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athleta affiliate program

Athleta Affiliate Program

Athleta offers attractive affiliate income for marketers to promote their health courses. Read more in our article!


0.8% and 1.6%


24 hours (1 day)


Check, Wire Transfer, PayPal, eCheck

Are you looking to monetize your website or social media presence in the fitness and health niche? Becoming an affiliate of Athleta may be a great option. This in-depth guide on the Athleta Affiliate Program help you determine if it’s the right fit for your business. Let’s dive in!

Overview of Athleta

Founded in 1998, Athleta is a women’s athletic apparel brand that offers high-quality performance gear for yoga, running, training, and more. Its products focus on innovative technical fabrics and versatile designs for everything from studio sessions to outdoor adventures.

For over 25 years, Athleta has been rapidly expanding its retail footprint. It now has over 200 stores across the United States and Canada and a popular e-commerce site.

Overview of the Athleta Affiliate Program

Managed through FlexOffers, Athleta provides you with a unique referral link to promote their products and earn money with every successful purchase.

Once approved into the program, you’ll gain access to banner ads, text links, product images, and other creative assets to promote Athleta products. When one of your referrals purchases Athleta.com, you’ll earn attractive commissions.

The program is ideal for fitness bloggers, athletic influencers, or fitness experts,… However, it will best fit women or girl influencers in the fitness and health niche because of the target market of Athleta.

Athleta Affiliate Program: Commissions and Payment Details

The commission rate offered by the Athleta Affiliate Program is 1.6% when the item catalog subcategory is ATOL_RP and for all other online sales. Besides, the commission rate is 0.8% when the item catalog subcategory is ATOL_S or subcategory is on sale.

The cookie duration is 24 hours only. This means you only have a day to convince your customers to buy Athelate’s products since their last clicks.

Athleta Affiliate Program will pay your commission monthly through Check, Wire Transfer, PayPal or eCheck. There are no minimum payouts, so you can withdraw your commissions whenever you want.

Pros and Cons Of the Athleta Affiliate Program

Before you join the Athleta Affiliate Program, consider the following significant advantages and disadvantages:

Pros  Cons
Dedicated support Short 24-hour cookie duration
Exclusive special offers
High-price products

The Athleta Affiliate Program provides you with dedicated support to assist your work. They also give exclusive special offers that are only available to promote your audience. Meanwhile, considering generous commissions of the Athleta Program because of high-price products.

One downside is the duration of the cookie policy. Other programs usually offer their partners a 30 to 90-day cookie window, but the Athleta program provides only 24 hours. You will have to make a lot of effort to persuade your customers to buy products as soon as possible.

Athleta Affiliate Program Sign-Up Process (5 Simple Steps)

Here is a step-by-step guide to joining the Athleta Affiliate Program in 5 easy steps:

Step 1: Visit the affiliate page

Visit Athleta Affiliate Program and read some basic information about the program.

Step 2: Fill in the application form

You must provide basic information. Fill in the application form with your name, email address, and password. Make sure to use an active email you check regularly. Then, fill in the form about your website, social media, or platform you’ll be using to promote Athleta.

Step 4: Submit the application

Carefully review the affiliate agreement terms and commission structure. Check the box to accept the terms. Finally, you can submit the application.

Step 5:  Finish the affiliate dashboard

Finish setting up your account by adding payment information, a profile photo, and a short bio. This provides insight into your brand.

Step 6: Start promoting

Once approved, you can access your unique affiliate links to promote Athleta. Plus, with marketing materials and a reporting dashboard, you can track your performance on a regular basis.

How To Boost Your Income With Athleta Affiliate Program

To maximize your earnings as an Athleta affiliate, you can consider applying some key strategies below:

Firstly, you can promote new seasonal collections and products of the brand to capitalize on buyer demand better at the beginning. Plus, take advantage of Athleta’s promotion for those products and collections to your work.

However, don’t forget to create creative content such as lifestyle images, videos, and reviews related to Athleta’s products and collections. It will attract more visitors to your posts, then increase effectively the number of clicks and sales.

Another effective strategy is posting your affiliate links to fitness and health communities, especially for women. You can drive traffic via social contests and giveaways featuring Athleta gifts first, then gradually build up your customer community.

Lastly, you should remember to utilize marketing materials, an affiliate dashboard, and the dedicated support that Athleta offers. It will help you to save time and effort to keep track of your affiliate work effectively.

Is the Athleta Affiliate Program Worth It?

The Athleta Affiliate Program is an excellent alternative for monetizing activewear and women’s fitness gear audiences. The commission rates are not high but can be compensated by high-price products and collections.

Besides, Athleta offers a variety of categories, customers can find dresses, jackets, and sweaters,… You can freely select products that suit your preferences without being limited to any particular product.

If you have the right audience and are willing to work consistently, the Athleta Affiliate Program can become a nice revenue stream supporting your business.


Does Athleta do affiliate marketing?

Yes, FlexOffers runs the Athleta Affiliate Program. You can read our guidelines to gain more information about the program.

Who should join the Athleta Affiliate Program?

The Athleta Affiliate Program best suits fitness blogs, athletic influencers, and email newsletter owners. Meanwhile, anyone focusing on activewear, women’s fitness, yoga, running, and related niches can join.

Is there a fee to join the Athleta Affiliate Program?

No, there is no fee to join the Athleta affiliate program. Signing up and maintaining an account is free.

Are there any minimum requirements to become an Athleta Affiliate?

There are no stated minimum sales requirements to join the Athleta program. However, your website or account should have an existing audience interested in athletic apparel and women’s fitness to maximize earnings potential.

Can the Athleta Program be combined with other affiliate programs?

Yes, Athleta affiliates are encouraged to diversify and promote other affiliate offers beyond just Athleta products. The non-exclusivity makes it easy to combine with other programs.

What are the best Athleta Affiliate Program alternatives?

Some top alternatives include affiliate programs from Lululemon, Outdoor Voices, Fabletics, Alo Yoga, Gymshark, Beyond Yoga, Sweaty Betty, and other athletic and fitness apparel brands targeting the women’s market.