Top 40 Best Beauty Affiliate Programs in 2025

People never stop wanting to look their best, which keeps the demand for beauty products high. According to Statista, global beauty industry revenue is set to increase by nearly $130 million by 2028.

With so much money being spent, it’s no surprise that affiliate marketers are drawn to the beauty sector!

To get you started, we’ve gathered the 40 best beauty affiliate programs, from famous brands to niche favorites.

We’ve also dived deeper into specific niches in the beauty industry to find the best programs, such as Makeup, Skincare, Perfume, Nail, and Hair products. Check them out if you’re interested.

Later on, we’ll provide merchants with useful practices for their beauty affiliate campaigns.

TL;DR

You want to monetize your beauty-related content? Take a look to see how much commission you may receive from the best affiliate programs for beauty products.

• Mac Cosmetics (Commission: 10%, Cookie: 7 days)
• Fenty Beauty (Commission: 6.4%, Cookie: 7 days)
• Obagi (Commission: 40%, Cookie: 30 days)
• Jo Malone (Commission: 5%, Cookie: 7 days)
• Tréskin (Commission: 15-35%)
• Dior (Commission: 8%, Cookie: 7 days)
• Mysteek Naturals (Commission: 15%, Cookie: 15 days)
• Sally Beauty (Commission: 1%, Cookie: 15 days)
• Kiehl’s (Commission: 8%, Cookie: 30 days)
• Foreo (Commission: 2-15%, Cookie: 60 days)

Affiliates and influencers are the best ones to bring your brand to a wider audience. All you need is an appealing affiliate program to encourage their marketing efforts. Keep reading for valuable tips on enhancing your beauty affiliate program.

• One crucial factor is offering competitive commission rates to attract more affiliates.
• You can also use email marketing to invite potential affiliates, especially loyal customers who already love your products.
• Next, it’s necessary to allow affiliates to monitor their performance. Thereby, they can adjust their strategies and enhance their promotions.
• And remember, timely payments are key. Affiliates need prompt commissions to stay motivated and keep promoting your products.

Affiliate software like UpPromote makes it easy to manage all these tasks. Our solution also helps you set more advanced commissions and motivate affiliates with incentives & bonuses. With a user-friendly design and 24/7 customer support, you can efficiently handle your campaign without any trouble.

40 Highest-paying Cosmetic And Beauty Affiliate Programs 

Finding the best affiliate programs in the cosmetics niche? Check out this table to see the top brands:

1. Mac Cosmetics

Mac Cosmetics is a legendary makeup brand with its famous Ruby Woo Lipstick. Mac offers over 100 beauty products for all ages, all shades, and all genders.

Mac Cosmetics affiliate program is managed through Flex Offers. The company pays affiliates a 10% commission rate for each successful order.

Their program has a cookie duration of 7 days, meaning approved referrals will be counted within a week.

2. Fenty Beauty

Fenty Beauty is a leading cosmetics brand founded by famous singer – Rihanna. Their collections focus on traditionally hard-to-match skin tones, providing a long-lasting foundation on your skin.

The Fenty Beauty affiliate program offers a commission rate of 6.4% for affiliates. The cookie duration is only 7 days for your referrals to be credited.

For better promotion, Fenty Beauty provides exclusive e-gift cards that can only be purchased through online links. They also offer special offers and sales to boost audience engagement.

3. Obagi

Obagi is trusted in the skincare industry for their highly moisturizing and anti-aging skincare products. For more than 35 years, Obagi has researched effective creams, retinoids, serums, and more.

When joining the Obagi affiliate program, you can earn up to 40% commission per sale. The cookie duration is 30 days from the customer’s first click.

Obagi will help you attract more referrals by creating banners and logos. Their trademarks will make your affiliate link more trustworthy and work effectively.

4. Jo Malone

Jo Malone is a famous British fragrance and lifestyle brand that creates the rarest perfume scents in the industry. Their products contain unexpected ingredients from nature, such as pomegranate, mandarin, or tokka beans.

The brand runs their global affiliate program through FlexOffers. They pay a 5% commission rate per sale for their affiliates.

The cookie duration of the Jo Malone affiliate program lasts only 7 days. This means your followers need to make a purchase within a week for you to earn a commission.

5. Tréskin

Tréskin created a food-grade collection of nutrition supplements for skin and hair. Their products enhance your beauty from the inside with gluten and paraben-free.

The Tréskin affiliate program is run by UpPromote. They give out commission rates depending on order value:

• 15% for $0-$249.99 in customer sales
• 20% for $250-$499.99 in customer sales
• 25% for $500-$1499.99 in customer sales
• 35% for $1500+ in customer sales

Tréskin will pay the approved commission monthly, but you need a $50 payment threshold to receive a payout. They provide a collection of images and videos along with other business resources to help affiliates promote.

6. Dior

Dior Beauty is the distributor of luxury beauty products from the house of Dior. Their full range of beauty products includes lipstick, foundation, fragrances, and skincare niche.

The Dior Beauty affiliate program is powered by FlexOffers. Their commission rate is from 3.2% to 6.4% for each sale, and the cookie duration is 10 days.

The commission fees will be processed within 15 to 30 days after the end of the month. You need a €50 payment threshold to receive your monthly payout.

7. Mysteek Naturals

Looking for non-harsh chemical hair care? Mysteek Naturals is the best choice, with handmade hair paint in over 12 vibrant colors.

Mysteek Naturals affiliate program, managed through UpPromote, pays affiliates a 15% commission rate. This means you can earn up to 15% on total referral sales. The cookie duration has a 15-day tracking period.

Affiliates will receive coupon codes to promote Mysteek Naturals products which will make the offers more appealing to their followers.

8. Sally Beauty

Sally Beauty is among the largest beauty products distributors in the world. They are the retailer of more than 6,000 products in hair, makeup and skincare products from famous brands on the market.

Their cosmetic affiliate program is powered by CJ Affiliate. They pay affiliates a 15% commission and offer a 15-day cookie duration.

Upon approval, you’ll have access to unique discount codes and coupons to make your promotions more enticing. You can also put Sally Beauty’s logo in your content to gain more trust.

9. Kiehl’s

Kiehl’s has been in the skincare and beauty industry for over 170 years with their famous Dermatologist Solutions collection. They focus on providing top-quality products with ultra-hydrating effects for the skin.

Kiehl’s affiliate program offers up to an 8% commission rate for every sale through an affiliate link. The cookie duration is 30 days, which means you can earn approved referral sales within one month.

Kiehl’s regularly updates their product feed with the latest launches. To support affiliates in promotion, Kiehl’s gives out unique coupons and promotional codes.

10. Foreo

Foreo is the pioneer of silicone sonic toothbrushes and smart facial cleansing. They are known for their diverse beauty-tech products, including LED masks, micro-foam cleansers, and more.

Foreo affiliate program pays from a 2% base commission to 15% for affiliates. The cookie duration is up to 60 days, which could help enhance your earning potential through affiliate links.

When joining the Foreo affiliate program, affiliates have access to exclusive offers, various banners, and creatives. Foreo also has a dedicated account manager who offers affiliates expert tips and advice.

11. Olive Young

• Commission rate: 8%
• Cookie duration: 30 days

Olive Young has led the Korean health and beauty market for over 20 years. They have more than 1,200 stores in Korea and deliver beauty items to over 150 countries.

12. IMAGE Skincare

• Commission rate: 12%
• Cookie duration: 45 days

IMAGE Skincare only provides clinical-approved skincare products that have actual results on our skin. IMAGE also creates a skincare routine for customers using their products.

13. Paula’s Choice

• Commission rate: 7%
• Cookie duration: 30 days

Top dermatologists recommend Paula’s Choice products for their research-based effect on the skin. Their collections are produced with scientifically backed ingredients and a no-BS approach to skin care.

14. Dermstore

• Commission rate: 15%
• Cookie duration: 30 days

Dermstore is an official online retailer offering genuine skincare and cosmetic products. The store features popular beauty brands like Paula’s Choice, RMS Beauty, La Roshe-Posay, and more.

15. SkinStore

• Commission rate: 15%
• Cookie duration: 30 days

SkinStore is among the most trustworthy retailers in the beauty industry. They are the authorized distributor of more than 350 famous cosmetics brands with up to 16,000 products.

16. L’Occitane

• Commission rate: 10%
• Cookie duration: 30 days

L’Occitane produces sustainable beauty products that could both protect our skin and the environment. Their diverse collections range from skincare and body to haircare.

17. Era Beauty

• Commission rate: 20%
• Cookie duration: Not mentioned

Looking for aerosol spray products? Era Beauty Cosmetics is the first brand to develop an aerosol cosmetics line with aerosol brushes and more for you to discover.

19. Mineral Fusion

• Commission rate: 5%
• Cookie duration: Not mentioned

Mineral Fusion’s mission is to deliver natural, vegan ingredients to your skincare routine. Therefore, their nail and beauty products are hypoallergenic and gentle on our bodies.

20. Straight My Teeth

• Commission rate: 5%
• Cookie duration: 30 days

Straight My Teeth offers affordable invisible aligners that help you have the prettiest smile and enhance your overall beauty. Their plastic aligners are BPA-free and medically approved.

21. Rael

• Commission rate: 3%
• Cookie duration: 7 days

Rael focuses on providing beauty products during menstruation. Their diverse, all-natural collections of self-care products will support you in every phase of your period.

22. Glossier

• Commission rate: 4%
• Cookie duration: 7 days

Glossier beauty products are inspired by real people – their customers. Their approach to our skin is “Skincare first, Makeup second”, which means enhancing your skin’s health before providing beautiful makeup.

23. Cult Beauty

• Commission rate: 15%
• Cookie duration: 30 days

Cult Beauty is an online beauty store that sells cosmetics and specializes in independent brands. Their website lists every product review and ingredient so you can choose the best products for you.

24. Escentual

• Commission rate: 7.5%
• Cookie duration: 30 days

Escentual is a UK independent retailer of more than 6,500 beauty and haircare products. With over 20 years in the industry, they have offered the most luxurious beauty brands for their customers.

25. Boots

• Commission rate: 2%
• Cookie duration: 14 days

Boots is among the best cosmetics retailers in the UK, offering a massive range of health and beauty products. These include Beauty Care, Premium Beauty, Electrical Beauty, and more.

26. Lookfantastic

• Commission rate: 6%
• Cookie duration: 30 days

Lookfantastic is one of the first online beauty retailers in the UK since 1996. They have an extensive collection of 22,000 beauty products from every brand that you’re looking for.

27. Space NK

• Commission rate: 2-7%
• Cookie duration: 30 days

Space NK only sells luxurious beauty products, especially hard-to-find products for their customers. They have more than 100 stores in the UK and the US with products from famous brands, such as Diptyque, By Terry and NARS.

28. First Aid Beauty

• Commission rate: 5%
• Cookie duration: 30 days

First Aid Beauty delivers various beauty and skincare products, from daily essentials to fast-acting treatments for skin emergencies. Their products all have problem-solving formulas suitable for every skin type.

29. Giorgio Armani Beauty

• Commission rate: 2%
• Cookie duration: 30 days

Giorgio Armani Beauty is an Italian luxury beauty brand that offers products with exceptional lightness, hold, and comfort. They have luxury fragrances, makeup, gifts, and skincare for both women and men with expert tips.

30. Focallure

• Commission rate: 15-25%
• Cookie duration: 30 days

Focallure is an affordable makeup brand dedicated to lightening makeup. Their products are dazzling and luminous, bringing sparkle to your skin.

31. Camera Ready Cosmetics

• Commission rate: 10%
• Cookie duration: Not mentioned

Camera Ready Cosmetics is where professional makeup artists can find beauty and kit essentials. Not only providing makeup products, they also sell high-quality tools.

32. BioRepublic

• Commission rate: 20%
• Cookie duration: Not mentioned

BioRepublic is famous for their seasonal skincare products. They believe that skincare needs to be adjusted and changed every season to achieve the best results.

33. Alpyn Beauty

• Commission rate: 10%
• Cookie duration: 30 days

Alpyn Beauty products are made from hand-harvested wild plants. They are the first brand to produce skincare products with these wild ingredients that are clinically approved.

34. Aloisia Beauty

• Commission rate: 12%
• Cookie duration: 60 days

Aloisia Beauty is a well-known skincare brand inspired by Koreans’ glowing, nurtured, healthy skin. Their products are cruelty-free and have balanced formulas for every skin type.

35. Beauty Vaulte

• Commission rate: 20%
• Cookie duration: Not mentioned

Beauty Vaulte is a highly pigmented makeup brand. Their collection ranges from eyelashes, highlighters, lipliners, and liquid lipsticks.

36. BK Beauty

• Commission rate: 15%
• Cookie duration: Not mentioned

BK Beauty designs makeup products and tools that deliver a luxurious experience to your skin. You can purchase every makeup tool in their shops, and they offer various choices at an affordable price.

37. Estee Lauder

• Commission rate: 10%
• Cookie duration: Not mentioned

Estee Lauder is where you can find high-performance skincare and beauty products. Most beauty bloggers trust them for their skincare ingredients and award-winning formulas.

38. ILIA Beauty

• Commission rate: 10%
• Cookie duration: 30 days

ILIA Beauty believes that skincare and makeup are one. They combine these two into 2-in-1 products that protect your skin while wearing makeup.

39. Caire Beauty

• Commission rate: 12%
• Cookie duration: Not mentioned

Caire Beauty products are for middle-aged women, 40 to 65. This innovative brand offers a wide selection of serums and creams designed to prevent aging skin.

40. Yves Rocher

• Commission rate: 6-8%
• Cookie duration: 30 days

Yves Rocher offers 800 plant-based cosmetic products. Not only beauty products, they also provide haircare, footcare, and handcare products.

Proven Affiliate Marketing Tactics For Beauty Brands

Affiliate marketing is a smart way to promote beauty products across the globe. You can borrow the strong influence of affiliates and influencers to market your products.

Our affiliate software makes it easy to start an affiliate program, with 24/7 support and detailed in-app guides. Beauty brands like Obagi and Tréskin have used UpPromote to successfully manage programs, expand their affiliate base, and motivate affiliates.

Set up enticing commission structures for different sales goals

Setting different commission rates based on sales targets can motivate affiliates to refer more customers. When managing an affiliate program, it’s crucial to keep encouraging affiliates to drive more sales. Only when they generate sales can your program run smoothly and yield significant revenue.

That’s exactly what Tréskin has done. With UpPromote’s commission on order value, the brand has set up 4 different commission levels. Those who bring in more sales can earn commissions between 20% and 35%.

With our affiliate system, you can create as many commission rates as required, and everything is handled automatically. No more manual work assigning commissions to individual affiliates.

To get started, navigate to Programs > Add Program in the UpPromote dashboard. Under the commission structure rules, choose Advanced (Commission on Order Values). You can then set commissions as a percentage of sales or define a fixed amount per item or order.

Leverage email marketing to invite people to join the program

Email marketing provides an easy and budget-friendly way to recruit affiliates. Especially, it works well with your current customers, who already love your products. They can speak about their experience, making their promotions feel more real to others. Nielsen reports that 77% of people worldwide trust family and friends’ recommendations when it comes to new products.

Here are several key factors to remember when you create customer referral emails.

• First, personalization is crucial. You may use the customer’s name and refer to their previous purchase or interaction with your brand.
• Second, you should provide a strong incentive for the customers to make referrals. You may offer a discount or a small gift. People need a clear reason to refer their friends and family.
• Finally, make it easy for the customer to share their referral links. You can provide a link or button that they can click to easily refer someone.

Let’s see the email sample below, then create yours later.

Make it easy for affiliates to track their work

Just like merchants, affiliates need to monitor their promotional activities and performance. That is why it’s important to have a separate portal for your affiliates.

With UpPromote, there is no need for extra work on your part. We have already developed a comprehensive and user-friendly affiliate dashboard. Affiliates can easily track key metrics such as clicks, sales, and commissions in real time.

The “Get link with source” function helps affiliates track the origin of their traffic, such as Facebook, Twitter, or Instagram. This data will appear on the graph, in the table above, and in the Commission and Payment tab. Affiliates can easily see which channels are bringing in the most conversions.

Maintain regular, on-time payments to affiliates

Affiliates view on-time payments as proof of a merchant’s reliability. While attractive commissions draw them in, regular payouts keep them engaged with your program.

Our affiliate tracking software makes payments easy with automatic payouts through PayPal. You can choose to pay affiliates on certain dates or on a regular schedule.

There are also two optional settings: Minimum affiliate commission and Maximum payout limit.

The Minimum affiliate commission lets you set a minimum amount that affiliates must earn before they are paid. For instance, if you set this to $100, only affiliates who earn $100 or more will be paid automatically on the payment date. Affiliates with less than $100 can either be paid manually or wait until they reach the minimum amount in the next payment cycle.

The Maximum payout limit helps you manage your budget by setting a cap on the total payout. For example, if the limit is $1000 but you owe $1500, automatic payouts will be stopped. You will need to pay the difference manually.

Conclusion

The beauty industry thrives on word-of-mouth marketing, with influencers and affiliates playing a key role. Honest product reviews and tutorials from affiliates can influence customer choices.

All you need is to keep track of their referred sales. With powerful tracking software like UpPromote, there’s no hard work. We help you monitor affiliate performance and optimize your campaign to work best.

Explore our pricing options to choose the best plan for your beauty online store.