Backcountry Affiliate Program
Backcountry affiliate program pays publishers financial rewards for each new customer they attract. Partner with Backcountry now to earn your extra income.
Commission
4% - 12%
Cookie
30
Regions
United States, Worldwide
Niche
Fashion, Outdoor
Affiliate platform
Impact, In-house
About Backcountry
Backcountry is an online specialty retailer of premium outdoor gear and apparel. Founded in 1996 in Park City, Utah, it has grown into a key player in the outdoor retail space, competing with major brands like REI.
They cater to serious outdoor enthusiasts with a wide selection of high-quality products from top brands for activities like hiking, camping, skiing, snowboarding, climbing, and biking. The brand is known for its “Gearheads”—in-house experts who provide product advice.
Affiliate Earnings Calculator
Estimate your affiliate income based on Traffic, CTR, AOV, and Commission rate. Drag the sliders below to explore different scenarios.
Estimated Results
These figures are for illustrative purposes – feel free to adjust them to fit your specific niche.
- Conversion Rate here is defined as the percentage of traffic that buys.
- Does not account for refunds, cancellations, or varying commission rates by product.
Backcountry Affiliate Program Overview
The Backcountry affiliate program pays publishers a commission for sales driven through their unique affiliate links. Affiliates benefit from promoting high-end, high-ticket items, which results in a higher earning per sale compared to general retailers.
| Factor | Detail |
| Industry | Outdoor Gear & Retail |
| Product Type | Apparel, Footwear, and Equipment for Hiking, Camping, Skiing, Climbing, etc. |
| Affiliate Program Type | Cost Per Sale (CPS) |
Backcountry Affiliate Program Offers
The program provides affiliates with the necessary tools and favorable tracking duration to convert their audience.
| Factor | Detail |
| Promotional Materials | Official banners, text links, product data feed, and monthly newsletters with tips and promotions. |
| Affiliate Cookie Duration | 30 Days (Allows a long research period common for high-value outdoor gear) |
| Accepted Traffic Source | Websites, blogs, social media, email newsletters (must align with outdoor, adventure, or lifestyle niches). |
| Accepted Countries | United States and Worldwide (Backcountry ships to 49 countries). |
| Explicit Content | Not accepted (Standard policy for major affiliate networks/retailers). |
| Religious or Political Content | Not accepted (Standard policy for major affiliate networks/retailers). |
Backcountry Affiliate Commissions & Payments
The program offers a competitive commission structure within the outdoor niche, especially when considering the brand’s high average order value.
| Factor | Detail |
| MLM (Multi-Level Marketing) | No, this is a standard affiliate marketing program. |
| Commission Rate | 4% – 12% (Sliding scale, often averaging 8%) |
| Commission Structure | Percentage of Sale (CPS) |
| Payout Frequency | Monthly (Varies slightly based on the affiliate network—Impact Radius or AvantLink). |
| Payout Methods | PayPal, Direct Deposit (ACH), Check, or Wire Transfer (Varies by network). |
| Minimum Payout | None (Zero minimum payout balance is required). |
Suitable Affiliates for Backcountry Affiliate
This program is highly suitable for content creators whose audience trusts their gear recommendations and is prepared to invest in premium equipment.
| Role | Suitability for Backcountry |
| Bloggers | High. Ideal for writing detailed gear reviews, comparison articles, and comprehensive trail/activity guides. |
| TikTokers/Influencers | High. Excellent for creating short-form content featuring high-end gear in action, “What’s in my pack,” and outdoor challenges. |
| KOC/KOL | High. Content creators who have established trust and authority within the niche, especially those reviewing premium equipment. |
| YouTubers/Livestreamers | High. Perfect for creating video gear reviews, trip vlogs, setup guides (e.g., camping kitchen setup), and seasonal buying guides. |
| Video Editors | Indirect. They create the content, but the success lies with the channel/creator promoting the products. |
Backcountry Affiliate Software
Backcountry does not use proprietary in-house affiliate management software exclusively. Instead, they manage their affiliate program through established, third-party affiliate networks:
- Impact Radius
- AvantLink
Affiliates choose which network to join, and the networks provide the tracking, reporting, and payment management. AvantLink is often preferred by those focused primarily on the outdoor industry.
3 Alternatives for Backcountry Affiliate Program
Here is a comparison of the Backcountry program with three popular alternatives in the outdoor retail space: REI Co-op, Patagonia, and Osprey.
| Comparison Factor | Backcountry | REI Co-op | Patagonia | Osprey |
| Average Order Value | High (Sells high-end/premium gear) | Medium-High (Wide range of products) | High (Sells premium, ethically-sourced apparel) | Medium-High (Focus on high-quality packs) |
| Entry Fees | None | None | None | None |
| Withdrawal Threshold | None | Varies by network (often $10-50) | Varies by network (often $10-50) | Varies by network (often $10-50) |
| Payment Frequency | Monthly | Monthly | Monthly | Monthly |
| Commission | 4%-12% (Avg. 8%) | 5% | Varies (Approx. 8%) | Up to 10% |
| Conversion | High (Targeting serious buyers) | High (Brand loyalty/membership) | High (Strong brand values/sustainability) | High (Specialized high-trust product) |
| Cookie Duration | 30 Days | 15 Days | 30 Days (Often 90 Days with AvantLink) | 30 Days |
| Marketing Materials | Banners, Data Feed, Newsletters | Banners, Text Links | Banners, Text Links | Banners, Text Links |
