According to Statista reports, global sports betting will reach $9.65 billion in revenue in 2024. What a promising niche to engage in and earn money from their affiliate marketing, right?
Our 23 programs listed below will help you consider more carefully and start making extra income. So, keep reading, weigh the pros and cons, and join the one that suits your audience the most.
TL;DR
You can earn a considerable amount of extra money through sports betting affiliate programs. Take a quick look at their lucrative commission rates.
- 9 Wicket (Commission: 25-40%)
- Betsson Group (Commission: 40-45%)
- Pinnacle (Commission: Up to 35%, Cookie: 3 months)
- RevMasters (Commission: 20-35%, Cookie: 15 days)
- Profit Maximiser (Commission: 75%, Cookie: 60 days)
- William Hill (Commission: 30%)
- ZCode System (Commission: 60%, Cookie: 180 days)
- 10 Bet (Commission: 35%)
- Entain (Commission: 25-35%)
- Boylesports (Commission: 30%)
A successful affiliate program means keeping affiliates happy and generating regular sales. You need to offer good commissions, motivate affiliates, track their performance, and make timely payouts. Fortunately, UpPromote can handle all these tasks smoothly with its all-in-one software.
115,000+ users worldwide have used UpPromote to start affiliate marketing. Now is your turn.
23 Best Sports Betting Affiliate Marketing Programs
Are you in a hurry? The table below summarizes the top sportsbook affiliate programs for you to consider:
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The best affiliate programs |
Program name |
|
Affiliate program with the highest commission rates |
Profit Maximiser (75%) |
|
Affiliate program with the longest cookie duration |
Pinnacle (3 months) |
|
Affiliate program with the most payment methods |
Pinnacle (Neteller, Skrill Webmoney, Ukash, POLi, Przelewy, bank transfer) |
|
Affiliate program requires the least payment threshold |
9 Wicket (~42$) |
|
Affiliate program with the most promotional materials |
Entain (signup offers, bonuses, free bets, spins) |
1. 9 Wicket
9 Wicket is an online sports betting platform with an updated live match stream for cricket enthusiasts. With a wide range of betting options in football, tennis, and online games, 9 Wicket is suitable for both beginners and professionals.
The 9 Wicket affiliate program is available to join on their main website. The commission rate is generously ranging from 25% to 40% for affiliates.
Noticeably, their only payment method is through bank transfer. Affiliates must have a minimum payout of 5000 BDT ($42) to receive their payouts.
9 Wicket supports their affiliates via various platforms, such as WhatsApp, Telegram, or e-mail. Besides promotional banners and links, affiliates will be updated with the latest deals and bonuses to share with their audiences.
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2. Betsson Group
Betsson Group is among the largest gaming groups, with more than 20 betting brands. For over 60 years, they have offered sportsbooks, casinos, and various sports betting options.
As there are various leading brands in Betsson, the commission rates vary based on the brand you choose to sign up for:
- 45% for Inkabet, Betsson
- 40% for Betsafe, Nordicbet, Rizk, and more
Betsson pays its affiliates monthly by the 10th of the following month. They offer various payment options, including Neteller, Skrill, ecoPayz, and bank transfer. Noticeably, the payment threshold to receive earnings is about $55.
Affiliates can boost earnings by using Betsson promotional tools such as banners and landing pages. They can even embed free games on their site to attract more audiences.
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3. Pinnacle
Pinnacle is a medium-sized, fully licensed online sportsbook for sports betting. You can find any top sports betting on their site, including soccer, esports, tennis, and more.
The Pinnacle bet affiliate program offers up to 35% commission for referring players. You need to invite at least 5 new depositing players to receive a commission.
- 20% for 5+ new depositing players
- 30% for 30+ new depositing players
- 35% for 35+ new depositing players
The cookie duration is up to 3 months for affiliates to earn their credited commission. To support their affiliates, Pinnacle provides banners in over 16 languages and live odd API to update real-time content. They also write betting articles regularly for affiliates to post on their site.
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4. RevMasters
RevMasters always creates new promotional campaigns for casino and sports betting. They are among the biggest promoters in the betting niche, offering innovative and high-standard service.
RevMasters sports betting affiliate program offers a 4-tiered net revenue share for affiliates. Especially in the first month at RevMasters, affiliates can earn 50% for every successful order.
- 20% for $0-$9,999
- 25% for $10,000-$14,999
- 30% for $15,000-$24,999
- 35% for $25,000+
The cookie duration remains active for 15 days. The payouts are made on net 30, affiliates can get their earnings on the 25th of next month. However, they must have a minimum threshold to receive payouts, which depends on payment options:
- $100 for player account
- $300 for bitcoin
- $1000 for bank wire
RevMasters creates various marketing tools for their affiliates on the marketing mood board. They can choose from a collection of banners and text links to boost their promoting effort.
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5. Profit Maximiser
Profit Maximiser creates a totally different betting way for users to earn tax-free profits. They have unique access to every sport, casino, and financial spread-betting program.
Managed through Clickbank, the Profit Maximiser affiliate program offers a commission rate of up to 75% per bet. The cookie is tracked for up to 60 days from the first click of customers.
When joining their affiliate program, you can receive regularly updated bonuses and offers. Profit Maximiser will also provide you with expert videos and written tutorials to support your promotion.
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6. William Hill
William Hill is part of the world’s leading betting and gaming company, Evoke. The rate for sports betting is high, bettors can bet £10 and get up to 3 times in free bets at William Hill.
William Hill pays their affiliates a commission rate of 30% for sports, casinos, games, and live casino products. To sign up for the William Hill affiliate program, you can go to their official website and apply.
William Hill pays their affiliates through various payment methods, including electronic transfer and e-wallet options. The payment threshold for electronic transfer is $50, and for e-wallet is only $5.
Affiliates can promote William Hill products using their unique and creative banners. If you can’t find a suitable one, you can ask your account manager for assistance.
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7. ZCode System
ZCode system has been well-known for their live beta-testing on Facebook for years. Now, it is finally going live and developing sports investing and sports statistics for better betting results.
Managed through ClickBank, the ZCode system affiliate program has a commission rate of up to 60% per successful sale. ZCode system has a 180-day cookie duration for affiliates to earn approved referrals through affiliate links.
ZCode system has created multiple types of promotional tools for affiliate marketing. Affiliates can take advantage of their banners, landing pages, and various giveaway tools.
As of this writing, ZCode is hosting a sales contest for affiliates to increase their earnings. From 1st to 27th September 2024, participants can earn cash bonuses ranging from $100 to $500.
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8. 10 Bet
For every sports bettor, 10bet is a familiar betting platform with 20 years in the betting niche. They have teamed up with Juventus and various football teams worldwide.
10bet allows their partners to earn up to 35% commission for every successful product sale. Affiliates can join the 10bet affiliate program through the website’s registration form to start earning money.
10Bet’s main payment methods are wire transfer, Skrill, and Neteller. To receive payouts on the 15th, affiliates must have a payment threshold of €100 for Skrill and Neteller and up to €500 for wire transfers.
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9. Entain
Entain teams up with some of the most famous brands to create the most exciting betting community for bettors. Users can search for their favorite team and bet to earn some money at Entain.
Entain pays their affiliates based on the number of successful sign-ups through their affiliate link:
- 25% for 1-25 sign-ups
- 30% for 26-100 sign-ups
- 32% for 101-300 sign-ups
- 35% for 300+ sign-ups
Entain will only transfer transactions to affiliates’ bank accounts on a monthly basis. However, affiliates must have a minimum balance of £100 to receive payouts
Entain stands out with exceptional signup offers and bonuses for affiliates. They even give affiliates free bets and spins to attract more customers to their site.
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10. Boylesports
Boylesports is the house of easy and safe betting for everyone to join. Their product offerings include sports betting, online casinos, online poker, and online bingo.
By joining the Boylesports affiliate program, you can earn a commission of 30% net revenue share for each product sale. The only payment method is bank transfer and you must achieve at least €100 to receive payouts.
Boylesports has up-to-date creatives, such as flash banners, to support their affiliates in promoting. They also have live odds and excellent signup offers for their partners.
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11. Web Partners
- Commission rate: 25-35%
- Payment methods: Bank wire, Bitcoin, player account
Need a professional betting program for sports, horses, and online casinos? Web Partners is the right choice for you to start earning money.
12. Bet365
- Commission rate: 30%
- Payment methods: Bank wire, cheque
Bet365 is a leading online gambling operator with over 90 million customers worldwide in 150 countries. They have over 600,000 live events for sports betting, casinos, and more.
13. Parimatch
- Commission rate: 30%
- Payment methods: Not mentioned
Parimatch is the official betting partner of Leicester City Football Club and Nottingham Forest Football Club. They are bold and energetic, with football, combat sports, and Esports betting globally.
14. Melbet
- Commission rate: 40%
- Payment methods: Not mentioned
You can trust Melbet for their betting platform as they applied for a license in 2012. There are over 50 sports and numerous betting markets on Melbet for you to explore.
15. 1win
- Commission rate: 50%
- Payment methods: Not mentioned
Joining 1win to maximize your money from sports betting. 1win has multiple choices for sports with high odds and over 30,000,000 players in the world.
16. Everygame
- Commission rate: 35%
- Payment methods: Card deposit, bitcoin
Everygame has a trustworthy sports betting program for everyone to join, especially football betting. They have over 5,000 daily wagers for fans of every sports type in more than 150 countries.
17. Bovada
- Commission rate: Up to 45%
- Payment methods: Card, bitcoin, Tether, Litecoin, Ethereum
The online betting events on Bovada are mostly for big games, big races or big parties. You can join any sports betting at Bovada, from American football and soccer to other major sports.
18. Sportsbetting
- Commission rate: 10-35%
- Payment methods: Bitcoin, player account
You can join Sportsbetting through Commission King, a popular affiliate network for sports betting. Sportsbetting is an industry-leading brand for online sports betting in all leagues, such as the NFL, MLB, and more.
19. Campeon
- Commission rate: 60%
- Payment methods: BTC, bank transfer
Campeon is the partner of various sportsbook and casino brands for organizing safe betting programs. They have many exclusive bonuses when joining their partner’s bet.
20. V.Partners
- Commission rate: 50%
- Cookie duration: Webmoney WMZ, wire transfer, Neteller, Skrill, QIWI, Capitalist, Bitcoin, Tether
V.Partners is a famous casino and sports betting operator in the betting niche. They are featured with many brands, including Vulkanbet, Ice Casino, and so on.
21. GGbet
- Commission rate: 40-60%
- Payment methods: Wire transfer, Skrill, bitcoin, Neteller
GGbet focuses on esports and sports betting to bring the best bet games to their subscribers. Most of their bet is in Dota2, CS2, LoL, Valorant, soccer, and basketball.
22. BetElite
- Commission rate: 40-60%
- Payment methods: Not mentioned
If you’re passionate about making money through sports and casino betting, BetElite is your home. They have over 30,000 live matches every month and more than 4000+ games for bettors.
23. Sportpesa
- Commission rate: $1
- Payment methods: Skrill, Neteller, bank transfer, Mobile Monkey
Sportpesa is a 10-year online gambling company with over 20 million sports fans worldwide. Sportpesa allows players to refer their friends once they place bets with a total stake of $2. When the referred friend places at least $1, the player will also receive a bonus equal to their friend’s stake.
Conclusion
To sum up, it’s evident that sports betting affiliate programs are a great opportunity for marketers to earn a commission. With the continued growth of the online betting industry, there has never been a better time to explore the opportunities these programs offer.
The programs listed above are the top affiliate options for generating income in the sports betting niche. Choose the one that best aligns with your goals, and start earning today.
