$1.8M+
Affiliate marketing revenue
5,000+
Number of affiliates
30,000+
Referred orders
Saledress, founded in October 2018, is an international online fashion clothing store that mainly focuses on providing women’s apparel & accessories in hot sale styles at the most competitive prices.
The brand initially utilized Amazon’s fulfillment services to streamline delivery, with Amazon handling storage, packing, and shipping.
However, changes in their target audience’s shopping habits prompted Saledress to reconsider their approach to potential buyers.
Need a new way to get closer to their customers
Saledress struggled to find the right approach to reach their target audience as shopping habits shifted.
Their customers no longer relied only on Google and Amazon; they would look to social media for product recommendations and reviews. The way people consume content and interact online has changed. And social media has a strong influence on their buying decisions.
UpPromote turned out to be a trustworthy affiliate solution
The app proved most effective for Saledress
Saledress had used other affiliate marketing software, but UpPromote delivered the best results for the brand.
“We’ve been using this platform for a long time, and our affiliates are familiar with this platform, and we absolutely keep using the UpPromote service.”
Jon Cook – Chief Marketing Officer at Saledress
Employ the MLM model and auto-tier commission structure
The Multi-level marketing model successfully attracted more affiliates to Saledress’s program. The brand fostered a commission network by rewarding affiliates for each new sign-up they brought in. That encouraged both direct sales and the expansion of the affiliate network.
The brand first put all the information about this commission network on their affiliate page. Then sent that information to all of their current affiliates so they could deliver the messages to other people.
Additionally, Saledress leveraged our advanced auto-tier commission structure. As affiliates reach sales milestones, they are automatically promoted to a higher program with increased commissions.
Saledress offers three affiliate programs: Gold, Platinum, and Diamond. These programs provide commission rates ranging from 8% to 10%, along with other attractive perks.
The brand opted to maintain a higher profit margin for affiliates, providing them with greater motivation to promote the products.
Record nearly $2M in sales from 30K+ referral orders
In 2022, UpPromote empowered Saledress to achieve over $1.8 million in affiliate marketing revenue. With around 5,000 affiliates, they brought in more than 30,000 orders in just 1.5 years.
“I think the UpPromote app is very functional, structural so we don’t have to measure the result of sales manually.”
Jon Cook – Chief Marketing Officer at Saledress
According to Saledress, the key to success in affiliate marketing lies in offering exceptional products and services. With the right tool, like UpPromote, they can enhance their affiliate program, attract high-quality affiliates with competitive commissions, and ultimately drive more sales for their business.
Meet one of Saledress’s influencers who actively promotes their brand on YouTube.
