UpPromote - Affiliate Marketing Software

Top 11 Best Wedding Affiliate Programs to Boost Your Income in 2024

Planning a wedding can be expensive. Help your audience save money and find the perfect products with the best wedding affiliate programs.

Written by

Reviewed by Stephen

14 min read
Wedding affiliate programs

Love is in the air, and so is the chance to make money in 2024! If you love weddings and want to earn extra cash, you’re in the right place. Wedding affiliate programs let you help couples plan their dream weddings while boosting your income.

In this guide, we’ll show you the top 11 marriage affiliate programs for 2024. They cover all wedding needs and can help you make extra money. It’s like joining the journey of love and commitment but also making some dough along the way.

So, get ready to learn about how to turn your love for weddings into extra cash.

11 Best Marriage and Wedding Affiliate Programs You Should Join


Wedding Affiliate Programs 1

Founded in New York City in 2013 by Shan-Lyn Ma and Nobu Nakaguchi, Zola provides many helpful tools for planning weddings, and they’re free to use. These tools cover everything from creating a gift registry to a simple wedding website.

The company generates revenue by selling wedding gifts and wedding-related items, and it has received $140 million in funding, the most recent being $100 million in 2018.

Zola’s customer base has expanded to more than 300,000 satisfied couples, and the company is “hyper-conscious” of Gen Z.

With Zola, you can easily make your wedding website using their templates and add your stories and pictures. They also have a gift registry with many options, including gifts, experiences, and funds. Plus, many of them come with free shipping and price matching.

Zola has affiliate programs for weddings on the Impact network. The commission structure is based on the daily conversions you achieve, with the earnings increasing as you drive more conversions.

With this program, you can access brand creatives, including images, text links, online tracking links, media source tracking, and more to promote more easily!

  • Commission rate: $5 per lead
  • Cookie duration: 7 days
  • Payment methods: PayPal, ACH/Wire Transfer, Check
  • Payment threshold: $10


Wedding Affiliate Programs 2

Minted is a leading online marketplace for custom stationery and home décor. It has become one of the most popular online destinations for wedding invitations, holiday cards, and other personalized products.

Minted works with a network of over 15,000 independent artists to create various unique and stylish designs. Customers can browse and shop for products by category, design, or artist. Minted also offers multiple customization options so customers can create products perfectly tailored to their needs and style.

Their designs are now in millions of homes worldwide, and they ship to customers in over 200 countries using eco-friendly materials.

The brand is committed to being environmentally responsible and uses packaging that can be recycled or composted, with over 80% being made from recycled, plant-based, or sustainable materials.

You can join Minted’s affiliate program through ShareASale affiliate network, which gives you a 7-day window for earning affiliate commissions, with rates of up to 15% per sale (although it drops to 10% for specific products).

ShareASale’s data shows that the program has an average order value of about $170, a reasonable conversion rate of around 21%, and earnings per click (EPC) of approximately $121.

Minted also provides its affiliates with various marketing materials and resources, including special promotions for publishers and regular newsletters with the latest offers.

  • URL: Minted affiliate program
  • Commission rate: up to 15% on sales
  • Cookie duration: 7 days
  • Payment methods: PayPal, ACH/Wire Transfer, Check
  • Payment threshold: $10

Kate Aspen

Wedding Affiliate Programs 3

Kate Aspen is a brand specializing in uniquely designed party favors and tabletop decor for weddings, bridal showers, baby showers, birthdays, and other life events.

The brand is known for its unique, on-trend, beautifully packaged, and practical products that coordinate with any wedding reception theme, style, or color palette.

Initially, Kate Aspen’s products were only available on boutique wedding websites. Still, the company has since expanded to various retail stores and websites, including its own online store. When you order from KateAspen.com, you can expect delivery within 7 business days.

If you are interested in their affiliate program, you can join through Impact Radius. It offers a standard 7% commission per sale with a 30-day tracking period.

However, their website mentions the potential for commission rates up to 12% per transaction. On average, their orders amount to around $120, but they often see individual orders in the range of $250 to $500.

When you become a Kate Aspen affiliate, you’ll gain access to various marketing tools, such as product links, text links, and banner ads. The brand also allows deep linking to specific product pages, providing flexibility in promoting their products.

  • URL: Kate Aspen affiliate program
  • Commission rate: 7-12% of order sale amount
  • Cookie duration: 30 days
  • Payment methods: PayPal, ACH/Wire Transfer, Check
  • Payment threshold: $10

Unbox the Dress

Wedding Affiliate Programs 4

Unbox the Dress is an online service that allows brides to try on a wide selection of wedding dresses from different boutiques without leaving home. They are an innovative online service that prides itself as the first of its kind, specializing in wedding dress transformation.

Essentially, they offer customers the opportunity to upcycle their old wedding dresses by employing a team of skilled designers and seamstresses to transform them into unique keepsakes.

To get started, customers are asked to describe their old dress and discuss their goals for the transformation. Unbox the Dress uses this information to provide personalized recommendations from their catalog of over 40 design options. Once a customer orders, the production process typically takes about 10 weeks.

This affiliate program offers a 90-day tracking period and pays a 10% commission per sale. For transactions involving the White Glove Save the Dress service, the commission rate climbs to 15%.

The program boasts an average sale value of approximately 500, so affiliates can expect to earn $50 per sale.

Affiliate marketers who join the Unbox the Dress program can access various marketing materials, including creatives, deals and coupons, and a product data feed, which can help them promote this unique service effectively.

  • URL: Unbox the Dress affiliate program
  • Commission rate: 10-15% per sale
  • Cookie duration: 90 days
  • Payment methods: direct deposit, international direct deposit, wire transfer and Payoneer
  • Payment threshold: $50


Wedding Affiliate Programs 6

Zales is a well-known jewelry retailer with a significant presence, with more than 600 stores throughout the US. They offer a wide range of fine jewelry and gift products, including wedding and engagement rings.

The company is famous for its good quality and offers helpful things like payment plans, and free shipping if you spend over $149, and you can return stuff within 60 days if you don’t like it.

Zales is well-known for its unique Vera Wang LOVE collection, which you can only get at Zales. Also, there’s Zales Outlet, which is a part of Zales, where they sell discounted diamond jewelry and gold, silver, and silver rings at lower prices.

If you’re interested in their affiliate program, you can apply through FlexOffers network with a 9.6% for sales on Zales.com and 3.2% for ZalesOutlet.com(not including gift cards) and a 7-day tracking window.

Zales provides its affiliates with a variety of marketing materials to help drive traffic and sales. These resources include a daily product data feed, professionally designed and regularly updated creative assets, and promotional coupon codes.

They also offer the advantage of having a dedicated affiliate manager who can assist and provide guidance as needed.

  • URL: Zales Dress affiliate program
  • Commission rate: 9.6% for Zales.com and 3.2% for ZalesOutlet.com (excluding gift cards)
  • Cookie duration: 7 days
  • Payment methods: Bank transfer, Wire transfer, Check, PayPal
  • Payment threshold: $25

James Allen 

Wedding Affiliate Programs 7

Found in 2006 by Oded Edelman, James Allen is a unique blend of a jewelry brand and a tech company. They provide customers with a remarkable experience, allowing them to explore every ring setting and over 500,000 hand-picked, conflict-free diamonds using high-definition, 360-degree zoomable imagery.

Known for their outstanding customer service, the brand offers a real-time diamond inspection service where their experts share their screens with customers, ensuring transparency and confidence in the selection process.

Customers enjoy peace of mind with a 100% money-back guarantee and the convenience of free worldwide shipping and complimentary one-year ring resizing.

JamesAllen.com runs an in-house wedding affiliate program for those interested in their affiliate program. It offers a 30-day tracking window and a flat 5% commission rate on all sales.

To become a part of their affiliate program, they have specific standards for applicants. Affiliates are expected to produce high-quality content and maintain an active domain.

Conversely, influencers should have a minimum engagement rate of 3% and a follower count of at least 3,000.

  • URL: James Allen affiliate program
  • Commission rate: 5% of sale
  • Cookie duration: 30 days
  • Payment methods: revealed once registered
  • Payment threshold: revealed once registered

My Wedding Favors

Wedding Affiliate Programs 8

My Wedding Favors specializes in wedding favors, and also offers a variety of party accessories, gifts, and decorative items. They provide personalized options for many products like wine glasses, bottle stoppers, mason jars, and bottle openers, allowing you to create unique gifts for wedding guests.

The company enjoys strong brand recognition and has been featured in magazines like Brides and Modern Bride.

They run their affiliate program through Impact Radius. The brand mentions a 90-day tracking window and a 7-12% commission rate. With the AOV can go as high as $500.

Once you’re approved as a My Wedding Favors affiliate, you’ll gain access to various marketing materials, including text links, product links, and banners to help you promote their products effectively.

  • URL: My Wedding Favors affiliate program
  • Commission rate: 7-12% per sale
  • Cookie duration: 90 days
  • Payment methods: direct transfer, BACS, or PayPal
  • Payment threshold: $10

Nearly Newlywed

Wedding Affiliate Programs 9

Nearly Newlywed has been helping modern brides since 2012. They have a special place for wedding dress shopping and selling. You can buy or sell new, sample, and gently used designer wedding dresses at a big discount, up to 90% off the regular price.

They take good care of their customers. If you’re unhappy, you get five days to return your dress, and they ship worldwide. They ensure your payments are safe, and you can pay in installments. They have a friendly support team and personal shoppers to help.

Nearly Newlywed has wedding dresses and outfits from famous designers like Hayley Paige, Inbal Dror, BHLDN, and more.

If you’re already married and want to sell your wedding dress, you can do it for a small fee. Affiliates can earn $10 for each dress listed and a 14% commission when someone buys a wedding dress through their link.

According to ShareASale, the site boasts an average order value of $51.28, a 30-day Earnings Per Click (EPC) of $11.03, and a conversion rate of 1.68%.

Affiliates in the wedding niche can access various marketing materials through this program, including banner ads, a product data feed, and regular affiliate newsletters to help them effectively promote Nearly Newlywed’s products.

  • URL: Nearly Newlywed affiliate program
  • Commission rate: $10 for each listed dress and 14% for every sold wedding dress
  • Cookie duration: 30 days
  • Payment methods: Check, direct deposit, international direct deposit, wire transfer, Payoneer
  • Payment threshold: $50

The Knot 

Wedding Affiliate Programs 10

The Knot is a leading source for digital wedding planning and is one of the biggest places for vendors in the United States.  They have a small team of editors, writers, and content experts who provide couples with reliable and useful information to help them with their planning.

This company provides various tools, content, products, and services to couples planning weddings, building their homes, and starting families.
This affiliate program gives you a 10% on sample requests and paper purchases with a 30-day referral period.

To join the Knot affiliate program, you must have a website or blog relevant to the wedding industry and with a good amount of traffic.

  • URL: The Knot affiliate program
  • Commission rate: 10% per sale
  • Cookie duration: 30 days
  • Payment methods: PayPal, ACH/Wire Transfer, Check
  • Payment threshold: $10

Weddingstar Inc.

Wedding Affiliate Programs 11

Weddingstar has been helping brides with their weddings since 1983. They know that brides want unique and special things for their big day, so they have a wide selection of wedding products designed by their skilled team. They’re known for their quality and have both trendy and timeless items.

Wedding planning can be overwhelming, with many companies offering different wedding services. Weddingstar wants to make it easy for brides by providing everything they need in one place.

They understand that each bride is unique, so they have over 3,000 special designer wedding accessories for all styles and budgets. You can confidently shop online and personalize items like ribbons, napkins, and more.

If you join their affiliate program, you can earn a generous 12% commission on sales, use eye-catching ads, and even bid on search engines. They have a 90-day tracking period and ship worldwide, making it an excellent opportunity for affiliate marketers.

  • URL: Weddingstar affiliate program
  • Commission rate: 12% on sales
  • Cookie duration: 90 days
  • Payment methods: Check, direct deposit, international direct deposit, wire transfer, Payoneer
  • Payment threshold: $50

Gabriel & Co.

Wedding Affiliate Programs 12

Gabriel & Co. is a jewelry brand that creates lovely diamond jewelry, including engagement rings, wedding rings, earrings, and necklaces. It was started in 1989 by two brothers passionate about making fabulous jewelry and providing excellent service.

What’s unique about them is that they’re committed to ethically getting their diamonds and gemstones, so no harm is involved. They also put a unique serial number on each piece of jewelry to make sure it’s high quality, and they can trace where it came from.

As an affiliate, you can earn a 5% commission on sales of their fine jewelry with an attractive average order value, ranging from $500 to $2,000, providing potential for significant earnings.

Join this program through CJ Affiliate Network, a huge affiliate network in the world.

  • URL: Gabriel & Co. affiliate program
  • Commission rate: 5% per sale
  • Cookie duration: revealed once registered
  • Payment methods: direct deposit or Payoneer
  • Payment threshold: $50

Pros & Cons of Joining Wedding Affiliate Programs 

Joining wedding affiliate programs has its advantages and disadvantages:

  • Monetization Opportunities: Wedding affiliate programs allow you to earn commissions by promoting products and services related to weddings. If you have a blog, social media presence, or other platform where you discuss weddings, these programs can provide a way to monetize this content.
  • Growing Industry: The wedding industry is constantly growing and evolving, offering new products and services for you to promote. This can provide consistent opportunities for earning commissions.
  • Passive Income: Once you’ve set up your affiliate links and marketing strategy, you can earn income passively. This means you could be earning money even when you’re not actively working.
  • Variety of Products and Services: From wedding dresses and accessories to wedding planning software and honeymoon packages, the range of products and services you can promote is vast.
  • Competition: The wedding industry is highly competitive, which means it can be challenging to stand out and attract clicks and conversions.
  • Seasonality: Weddings are often seasonal, with peaks during certain months of the year. This can lead to inconsistent income from your affiliate marketing efforts.
  • Requires a Relevant Audience: To be successful, you need an audience that is interested in weddings. If your platform isn’t relevant to weddings or wedding planning, you may struggle to make sales.
  • Time and Effort: Setting up and maintaining an affiliate marketing strategy takes time and effort. You’ll need to regularly update your links, promote new products, and keep your content fresh and engaging.

How to Choose The Right Wedding Affiliate Program to Promote?

Selecting the right affiliate program is crucial for successful affiliate marketing. What makes wedding affiliate programs a good choice?

Commission Structure

First, you should examine the commission rates and terms in detail. Some programs offer fixed commissions, while others may provide tiered or performance-based incentives.

So, ensure the program’s commission structure is competitive and fair, allowing you to earn a decent income.

Product Range and Quality

Secondly, you should look for the diversity and quality of wedding-related products or services offered by the affiliate program. A broad range of offerings, such as wedding dresses, decorations, invitations, and more, can attract a wider audience.

Quality can significantly impact your success and reputation as an affiliate.

Brand Reputation

Also, research the reputation of the affiliate program and the companies or brands it represents. Look for reviews, testimonials, and feedback from other affiliates to gauge the program’s credibility.

Partnering with reputable programs ensures you work with reliable partners who fulfill their obligations. Trustworthiness and reliability are vital in affiliate marketing.

Marketing Support and Resources

Last but not least, determine the level of marketing support the program provides. This includes access to promotional materials, banners, product images, and other resources that can aid your marketing efforts.

These readily available resources can save you time and effort in creating your promotional content.

Good Earnings

Wedding affiliate programs offer high commissions, letting you earn a decent income.

  • Lots of Products: These programs provide access to a wide range of wedding-related stuff, from dresses to decorations.
  • Constant Demand: Weddings are always popular, so there’s a steady demand for wedding products and services.
  • Targeted Audience: With wedding affiliate programs, you can reach engaged couples and those planning their weddings.
  • Easy Promotion: Wedding products are attractive and evoke emotions, making them easy to promote with appealing content and images.
  • Flexible Marketing: You can use various strategies like running a wedding blog, sharing inspiring content on social media, or giving personalized recommendations to couples.
  • Partnership Opportunities: Wedding affiliate programs often collaborate with respected brands and experts, giving you a chance to build valuable partnerships.

How to Earn Money with Wedding Affiliate Programs?

To succeed in promoting wedding affiliate offers, you need to work smart, not just hard. Some tips to boost sales are:

Know Your Audience

First, you should know where your target audience is located is. If you’re considering advertising on a specific platform, it’s essential to ascertain whether your audience, mainly those interested in wedding-related products, is active there.

For instance, platforms like Facebook and Instagram are well-suited for wedding-related ads, and Google Ads can also be valuable based on your promotion’s location.

Nail Those Keywords

Even the best content needs the right keywords to shine. You’ve got to pick the perfect keywords for your niche and sprinkle them everywhere: in your articles, image descriptions, headlines, you name it.

But don’t go for generic terms like “best wedding dress shop” – they’re too crowded. Aim for long-tail keywords that are more specific and show you mean business.

For instance, here are some good long-tail keywords to target in the wedding world:

  • Affordable rustic wedding decorations
  • Handmade bridal jewelry for vintage weddings
  • Eco-friendly wedding favors for a green celebration
  • Stunning bohemian wedding dresses for beach weddings
  • Personalized gifts for bridesmaids
  • Designer bridal shoes for contemporary brides
  • Delectable gluten-free wedding cake options

Review Like a Pro

Do you want to write a review that actually convinces people to buy? First, get to know your audience. Understand what they’re after and what problems they’re trying to solve.

Then, either use the product yourself or dig deep into research if you can’t get your hands on it. This helps you write a review that speaks to your readers.

Being honest in your review is essential. You should mention any problems or drawbacks of the product but highlight what it does well. This builds trust with your readers and helps them make informed decisions about buying it.

Also, using pictures or videos in your review can make it more exciting and help your readers get a clear picture of the product. This is especially important for things like football gear, where visuals can show how the product looks and works.

Lastly, Include a clear call-to-action message that tells your readers what to do next, like “Buy it now” or “Get a discount.” This can encourage them to take action, which means you’ll earn more money and get more people to buy the product.


What is a wedding affiliate?

A wedding affiliate is someone who promotes products or services related to weddings through affiliate marketing. They earn commissions for driving traffic and sales to wedding-related businesses through their marketing efforts.

What is the potential income range for a wedding affiliate?

The potential income range for a wedding affiliate can vary widely, from a few hundred dollars to several thousand dollars per month, depending on factors like the affiliate’s marketing skills, audience size, and the affiliate programs they partner with.

Which wedding products or services tend to be the most profitable to promote?

The most profitable wedding products or services to promote often include wedding dresses, venues, photography, and event planning services, as these tend to have higher price points and offer more significant commission opportunities for affiliates.

Wrap Up

In conclusion, wedding affiliate programs offer a promising avenue for content creators to monetize their platforms.

By promoting products and services that align with the interests and needs of their audience, they can earn a commission and contribute to the multi-billion dollar wedding industry.

These programs can cover a wide range of offerings, from bridal attire and accessories to planning tools and honeymoon packages. As the digital landscape continues to evolve, so too will these affiliate programs, offering more opportunities for growth and profit.

To stay updated on trends, strategies, and best practices in the field of affiliate marketing, do follow and read more articles at UpPromote.

Joan, a creative mind and author behind UpPromote blog. Writing has always been my sanctuary, a place where I can explore my imagination and share my unique perspective on the world of eCommerce. Through my words, I strive to explain the complexities of the digital world and showcase its potential for innovation, growth, and limitless opportunities.