Myntra Affiliate Program
Myntra is India’s largest fashion and lifestyle e-commerce platform, hosting thousands of global and domestic brands. The program allows fashion influencers and deal sites to tap into the massive Indian market, earning commissions on a wide range of apparel and beauty products through a performance-based commission structure.
Commission
Up to 10%
Cookie
30
Regions
India
Website
myntra.com
Niche
Fashion, Lifestyle
Affiliate platform
Admitad, In-house
bout Myntra
Myntra is India’s leading e-commerce destination for fashion and lifestyle. Established in 2007 and later acquired by the Flipkart Group (Walmart), Myntra has transformed the way Indians shop for fashion.
The brand hosts over 5,000+ leading Indian and international brands, including Nike, Adidas, H&M, Levi’s, and its own private labels like Roadster and HRX. It is known for its high-quality user interface, trend-first approach, and the “End of Reason Sale” (EORS), one of the biggest shopping events in the country.
Affiliate Earnings Calculator
Estimate your affiliate income based on Traffic, CTR, AOV, and Commission rate. Drag the sliders below to explore different scenarios.
Estimated Results
These figures are for illustrative purposes – feel free to adjust them to fit your specific niche.
- Conversion Rate here is defined as the percentage of traffic that buys.
- Does not account for refunds, cancellations, or varying commission rates by product.
Myntra Affiliate Program Overview
The Myntra Affiliate Program allows content creators and marketers to monetize their traffic by promoting fashion and lifestyle products. It is primarily a Performance-Based model where affiliates earn a commission for every successful purchase made through their referral link.
| Feature | Details |
| Industry | E-commerce / Fashion & Lifestyle |
| Product Type | Clothing, Footwear, Accessories, Beauty, Home Decor |
| Affiliate Program Type | CPS (Cost Per Sale) |
Myntra Affiliate Program Offers
Myntra provides a variety of tools to help affiliates succeed, though it maintains strict brand guidelines regarding the type of content allowed.
| Feature | Details |
| Promotional Materials | Banners, Text Links, Deep Linking, Product Feed |
| Affiliate Cookie Duration | Typically 24 – 48 hours (depending on the network) |
| Accepted Traffic Source | Social Media, Blogs, Coupon Sites, Cashback Sites |
| Accepted Countries | Primarily India (Global traffic allowed, but shipping is India-centric) |
| Explicit Content | Strictly Prohibited |
| Religious/Political Content | Strictly Prohibited |
Myntra Affiliate Commissions & Payments
The commission structure is tiered, often offering higher incentives for bringing in “New Users” compared to “Existing Users.”
| Feature | Details |
| MLM (Multi-Level Marketing) | No |
| Commission Rate | Ranges from 2% to 8.5% (Varies by product category) |
| Commission Structure | Fixed percentage per sale (CPS) |
| Payout Frequency | Net 30 to Net 60 days (after the return period expires) |
| Payout Methods | Bank Transfer / Wire Transfer |
| Minimum Payout | Typically ₹1,000 (Varies by the affiliate network used) |
Suitable Affiliates for Myntra Affiliate
Myntra is a highly visual brand, making it ideal for creators who can showcase style and aesthetics.
- Bloggers: Specifically those in the fashion, skincare, and lifestyle niches.
- TikTokers/Reels Creators: Perfect for “Haul” videos and “Get Ready With Me” (GRWM) content.
- KOC (Key Opinion Consumers): Everyday users who share honest reviews with a small, loyal circle.
- KOL & Influencers: Fashion icons who set trends and can drive massive volume during sale seasons.
- YouTubers: Ideal for long-form reviews, wardrobe essentials, and styling tips.
- Video Editors: Creators who make aesthetic “Lookbooks” or fashion montages.
- Livestreamers: Those who do live “Shop with Me” sessions or real-time fashion advice.
Myntra Affiliate Software
Myntra uses a hybrid approach. While they have an internal “M-Creator” program for top-tier influencers, their general affiliate program is primarily managed through third-party Affiliate Management Software and Networks.
They partner with major platforms like Impact Radius, as well as Indian-specific networks like Cuelinks, EarnKaro, and Admitad. This allows them to track conversions, generate links, and manage payments efficiently.
3 Alternatives for Myntra Affiliate Program
| Comparison Factor | Myntra | Ajio | Nykaa | Amazon (Fashion) |
| Average Bill (AOV) | ₹1,500 – ₹2,500 | ₹1,200 – ₹2,200 | ₹1,000 – ₹2,000 | ₹800 – ₹1,500 |
| Entry Fees | Free | Free | Free | Free |
| Withdrawal Threshold | ₹1,000 | ₹1,000 | ₹1,000 | ₹1,000 |
| Payment Frequency | Monthly (Net 60) | Monthly (Net 60) | Monthly (Net 45) | Monthly (Net 60) |
| Commission | Up to 8.5% | Up to 10% | Up to 10% | Up to 9% |
| Conversion | Very High | High | High | High |
| Marketing Materials | Excellent | Good | Good | Extensive |
