET8GB+ 8GB+ £35

SIMO 30-day: £0

Upgrades: £0 commission

PREPAY HANDSETS / PAYG: 2%

Accessories: 3%

Prepay MBB products (e.g., dongles, hotspots, wearables, and in-car wifi) – 2%

Postpay MBB products (e.g., dongles, hotspots, wearables, and in-car wifi) – £5

Cookie duration 30 days
Payment method Domestic payments, International Wire, Payoneer, SEPA, BACS, ACH
Payment threshold €/£/$20
Pros
  • Its products are common in the UK
  • Specific commission structures for products
  • A long cookie life for tracking
  • A low minimum payment threshold
Cons
  • A fee of €/£/$1 (or equivalent) will be charged when registration

Rail Europe Affiliate Program

Rail Europe Affiliate Program

If you want to find European affiliate programs in the travel niche, we recommend the Rail Europe Affiliate program. As the top #1 distributor of train tickets and passes, its services are popular in Europe. It has up to 5.5 million travelers using the services.

The program offers a commission rate of 0.91%-1.8%. The number seems a bit low, but you can accumulate income via sales quantity. The tracking time here is 30 days.

You can join the program via Rakuten Advertising with a website URL required. It will pay you via PayPal, Direct Deposit, and Check when your account has at least 50 AUD/CAD/EUR/GBP/USD/BRL.

Commission rate 0.91%-1.8%
Cookie duration 30 days
Payment method PayPal, Direct Deposit, Check
Payment threshold 50 AUD/CAD/EUR/GBP/USD/BRL
Pros
  • A top brand regarding train tickets and passes
  • Its services are popular with lots of travelers
  • A long tracking time included
  • A low minimum payout
Cons
  • A bit low percentage of commission rate

Time2 Technology Affiliate Program

Time2 Cosmetic Affiliate Program

If your niche focuses on home technology, home security, or smart home appliances, you should consider the Time2 Technology affiliate program. It has a wide range of products like security cameras, video doorbells, alarm systems, baby monitors, etc., for you to promote!

The program gives you many exclusive offers in the form of promotional codes for your promotion. It also offers you many banners and materials so that you can use them for marketing. You can enjoy a commission rate of 4% within 30 days of tracking when joining it.

You can participate in the program by registering on Awin. Upon registration, this network will charge you  €/£/$1 (or equivalent); however, the fee will be refunded later. Also, remember that it requires a geographical audience from your digital outlets—a UK-based audience.

Commission rate 4%
Cookie duration 30 days
Payment method Domestic payments, International Wire, Payoneer, SEPA, BACS, ACH
Payment threshold €/£/$20
Pros
  • Many home technology products for promoting
  • Give affiliates lots of exclusive offers
  • Offer a long cookie duration
  • Include many banners and materials
  • Many payment methods are available
Cons
  • Require a UK-based audience

 

Meetic Europe Affiliate Program

Meetic Affiliate Program

The Meetic Europe affiliate program is the next name we want to recommend. Meetic Europe has many affiliate programs in 21 countries, available on five affiliate networks. As a top dating service provider, it has 8 famous dating brands.

Meetic Europe offers affiliates competitive commissions, including a commission on sales and one on leads. Take the Meetic Italy program as an example. The program gives €2 for each registration and 50% on the transaction value for each sale. It’s attractive, right?

It also provides you with a dedicated affiliate manager for your day-to-day support. When joining the program, you can enjoy many powerful tools like optimized banners and mail shots. The detailed requirements will depend on the specific programs and networks.

Commission rate €0.8 – €5 for leads

50% – 80% for sales

Cookie duration 30 – 100 days
Payment method Depends on the terms and conditions of different programs and network
Payment threshold Depends on the terms and conditions of different programs and network
Pros
  • Have programs available in lots of countries
  • Can join via many networks
  • Offer attractive commissions for affiliates
  • Include dedicated support
  • Have many powerful tools
Cons
  • Need to find the exact program for specific information

 

EcoFlow Affiliate Program

Ecoflow Affiliate Program

One of the best European affiliate programs is the EcoFlow affiliate program. Its products—portable power stations, solar generators, solar panels, etc., cover over 100 countries and regions, so you can have a wide market to promote. The average order value is up to £1000, which is very high for improving your earnings.

When a customer purchases an electronic product via your affiliate link, you can have a 5% commission. The tracking time here is 30 days. Both the numbers are great for promoting and earning.

You can enroll in the program on the affiliate network Awin or ShareASale. Both pay via many payment methods with low thresholds. Remember that Awin’s minimum payout is lower, but it will charge a refundable fee of €/£/$1 (or equivalent) when registering.

Commission rate 5%
Cookie duration 30 days
Payment method Awin: Domestic payments, International Wire, Payoneer, SEPA, BACS, ACH

ShareASale: Check, Direct Deposit, Wire, Payoneer

Payment threshold Awin: €/£/$20

ShareASale: $50

Pros
  • A high average order value
  • Offer a high commission rate
  • A long cookie duration
  • Many payment methods are available
  • Low minimum payouts
Cons
  • Need to pay €/£/$1 as a registration fee if joining via Awin

 

IKEA Affiliate Program

Ikea Affiliate Program

If you are interested in promoting home furniture and appliances, the IKEA affiliate program should be your choice. Its range of products will bring you lots of chances to promote. You can choose from storage products like wall shelves, bookcases, and trolleys to furniture like sofas, tables, or chairs.

IKEA offers you a commission rate of 5%. It is not quite high, but you can leverage the quantity and diversity of products to enhance your earnings. The program’s cookie term is 30 days, which seems good.

IKEA welcomes all bloggers, content creators, and media publishers to join their program. Enrollment is free and easy. You just need to sign up on their site, fill out the form, and await their approval.

Commission rate 5%
Cookie duration 30 days
Payment method Depends on the terms and conditions of different country
Payment threshold Depends on the terms and conditions of different country
Pros
  • A wide variety of products
  • Provide a long cookie life
  • Enrollment is easy and free
  • Provide exclusive content for affiliates
Cons
  • The commission rate is not quite high

 

Wiggle Affiliate Program

Wiggle Affiliate Program

The Wiggle affiliate program is also one of the top European affiliate programs. It will be suitable for you if your audience prefers cycling, swimming, running, or triathlon. There is a huge range of affiliate products, including bikes, shoes, swimwear, goggles, and so on, for you to choose from when joining the program.

Its commission rate, 4%, seems not to be a high one. But its conversion rate is high, so you don’t need to worry about your revenues when promoting the program’s products. The cookie lifetime is also long, supporting you in leading sales.

The program provides publishers with many regular hot deals. You can join it via Awin or Impact.com. Both networks have many payment methods with low minimum payouts.

Commission rate 4%
Cookie duration 30 days
Payment method Awin: Domestic payments, International Wire, Payoneer, SEPA, BACS, ACH

Impact.com: Direct Transfer, BACS, PayPal

Payment threshold Awin: €/£/$20

Impact.com:

Pros
  • A wide range of products
  • The conversion rate is high
  • A long cookie lifetime
  • Provide affiliates with hot deals
  • Many payment methods with low thresholds
Cons
  • Not a high commission rate

 

1st Formations Affiliate Program

1st formations Affiliate Program

If you aim to recommend your audience to business setup services, try the 1st Formations affiliate program. It’s one of the leading company registration agents in the UK, so its services are trusted.

Its affiliate program also has many outstanding features. The commission rate is 10%, and the cookie term is 30 days—both are great. The brand offers many high-converting creative assets for publishers.

If you join the program, you can enjoy frequent offers and promotions. You will also have an affiliate manager providing dedicated support. Sounds interesting? Join it via Impact.com. The registration process is fast, easy, and free.

Commission rate 10%
Cookie duration 30 days
Payment method Direct Transfer, BACS, PayPal
Pros
  • A leading agent in company setup
  • A high commission rate for publishers
  • Offer a long cookie duration
  • Provide many assets, offers, and promotions
  • Fast, easy, and free registration process
Cons
  • Only targeting UK company formation

 

Eating Europe Affiliate Program

Eating Europe Affiliate Program

The next option in the best European affiliate programs is the Eating Europe affiliate program. You should try this program if you produce content on travel or food. Thousands of people have tried the brand’s food tours and given it 5-star reviews on TripAdvisor.

The program has a good commission rate of 6% and a long cookie term of 30 days. It also offers creative assets for your customization. As an affiliate, you will enjoy nice support from its in-house team.

You can join the program via the affiliate network ShareASale. It’s not hard to join, but it requires a relevant website with high-quality content. Also, please note that pay-per-click (PPC) advertising is not allowed.

Commission rate 6%
Cookie duration 30 days
Payment method Check, Direct Deposit, Wire, Payoneer
Payment threshold $50
Pros
  • Highly-rated food tour services
  • Have a high commission rate
  • Offer a good cookie length
  • Creative assets and nice support
Cons
  • Require a high-quality website to register
  • Pay-per-click advertising is not allowed

Life Extension Affiliate Program

Life extension Affiliate Program

If you want to introduce health products to your audience, the Life Extension affiliate program can be a nice choice. The program has many vitamins and supplements for affiliates to promote.

It offers a 6% commission rate and a 30-day referral period. The program also provides publishers with many attractive banner graphics and product catalog links. You can enjoy nice support when joining it.

To participate in the Life Extension affiliate program, you can sign up on the CJ Affiliate network. It does not require a website as a compulsory condition; you can promote via your email newsletter or social media channel. However, your content must be relevant and truthful, and your audience must be appropriate.

Besides, remember that the brand has some limitations on commission payment. It does not pay for sales generated from several countries like Australia, Cambodia, Croatia, Czech Republic, Denmark, Cyprus, etc. You can check the detailed list here.

Commission rate 6%
Cookie duration 30 days
Payment method Direct Deposit, Check, Payoneer
Payment threshold €1000,
Pros
  • Offer a high commission percentage
  • A long cookie referral period
  • Many tools and resources for publishers
  • Don’t need a website URL to register
Cons
  • Restrict commissions generated from some countries

Roku Affiliate Program

Roku Affiliate Program

The Roku affiliate program is also one of the top European affiliate programs. Roku has a wide variety of electronic and smart products that can be introduced to the European audience. Founded in 2002, it has a long-lasting history with a wide trust in customers.

Affiliates can enjoy a commission rate of 5% when joining this program. The cookie tracking here is 30 days, a great number.

Roku’s products have a nice conversion rate of 5%, so you can believe in its potential. More than that, the average order size is $99, helping you to have good earnings.

You can join the program via the CJ Affiliate network. But do remember, it has strict requirements on PPC advertising methods, such as not bidding on brand keywords or landing traffic on your own URL first.

Commission rate 5%
Cookie duration 30 days
Payment method Direct Deposit, Check, Payoneer
Pros
  • A long-lasting history brand with a wide trust
  • Provide a long cookie period
  • Have a high conversion rate
  • A good average order size
Cons
  • Strict requirements on PPC methods

Auto Europe Affiliate Program

auto europe Affiliate Program

If you are developing digital outlets about travel, you can participate in the Auto Europe affiliate program. Its car hire services are available at over 24,000 locations worldwide and in more than 180 countries.

Its affiliate program has lots of advantages. The brand offers many online incentives to its customers, and its call center is available 7 days a week. When enrolled in the program, you can enjoy a commission rate of 5%—a competitive one in this field. However, its cookie term is not long, only 7 days.

As an affiliate, you can access the tools provided by Auto Europe. It also provides you with many banners, special offers, and promotions. You can enjoy the effective training and support from its staff.

Commission rate 5%
Cookie duration 7 days
Payment method Direct Deposit, Check, Payoneer
Pros
  • Its services are available in many countries
  • A competitive commission rate
  • Provide many banners, offers, and promotions
  • Train and support affiliates well
Cons
  • The cookie term is not long.

Oak Furniture House Affiliate Program

Oak Furniture house Affiliate Program

Our next recommendation is the Oak Furniture House affiliate program—one of the great European affiliate programs. Oak Furniture House is the UK’s leading supplier of Oak, Pine, Mahogany, Indian, Ash, Painted, Glass, and Garden furniture. There are many products for you to promote when being its affiliate.

It has a commission rate of 2% for normal sales and 1% for sales with vouchers. The commission rate seems to be a bit low, but its average order value is high—£798.59. So, you don’t need to worry about your affiliate earnings. The cookie period is good also, 30 days in total.

The program has many payment methods, like domestic payments, international wire, Payoneer, SEPA, BACS, and ACH. Its minimum payout is quite low, only €/£/$20. That means if you join, you can get your money soon!

You can join the program via Awin. The registration process is quick and easy, but you should pay attention to its requirements when promoting. For example, you can’t use the Oak Furniture House trademark to attract traffic on search engines.

Commission rate 2% for standard sales

1% for sales with voucher codes

Cookie duration 30 days
Payment method Domestic payments, International Wire, Payoneer, SEPA, BACS, ACH
Payment threshold €/£/$20
Pros
  • A leading supplier with many products
  • Have a high average order value
  • Offer a long cookie period
  • Many payment methods and low payouts
Cons
  • Its commission rates are low

Muc-Off Affiliate Program

Muc-off Affiliate Program

If you choose the niche of bicycle and motorcycle, you can pick the Muc-Off affiliate program. Muc-Off is a well-known brand in this industry, so it’s easier for you to promote its products.

The brand has many nice features for enhancing sales, which you can benefit from. For instance, it will offer free delivery for UK customers with orders over £25. It also has frequent promotions and discounts to attract customers.

When joining the affiliate program, you will enjoy a 7% commission rate. The cookie length applied is 30 days. You can join via the affiliate network Impact.com. It will pay you via direct transfer, PayPal, or BACS with no minimum payouts.

Commission rate 7%
Cookie duration 30 days
Payment method Direct Transfer, BACS, PayPal
Payment threshold None
Pros
  • A well-known brand in the bicycle and motorcycle field
  • Free delivery for UK customers with orders over £25
  • A good commission rate and cookie length
  • Regular promotions and discounts
  • No minimum payout required
Cons
  • Only free for UK shipping

Sage Affiliate Program

Sage Affiliate Program

Another choice in the list of top European affiliate programs is the Sage affiliate program. Sage is a brand with software on accounting and HR for small and medium businesses. So, it’s great to join if your site is about such fields.

The program offers publishers a 7% commission rate for sales and £5 for free trials. It means when your audience has only a free subscription, you can also earn money. The tracking time is good as well, 30 days for you to bring customers.

You can join the Sage affiliate program via Impact.com. After getting approval, you will receive detailed guides on how to log in to your account and build your links.

Commission rate 7% for sales

£5 for free trials

Cookie duration 30 days
Payment method Direct Transfer
Pros
  • Good commissions for sales and trials
  • Have a long tracking time
  • Detailed guides on account login and link building
  • A lot of text links and banners
Cons
  • Require a website to register

FAQs

  • Can I do affiliate marketing in Europe?

Yes, you can. There are many European affiliate programs that you can join and earn money. You can browse the above list for detailed information.

  • Is the Amazon affiliate program accessible in Europe?

Yes, it is. Amazon operates its associate program in seventeen locations worldwide, including European countries. You can get a detailed view here.

  • Which is the most recommended affiliate marketing network for advertisers in Europe?

There are many recommended affiliate networks in Europe. Each has its advantages and drawbacks. However, names like CJ Affiliate, Awin, or Impact.com are great for your participation.

  • Which affiliate program is best for starters who have little to no traffic in the European market?

It depends on your niche and audience. If you focus on e-commerce, the Amazon Associates program can be a chosen name. But if you want to promote company setup services, you can consider the 1st Formation affiliate program.

Final words

To sum up, there are a wide variety of European affiliate programs that you can participate in and earn money from. We’ve gone through the top 15 highly-voted programs with detailed information and reviews. Now, you can think of your pickings and get started with your affiliate marketing in the European market. Don’t hesitate, let’s do it!

Joan, a creative mind and author behind UpPromote blog. Writing has always been my sanctuary, a place where I can explore my imagination and share my unique perspective on the world of eCommerce. Through my words, I strive to explain the complexities of the digital world and showcase its potential for innovation, growth, and limitless opportunities.