Avantlink Affiliate Network
Explore endless opportunities with the Cabela’s Affiliate Program. Earn commissions promoting top-notch outdoor gear.
Commission
N/A
Cookie
N/A
Regions
Australia, Canada, United States
Website
avantlink.com
Niche
Outdoor, Wholesale
Affiliate platform
AvantLink, In-house
About AvantLink
AvantLink is a premium affiliate marketing network founded in 2005 and headquartered in Park City, Utah. Unlike other networks that focus on volume, AvantLink distinguishes itself by focusing on quality over quantity, maintaining strict standards for both its merchant partners and affiliate publishers.
It is widely recognized as the leading network for the Outdoor, Fitness, and Lifestyle industries, hosting major brands like REI, Patagonia, Backcountry, and Yeti. The platform operates three distinct networks for the United States, Canada, and Australia.
Affiliate Earnings Calculator
Estimate your affiliate income based on Traffic, CTR, AOV, and Commission rate. Drag the sliders below to explore different scenarios.
Estimated Results
These figures are for illustrative purposes – feel free to adjust them to fit your specific niche.
- Conversion Rate here is defined as the percentage of traffic that buys.
- Does not account for refunds, cancellations, or varying commission rates by product.
AvantLink Affiliate Program Overview
AvantLink operates as an intermediary network that connects independent publishers (affiliates) with merchant brands.
| Feature | Description |
| Industry | Primarily Outdoor, Sports, Fitness, & Lifestyle (e.g., Hiking, Cycling, Snow sports). Also covers Tech and Eco-friendly goods. |
| Product Type | Physical Goods (Apparel, Gear, Equipment) and some Digital Services. |
| Affiliate Program Type | Affiliate Network (Aggregates multiple merchant programs under one login). |
AvantLink Affiliate Program Offers
AvantLink provides robust tools and maintains strict quality controls for traffic sources.
| Feature | Description |
| Promotional Materials | Banners, Text Ads, Datafeeds (API), Custom Tracking Links, Coupon Codes, Widget Builders. |
| Affiliate Cookie Duration | Merchant Dependent (Typically ranges from 30 to 120 days; e.g., REI offers 30 days, others may offer more). |
| Accepted Traffic Source | Content Sites (Blogs/Reviews), Social Media (YouTube, Instagram, TikTok), Email (Verified lists only). |
| Accepted Countries | The network has specific platforms for US, Canada, and Australia. Affiliates can be global, but traffic must target these regions. |
| Explicit Content | No. Strictly prohibited. |
| Religious or Political Content | Generally Allowed, provided it is not offensive or hateful (subject to individual merchant approval). |
AvantLink Affiliate Commissions & Payments
The network offers a reliable payment schedule and standard commission structures.
| Feature | Description |
| MLM | No (Single-tier affiliate marketing). |
| Commission Rate | Varies by Merchant. Typically 5% – 20%. (e.g., Major retailers like REI may be ~5%, while niche brands offer 15%+). |
| Commission Structure | CPS (Cost Per Sale). You get paid a percentage of the final sale amount. |
| Payout Frequency | Monthly. Payments are processed on the 25th of the month. |
| Payout Methods | Direct Deposit (ACH), PayPal, and Tipalti (International Bank Transfer). |
| Minimum Payout | $25 USD. |
Suitable Affiliates for AvantLink Affiliate
Because AvantLink focuses on high-quality partnerships and “enthusiast” markets, it is most suitable for content creators who have a genuine connection to the outdoor/lifestyle niche.
- Bloggers: Especially those in hiking, camping, survival, cycling, or fitness niches.
- YouTubers: Gear reviewers, outdoor adventure vloggers, and tutorial creators.
- Influencers (KOL/KOC): Instagram and TikTok creators focusing on “Van Life,” sports, or eco-conscious living.
- Livestreamers: Creators streaming outdoor activities or gear setups.
- Video Editors: Less common as direct affiliates unless they run a channel/site about video gear (AvantLink has some tech/photo merchants).
AvantLink Affiliate Software
AvantLink does not use third-party software like Impact or TUNE. Instead, they use their own in-house proprietary technology (often praised for its robust API and “Arches” platform interface). This allows them to build custom tools like the “AvantMetrics” attribution system.
3 Alternatives for AvantLink Affiliate Program
Here is a comparison with three major alternative networks: ShareASale, CJ Affiliate (Commission Junction), and Impact.
| Comparison Factor | AvantLink | ShareASale | CJ Affiliate | Impact |
| Average Bill (AOV) | High (Outdoor gear is expensive) | Medium/Varied (Huge mix of low & high ticket) | High (Many enterprise brands) | High (Tech & SaaS brands) |
| Entry Fees (Affiliate) | Free (But strict approval) | Free (Easy approval) | Free (Moderate approval) | Free (Moderate approval) |
| Withdrawal Threshold | $25 | $50 | $50 (Direct Deposit) / $100 (Check) | $10 (Lowest threshold) |
| Payment Frequency | Monthly (25th) | Monthly (20th) | Monthly (20th) | Monthly or Bi-Weekly (Flexible) |
| Commission | ~5-20% (Niche focus) | Varies (1-50%+) | Varies (3-30%+) | Varies (Dynamic contracts) |
| Conversion | High (Targeted enthusiast traffic) | Varied (Depends on niche) | High (Trustworthy big brands) | High (Advanced tracking help) |
| Marketing Materials | Advanced (API, Datafeeds) | Standard (Banners, Links) | Standard + Deep Linking | Advanced (Promo codes, tracking) |
