The World Health Organization (WHO) records that about 1.9 billion people are overweight or obese worldwide. That number has led to a high demand for weight loss solutions, which makes it a potential market for the affiliates.
There are many types of products in this industry, how can you choose the one which is most suitable for your audience?
We have collected the top weight loss affiliate programs for you in this article. Carefully review all the perks and requirements of each program before you join one.
TL;DR:
Are you a fitness and weight loss content creator and want to earn some money? Let’s check our list of the best weight loss affiliate programs and see which ones pay the most commission.
- Maximum Slim (Commission: 30%, Cookie: 30 days)
- Mayo Clinic Diet (Commission: 50%, Cookie: 45 days)
- Options Medical Weight Loss Clinic (Commission: $50, Cookie: 30 days)
- Weight Watchers (Commission: 10%, Cookie: 30 days)
- Diet Direct (Commission: Up to 10%, Cookie: 30 days)
- Diet-to-go (Commission: 50%, Cookie: 45 days)
- Noom (Commission: $10, Cookie: 30 days)
- Ace Fitness (Commission: 5%, Cookie: 90 days)
- Dr. Colbert’s Keto Zone (Commission: 12%, Cookie: 60 days)
- Designer Wellness (Commission: 10-15%, Cookie: 90 days)
Affiliate programs can greatly enhance brand visibility and broaden your customer reach. With UpPromote affiliate software, weight loss brands can easily set up an affiliate program. Our app helps you create programs, set commissions, track data, and manage payouts.
With 3000+ positive Shopify reviews, UpPromote boasts as the top trusted affiliate software.
20 Best Weight Loss Affiliate Programs
For a short reading, follow the table below to see the best weight loss products affiliate programs.
| The best affiliate programs | Program name |
| Affiliate program with the highest commission rates | Mayo Clinic Diet, Diet-to-go (50%) |
| Affiliate program with the longest cookie duration | Ace Fitness, Designer Wellness (90 days) |
| Affiliate program with the most payment methods | Ace Fitness (PayPal, Check, Wire Transfer, Direct Deposit, and ACH Transfer) |
| Affiliate program with a payment threshold | Weight Watchers ($25) |
| Affiliate program with the most promotional materials | Weight Watcher, Dr.Colbert’s Keto Zone |
1. Maximum Slim

Maximum Slim supplies high-quality dietary supplements and weight loss products. Their product can give you the veggies you need all day in the easiest and most effective way.
With this weight loss supplements affiliate program, you can earn a 30% commission for each successful sale. The cookie duration lasts 30 days, so your commission is approved if customers click on your link and place an order within 1 month.
You can make your promotion more eye-catching and attractive with the brand’s provided creatives like banners and text links.
You can also stay informed with program update newsletters. Moreover, you can leverage coupons and season deals to encourage more purchases.
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2. Mayo Clinic Diet

Led by Mayo Clinic experts, Mayo Clinic Diet weight loss programs help patients lose weight in 2 weeks using medically backed habits. Their diet emphasizes consuming a variety of nutrient-rich foods, including fruits, vegetables, whole grains, lean proteins, and healthy fats.
You can join Mayo Clinic Diet’s affiliate program through the CJ network and earn a 50% commission for each new customer. The cookie duration is 45 days from the client’s first click on your link.
The program offers a tracking dashboard for affiliates to monitor their promotion results and check their commissions.
One important thing to know is that this program is only available to affiliates in the United States.
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3. Options Medical Weight Loss Clinic

Options Medical Weight Loss Clinic is a well-known weight loss center led by 40 years of experience in weight and healthcare doctors. They offer customized programs with scientific solutions to help patients achieve their long-term weight loss goals.
Managed through Impact, the Options Medical Weight Loss Clinic affiliate program allows partners to earn $50 for each order. The cookie lasts for 30 days, so you can get commissions if customers click on your affiliate link and order within 1 month.
You can utilize appealing banners and text links to create attractive promotional posts. One thing to note, just like the Mayo Clinic Diet, this program is only available for affiliates in the United States.
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4. Weight Watchers

With 60 years of experience and 4 million members worldwide, Weight Watchers (WW) is recognized as the top leading doctor-recommended weight loss program. WW’s programs help clients lose weight and create healthy habits without cutting back on their favorite food.
Being WW’s affiliates, you can get $10 for each successful sale. The referral period starts when a customer clicks on your affiliate link. You’ll receive a commission if they purchase within 30 days.
WW offers affiliates a diversity of choice with banners, buttons, and text links. You can download your favorite ones to make your promotion more eye-catching.
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5. Diet Direct

DietDirect specializes in providing high-protein nutritional products and supplements for hospitals, weight loss clinics, and physicians. Their scientifically proven products are a fast, convenient and effective way to maintain clients’ diet meals.
The DietDirect affiliate program offers various commissions based on the type of affiliates.
- Publishers with websites related to the diet/fitness industry:
- 10% for all New Customer sales
- 5% on all Returning Customer sales
- Coupon/Loyalty/Cash Back Publishers with websites related to the diet/fitness industry:
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- 2% for all New Customer sales
- 1% on all Returning Customer sales
The referral period lasts 30 days, so you can earn commissions if customers buy products within this time frame.
The Diet Direct products have a high conversion rate, making it an ideal chance for affiliates to generate referrals. They offer many choices of web banners and text links to support your promotion.
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6. Diet-to-go

Diet-to-go offers pre-prepared meal plans tailored to each customer’s needs, such as losing weight, supporting their health, and maintaining diet meals. Customers can have fresh, tasty, and nutritionally balanced meals delivered right to their door.
Managed through CJ, the Diet-to-go affiliate program allows publishers to earn $50 in commissions. You can also get bonuses from the brand based on your performance. With the 45-day cookie duration, you will get commissions for each order placed within that time frame after customers click on the affiliate link.
Their tracking dashboard makes it easy for you to manage your referrals, sales, and commissions. You can also get promotional tips and support from their full-time program manager.
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7. Noom

Noom provides a scientifically proven weight loss program. They help clients get in shape and maintain a long-term diet by building healthy habits and changing their mindsets about food and exercise.
The Noom affiliate program gives affiliates $10 for each order. The referral window is 30 days, meaning you’ll earn commissions if customers buy via your link within a month.
The Noom affiliate program is managed through the Impact network. You can access your personal dashboard on the platform to monitor performance metrics.
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8. Ace Fitness

Ace Fitness takes the lead in creating certified programs and educational resources in health and fitness. Ace Fitness programs are designed for people who aim to be personal trainers, group instructors, or health coaches.
Managed through Impact, the Ace Fitness affiliate program lets affiliates earn a 5% commission on referral sales. With 90 days of cookie duration, you can get commissions if customers place an order in the next 3 months after their first click.
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9. Dr. Colbert’s Keto Zone

The Keto Zone system was developed by Dr.Colbert, a well-known anti-aging medical doctor and author. He follows the ketosis diet program, a safe and natural physiological way to lose weight and improve metabolic health.
By joining The Keto Zone’s affiliate program, you can get up to a 12% commission rate for your referral sales. The cookie duration is 60 days, so you can earn commissions if customers place an order within 2 months of clicking on your link.
With a variety of text links, coupon banners, and images, you can choose the best fit for your website. Moreover, their dedicated manager is always willing to assist if you have any concerns.
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10. Designer Wellness

Designer Wellness provides a variety of high-quality protein powders in diverse and delicious flavors. Their products effectively support fitness, maintain weight, and improve performance.
The Designer Wellness affiliate program lets you earn a competitive commission rate, starting at 10% and increasing up to 15% based on your performance. You can earn commissions if your customer clicks on your link and purchases items within 90 days of the cookie window.
The brand’s affiliate manager is available to help with any promotion-related issues. You can keep the audience updated with the brand’s promotions and boost more purchases from these discounts.
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11. Healthy Wage
- Commission Rate: $50/Healthy Wager or $30/Team Challenge
- Cookie duration: 30 days
Healthy Wage creates weight loss challenges with cash prizes up to $10,000. Users can make a bet on their weight goal, and they will be the winner if their weight loss process is successful. They can attend the challenge as individuals or as a team.
12. Transparent Labs
- Commission Rate: 30%
- Cookie duration: 60 days
Transparent Labs is one of the best natural supplements for fitness providers, using 100% authentic and high-quality ingredients. Their products are suitable for people who want to lose body fat, build muscles, and support their health.
13. Cinderella Solution
- Commission Rate: 95%
- Cookie duration: Not mentioned
The Cinderella Solution is a weight loss program for women, particularly those over 25. The program consists of four distinct phases, each tailored to help participants achieve their weight loss goals effectively.
14. The Smoothie Diet
- Commission Rate: 75%
- Cookie duration: Not mentioned
The Smoothie Diet is a 21-day weight loss program that involves replacing some of your meals with nutrient-rich smoothies. They create various smoothie recipes with fruits, vegetables, protein powders, and healthy fats.
15. Cronometer
- Commission Rate: $0.10 per lead
- Cookie duration: Not mentioned
The Cronometer app allows users to track nutrients, analyze meals, and manage their diet programs. People can also count calories in their food and adjust the weight loss process.
16. Fraser Wilson
- Commission Rate: $15
- Cookie duration: 30 days
This is an online weight loss program designed by gym coach Fraser Wilson. The Fraser Wilson program helps users get in shape and build muscles with workout plans and nutritious meals.
17. Itsmylife
- Commission Rate: 5%-15%
- Cookie duration: 30 days
Itsmylife provides protein diet meals to help people lose weight using the Yo-yo effect. Their products are known for their easy preparation, delicious taste, and high nutritional value.
18. NutriSystem
- Commission Rate: 2.4% – 5.6%
- Cookie duration: 20 days
NutriSystem offers pre-packaged meals to help consumers control the portion size of their diet food and create healthy eating habits. The program’s eating plans allow people to manage their hunger with six small meals per day, including three main meals and snacks.
19. The Healthy Mummy UK
- Commission Rate: 10%
- Cookie duration: 30 days
The Healthy Mummy UK program is designed for busy mothers to help them lose weight in their postnatal period. There are numerous easy-to-follow exercise programs and healthy diet recipes to improve overall health.
20. Fitaid Energy
- Commission Rate: 8%
- Cookie duration: Not mentioned
Fitaid Energy supplies fitness-focused energy drinks based on customers’ health-conscious minds. These drinks contain many types of vitamins and nutrients, which can replace high-sugar and caffeine beverages to boost people’s energy.
A Guide to Building an Affiliate Program for Your Weight Loss Brand on Shopify
In the weight loss industry, authenticity review matters more than anything else.
People often listen to a fitness coach who shares their daily routine. They follow a blogger who documents their honest weight loss journey.
Or, they trust a recommendation from a friend who has actually used the product and seen results.
These are not sales pitches, they are real stories from real people, and that is what builds genuine trust.
So how can you get these people to promote your products?
This is when affiliate marketing becomes your suitable tool. It is all about building partnerships with these authentic voices.
An affiliate program allows you to have your products recommended by people your customers already listen to and respect.
This guide will walk you through launching, managing, and growing a weight loss affiliate program from scratch.
Planning the foundation of your affiliate program
A successful affiliate program starts with a strong foundation from the beginning. You must have the right assistant tool, an attractive commission, and a fair cookie duration.
Choosing the right affiliate management app
Managing an affiliate program manually is a path to problems.
It can be easy at first, but it quickly becomes more about paperwork than about growth.
You have to track every link by hand, calculate each commission one by one, and risk making payment errors that can damage trust with your partners.
This manual work is a huge burden that takes time away from building relationships and improving your program.
You don’t want to face these issues, so a dedicated affiliate management app is what you need.
For weight loss Shopify brands, UpPromote is a top-recommended affiliate solution that solves all the heavy lifting.
The app tracks every click and sale automatically within a single dashboard, so you know the data is always accurate.
Plus, our system calculates commissions instantly and simplifies the payout process, saving you hours of work each month.
Moreover, UpPromote has different affiliate recruitment tools to help you find new partners and scale your program effectively.
You can test out all of these amazing features at no risk with our 14-day free trial. This applies to all available plans, so you can know which one suits you most before committing.

Designing a competitive commission structure
An attractive commission rate can easily drive high-quality affiliates to your affiliate program.
It’s not hard to set up the right commission structure. You need to make it clear about the product types and follow the industry trends as well.
To save you time, we’ve researched over 105 Shopify weight loss brands to find out some common patterns.

If your Shopify weight loss store offers subscription-based meal plans, it’s better to set a fixed commission rate.
You can adjust the rate within this range based on production cost and delivery fee.
For example, Diet-to-go offers a $50 commission on every successful diet meal plan subscription.
Meanwhile, Noom offers a $10 commission on each of their weight loss program sign-up.
For weight loss supplements, the ideal rate lies between 10% and 20%.
These products often come with high prices ($150-400), so a high commission is reasonable.
Plus, this rate is fair enough for affiliates’ effort while making your affiliate program stand out in the industry.
Finally, weight loss tracking apps and programs often go with a 10% to 15% commission.
These digital downloads cost no shipping fees or manufacturing costs. So, even if you set a 15% commission on each sale, your final profits will not be affected too much.
For example, a $50 weight loss program with a 10% commission means affiliates earn $5 for each download.
Imagine if they bring around 30 downloads per month, they can easily get $150.
Setting a fair cookie duration
The cookie duration decides how long you give an affiliate credit for a sale after someone clicks their link.
A fair cookie duration shows affiliates that you respect their work, because most customers do not buy products the first time they see them.
When setting up this period, you need to match the cookie life to how your customers actually make decisions.

The time it takes someone to buy a supplement is very different from the time it takes to commit to a new diet plan.
For low-consideration products: 15-30 Days
Almost all the types of weight loss supplements are quick and easy to purchase.
This is often true for simple, repeat-buy items where the customer already knows what they want.
So, for these types of fast decisions, a standard cookie duration of 15 to 30 days is fair and makes sense.
For example, Maximum Slim sets a 30-day cookie duration on their dietary supplements.
For high-consideration products: 45-60 Days
The time it takes to commit to a new diet plan is much longer than buying a supplement.
Customers need time to do their research, read reviews, and compare their options before they feel ready to submit a new plan.
A short cookie duration would unfairly rob the affiliate of their commission.
That is why a longer period of 45 to 60 days can work better here.
For example, Diet-to-go offers a 45-day cookie duration on their subscription-based meal plans.
For high-investment solutions: 90 Days
Finally, no one subscribes to a 6-month fitness course within a short consideration.
These are serious and long-term investments, so they need to save up, wait for the right time in their life to start, or even consult their doctor.
For these major commitments, a 90-day cookie duration is a suitable period.
You can see top center like Ace Fitness also set this long cookie duration on their certified weight loss programs.
Recruiting high-quality affiliates for your weight loss affiliate program
Having the right affiliates to promote your weight loss products can significantly boost sales over time.
They are not the ones who have many followers. They are the ones who know the weight loss world and have a dedicated audience.
We’ll help you identify your ideal affiliates and how to connect with them successfully.
Identifying your ideal affiliate partners
Weight loss affiliates are actually easier to find than you think. They are commonly health professionals, creators, and top voices within the community.
First, you should partner with certified professionals for expert promotional content.
These people are nutritionists, dietitians, and personal trainers whose recommendations are backed by science.
They can write detailed reviews about your supplements on their blog post.
Or, they post a video on their personal social account to share about how your meal replacement shake works for a post-workout routine.
If you’re looking for affiliates with more diverse content, we suggest working with YouTubers and Instagram influencers.
They often share their own personal weight loss journeys.
For example, they can sometimes feature your snacks in a “What I Eat in a Day” Instagram Story and tag your brands.
Plus, they can feature your product in their top 5 best weight loss products and give honest reviews, like @Dr. Westin Childs.

After watching his videos, the viewers can click on the product link right under the video descriptions and are likely to purchase.

Finally, you should consider partnering with the top active members of the weight loss community.
They run supportive Facebook groups or online forums.
Their influence is built on a foundation of peer-to-peer trust within a safe community.
So, they promote in a more subtle and organic way, often by answering a member’s question with a helpful suggestion.
You should join these communities and participate in discussions actively. It’s a great way to reach these top members and naturally offer a collaboration.
Reaching out to your desired affiliates effectively
Knowing your ideal weight loss partners is just the first step.
The next big challenge is how to reach out and offer them collaboration successfully.
1. Connecting with your desired affiliates manually
Inviting high-quality affiliates needs time and effort. You should focus on making a real connection with a few ideal partners to show your dedication.
First, you need to find them. Think about where your customers go for advice.
You can start with a simple Google search for things like “best keto snack reviews” or “weight loss journey blog”

You can also dive into social media, searching hashtags like #weightlossjourney or #ketolife on Instagram and TikTok to find creators with engaged audiences.
Once you have a list of potential partners, the most important step is how you reach out. Take five minutes to read their latest blog post or watch their newest video.
Then, you should craft a personal email that mentions something specific you enjoyed.
This proves you’re a real person who values their work, not just a robot sending spam.
Here’s what that looks like:
Subject: Loved your recent post on keto-friendly snacks!
Hi [Affiliate’s Name],
My name is [Your Name], and I’m the founder of [Your Shopify Brand]. I’ve been following your blog for a while, and I just had to reach out after reading your review of the new keto bars. The way you described the texture was so helpful and honest.
Because your audience clearly trusts you for real-world advice, I thought our products might be a great fit for them. We create [your product, e.g., “a line of sugar-free meal replacement shakes”] designed to make healthy eating simple.
I’d love to send you a few to try for yourself, with no strings attached.
If you enjoy them and think it’s a good fit, we could then talk about a potential partnership through our affiliate program.
Would you be open to me sending over a sample pack?
Best,
[Your Name]
[Your Brand Name]
2. Turning customers into your best affiliates
Another advocate that you should turn into is your loyal customers.
These are people who have already spent their own money on your products and love them.
Their recommendations are pure gold because they’re 100% genuine.
It’s simple to ask them to join your program with UpPromote Customer Referral.
They don’t have to fill out a long registration form and wait for approval.
You can set up a widget on your website to prompt customers to join your program.

Then, your customer only needs to fill in their email address to join the referral link. Our system will automatically provide them with a unique referral link to start promoting.

If they successfully introduce your products and bring in sales, they’ll get commission from that purchase.
Empowering affiliates for your Shopify brand’s long-term success
Affiliates can put more effort into bringing more sales if they get enough marketing assets and rewards fairly.
Equipping them with a professional media kit
The number one rule of working with affiliates is to make their job easy.
You need to give them everything they need to succeed, from high-quality visual content to pre-written content.
Providing high-resolution images helps your affiliates increase their promotion quality.
A weight loss Shopify brand has to look clean and trustworthy, and the last thing you want is for an affiliate to pull a blurry image from your site.
Instead, we suggest handing them a folder of crisp product shots or vibrant lifestyle photos for their Instagram feeds.

Then, think about the words they use. It’s great that your affiliates already have pre-written content for their upcoming promotions.
Your partners are experts at connecting with their audience, but they aren’t compliance experts.
So, you can provide them with short and benefit-driven sentences that they can confidently use for captions or newsletters.
Plus, they don’t have to worry about making unverified claims while giving you peace of mind.
And for partners with a blog or website, ready-to-use banners are a must.
You should update these banners regularly.
It’s even better if the banners go along with the new product launch and upcoming campaigns to align all of their promotions.
With UpPromote Media Gallery, you can create one go-to spot for everything.
Then, affiliates only need to log in, grab exactly what they need, and get back to creating content that drives sales.

Keeping affiliates engaged and motivated
The real key to long-term success is keeping affiliates actively engaged and motivated to promote your brand.
There are two powerful ways to do this: rewarding long-term performance and creating short-term excitement.
Reward top affiliates with a tiered commission structure
Not all affiliates bring the same amount of sales, so you should reward each fairly for their performance.
And, a tiered commission structure is your great solution.
With the help of UpPromote, you can set up the tier based on their referrals, number of sales, and overall sales revenue.
Then, whenever affiliates achieve a qualified sales amount, they will be automatically upgraded to the next tier and earn a higher commission.
For example, your Shopify weight loss store sells diet supplements with a 10% commission on each sale.
You can set 3 levels like this to motivate affiliates:
- Tier 1 (0-50 sales): 10% commission
- Tier 2 (51-150 sales): 15% commission
- Tier 3 (151+ sales): 20% commission

Create excitement with performance bonuses and contests
While tiered commissions are great for long-term motivation, bonuses and contests are for stirring up affiliates quickly.
Performance bonuses are straightforward rewards for hitting a specific target.
With UpPromote, you can create a one-time, monthly, or quarterly bonus within a few steps.
For example, you could announce, “Any affiliate who sells 15 units of our new meal replacement shake this month will receive a $50 cash bonus.”
Then, if an affiliate reaches this amount, our system will automatically generate the bonus and credit to their affiliate account.

Conclusion
You now have the framework, it’s the right time to create a weight loss affiliate program.
But remember, this is more than just a marketing channel. A great affiliate program is a true partnership. It is built on trust, open communication, and the shared goal of helping people on their health journey.
Your journey will be easier with UpPromote since we’ve covered all the complex tasks. Let’s find out about our pricing plans to choose the best one.
FAQs
What is a Weight Loss Affiliate Program?
A: It’s a partnership where a merchant (brand) pays a commission to an affiliate (marketer, influencer, publisher) for driving sales, leads, or clicks for their weight loss products or services (supplements, meal plans, apps, coaching, etc.).
What is the typical commission structure in the weight loss niche?
A: It varies widely. It can be a percentage of the sale (e.g., 10-50% CPS) for products, a flat rate per lead or sale (e.g., $20 – $150 CPA) for subscriptions or trials, or recurring commissions for subscription products.
What are the key compliance rules for promoting weight loss products?
A: Affiliates must clearly disclose their affiliate relationship (FTC guidelines). Claims about weight loss results must be truthful and substantiated, avoiding exaggerated or “lose 30 pounds in 10 days” statements. Merchants must provide compliant marketing materials.
Which key features should I look for in affiliate software for a weight loss program?
A: Look for: Accurate tracking & attribution, flexible commission options (CPA, CPS, recurring), easy-to-use affiliate dashboard, payout integration (e.g., PayPal), and recruitment tools (custom sign-up forms).
What makes a good weight loss affiliate partner?
A: They should have an engaged, targeted audience (e.g., focused on a specific diet or age group), a strong reputation and trust with their followers, and a commitment to honest product reviews and FTC compliance.
Do I need a website to be a weight loss affiliate?
A: Not always. You can promote on platforms like YouTube, Instagram, TikTok, or via email marketing. However, having a website (blog) offers more control, better SEO opportunities, and higher credibility.
Is the weight loss niche oversaturated for new affiliates?
A: While competitive, the weight loss market is evergreen and massive. Success depends on finding a specific sub-niche (e.g., post-menopause weight loss, keto for shift workers, plant-based fitness) and building an authentic, trustworthy brand in that focused area.