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fenty beauty affiliate program

Fenty Beauty Affiliate Program

In this in-depth review, we’ll cover everything you need to know about the Fenty Beauty affiliate program, from how it works to its benefits and potential drawbacks


4% per sale


30 days


PayPal, Check, Bank transfer, Wire transfer

Rihanna’s Fenty Beauty brand has taken the world by storm with its inclusivity and on-trend products appealing to diverse beauty lovers everywhere. As an influencer or blogger, you can cash in on the Fenty frenzy by joining the Fenty Beauty Affiliate Program.

In this in-depth review, we’ll cover everything you need to know about the Fenty Beauty affiliate program, from how it works to its benefits and potential drawbacks. You’ll learn insider tips on maximizing your earnings so you can determine if this program is worthwhile. Let’s dive in!

Overview of Fenty Beauty 

Fenty Beauty is a makeup brand started by Rihanna in 2017. It’s part of a big French company called LVMH. Fenty Beauty is known for a wide range of different makeup shades for people with all kinds of skin types & colors. They began with 40 different foundation shades, which was a big deal.

Fenty Beauty is famous for its cool and diverse products, and it’s really popular because of Rihanna. They sell makeup, skincare, tools, and other beauty stuff. Some of their best-selling products are the Pro Filt’r Foundation, Gloss Bomb Lip Gloss, and Killawatt Highlighter.

Overview of the Fenty Beauty Affiliate Program

Fenty Beauty offers an beauty affiliate program that allows publishers to earn commissions by referring new customers via the Fenty Beauty website

To become a part of the Fenty Beauty Affiliate Program, publishers are required to register through shopper.com.

The program is especially well-suited for bloggers and influencers operating in the beauty, fashion, and lifestyle sectors who have an audience interested in cosmetics, skincare, and fashion products.

Moreover, thanks to Rihana’s fame, it will be easider for affiliates to promote Fenty Beauty products.

Fenty Beauty Affiliate Program: Commissions and Payment Details

In the Fenty Beauty affiliate program, you can earn a competitive commission rate of 4%.

Fenty Beauty offers a generous 30-day cookie window. That means if someone clicks on your affiliate link and decides to buy a Fenty Beauty product within the next 30 days, you will still earn a commission on that sale.

Fenty Beauty provides various convenient payment options for their affiliates including Wire Transfer, PayPal, Payoneer, Check, and Bank Transfer.

Fenty Beauty Affiliate Program: Pros & Cons

Take a look at the benefits and drawbacks of becoming a Fenty Beauty affiliate.

Pros Cons
High-profile, popular brand Low commission rate
30-day cookie window High competition in beauty niche
Diverse payment options

The recognizable Fenty brand and generous cookie window are advantageous for affiliates. However, the commission rate is only 4 %, and brand exclusivity to beauty products limits promotional range. Another drawback is that there is quite a high competition in the beauty niche.

How to join the Fenty Beauty affiliate program (step-by-step)

Here is a 5-step guide on how to join the Fenty Beauty affiliate program:

Step 1: Apply to the program
As the Fenty Beauty affiliate program is managed through shopper.com. So you need to sign in on Shopper.com, then find the Fenty Beauty program.

Step 2: Get approved
After applying, you’ll receive an email from Shopper letting you know once your application is approved. This can take anywhere from a few days to a few weeks.

Step 3: Access your aaccount
Once approved, you’ll gain access to your Shopper Publisher Dashboard which allows you to generate affiliate links, view reports, and more.

Step 4: Promote Fenty Beauty
Use your affiliate links in blog posts, videos, social media, and email newsletters. Share reviews, tutorials, brand updates, and special offers with your audience. Make sure to actively promote new product launches.

Step 5: Earn commissions
When your readers click your Fenty Beauty affiliate links and make a purchase within 30 days, you’ll earn an 4% commission on their order total.

Boost Your Earnings with The Fenty Beauty Affiliate Program

Promoting the Fenty Beauty Affiliate Program effectively involves utilizing various marketing strategies. Here’s a guide on how to do it:

Firstly, you can create detailed and engaging product reviews such as swatch photos or videos that showcase the latest or bestselling Fenty Beauty items. Such reviews help convince your audience to make a purchase.

Next, invest your time to develop step-by-step makeup, skincare, or nail tutorials featuring Fenty products. You can teach your audience how to use these products effectively.

Moreover, you may consider collaborating with other Fenty Beauty affiliates to cross-promote each other’s content, expanding your reach. This teamwork can be mutually beneficial in increasing the visibility of your Fenty Beauty recommendations.

Furthermore, affiliates can leverage retargeting ads to re-engage visitors who previously clicked on your Fenty Beauty affiliate links but didn’t make an immediate purchase. These ads can remind potential customers of their interest in Fenty Beauty products and encourage them to return and complete their purchase.

Is It Worth Promoting The Fenty Beauty Affiliate Program?

Whether the Fenty Beauty affiliate program is worth joining depends on your specific circumstances and goals as an affiliate marketer. Here are some factors to consider:

  • Niche relevance: If your content or audience is primarily interested in beauty, cosmetics, or fashion, promoting Fenty Beauty products can be a good fit. The alignment with your niche is essential for success.
  • Commission rate: Fenty Beauty offers a 4% commission, which is competitive but not exceptionally high. Evaluate whether this rate aligns with your income expectations and efforts.
  • Brand recognition: Fenty Beauty is associated with Rihanna, a globally renowned celebrity. This brand recognition can make it easier to attract potential customers.
  • Cookie window: The 30-day cookie window provides a generous timeframe for earning commissions from referrals, which is a plus.
  • Competition: The beauty industry is highly competitive, so be prepared to put in the effort to stand out among other affiliates.
  • Marketing strategy: Your success will depend on your marketing strategy, the quality of your content, and your ability to drive traffic to Fenty Beauty products.


Who should join the Fenty Beauty affiliate program?

The Fenty Beauty affiliate program is ideal for publishers, bloggers, and influencers with an audience interested in email marketing, lead generation, webinars, and related topics.

Is there a fee to join the Fenty Beauty affiliate program?

No, there are no fees to join the Fenty Beauty affiliate program. Signing up and being an affiliate is free.

Are there any minimum requirements to become a Fenty Beauty affiliate?

There are no strict requirements, but your website or channel should publish high-quality content related to their products. Having an engaged audience is recommended.

Can the Fenty Beauty program be combined with other affiliate programs?

Yes, you can absolutely promote other affiliate offers along with Fenty Beauty. There are no exclusivity requirements.

What are the best Fenty Beauty affiliate program alternatives?

Some top alternatives are Rare Beauty, Sephora, Kylie Skin, Ulta Beauty, and Huda Beauty.