As cooking at home becomes a popular choice for both convenience and health reasons, the need for quality cooking tools and products is at an all-time high. This is your chance to tap into this profitable niche and earn money by promoting top cooking brands.

We’ve gathered the 17 best cooking affiliate programs, offering key details like commission rates, cookie durations, and more. Let’s dive in and discover the perfect opportunities for you today!

Quick Comparison

Program Name Commission (%) Cookie Duration (Days) Niche Suitable
KitchenAid 5% 30 days Kitchen appliances, cooking, baking, home chefs
YesChef 10% 30 days Cooking courses, chef training, online learning
Home Chef $10 per new customer (≈10% equivalent) 30 days Meal kit delivery, food subscription
The Chef & The Dish 6% 45 days Online cooking classes, culinary learning
King Arthur Baking 5% (normal), 2% (coupon/loyalty partners) 30 days Baking, flour products, cooking blogs
360 Cookware 10% 30 days Cookware, stainless steel products, kitchen equipment
Green Chef $15 per subscription 7 days Organic meal kits, healthy diet
HelloFresh 12% (or $20 per order listed) 14 days Meal kits, diet plans, healthy cooking
EveryPlate $15 per sale 30 days Budget meal kits, family cooking
Piquant Post 10% 30 days Spices, recipes, international cuisine
Disclaimer
Affiliate program terms can change frequently. The figures below are based on general information and may vary based on specific campaigns or affiliate tiers.

17 Best Cooking Affiliate Programs to Earn Big

1. KitchenAid

cooking affiliate program 1

KitchenAid manufactures high-quality kitchen appliances and tools, which are most famously known for their iconic stand mixers. They also offer various other kitchen products, including blenders, food processors, coffee makers, toasters, cookware, and more.

Being a partner of the KitchenAid cooking affiliate program, you can earn a 5% commission on every approved order you drive. The average order value is $103, so you may get about $5 per sale. The cookie duration lasts 30 days from the customer’s first click on your link.

According to Scott Chow from The Blog Starter, you can promote their custom-curated collections to engage your followers and boost more conversions. Moreover, their exclusive payouts help affiliates increase earnings by offering rewards for promoting special deals or hitting sales targets.

  • Commission: 5%
  • Cookie duration: 30 days
  • Payment methods: Payoneer
  • Promotional materials: Custom-curated collections

2. YesChef

cooking affiliate program 2

YesChef allows users to learn cooking from world-class chefs through video lessons. Users can learn authentic recipes and cooking techniques from many countries, such as Italian, Middle Eastern, Argentine, and Israeli.

The brand pays you a 10% commission on each successful subscription you drive. You have 30 days from the customer’s initial click on your unique link to earn money on purchases.

You can join their cooking affiliate program through the Awin network and receive unique discount codes to share on your website. One important note is that any sales from promo codes not provided through Awin will not be tracked or count toward your commission.

  • Commission: 10%
  • Cookie duration: 30 days
  • Payment methods: SEPA, BAC, ACH, Wire transfer
  • Promotional materials: Discount codes

3. Home Chef

cooking affiliate program 3

Home Chef provides pre-portioned ingredients and easy-to-follow recipes to subscribers across the United States. Customers can choose from different sizes of 2, 4, or 6 servings per meal and customize their protein options.

When joining the Home Chef cooking affiliate program, you’ll receive a $10 commission for every first sale made by a new customer you refer. The cookie period will start from the customer’s initial click on your affiliate link and remain active for 30 days.

The brand provides numerous captivating banners, logos, and other marketing materials to support your promotions. Furthermore, affiliates who perform at the top level will receive amazing bonuses as a reward for their success.

  • Commission: $10
  • Cookie duration: 30 days
  • Payment methods: Payoneer
  • Promotional materials: Logos, banners, marketing artwork, bonuses

4. The Chef & The Dish

cooking affiliate program 4

The Chef & The Dish launches private, group, and corporate cooking classes conducted via video conferencing. The company helps customers master traditional dishes and cooking techniques in their own home kitchens.

By joining their cooking affiliate program, you can earn a 6% commission on each approved sale you refer. The 45-day referral window starts from the visitor’s first click on your unique link.

You can take advantage of their visually appealing logos, banners, and artwork to create engaging promotional content. The brand also offers you the opportunity to receive monthly sale bonuses when you become a VIP affiliate.

  • Commission: 6%
  • Cookie duration: 45 days
  • Payment methods: Check, Direct Deposit, Wire transfer, Payoneer
  • Promotional materials: Logos, banners, artwork

5. King Arthur Baking

cooking affiliate program 5

As the oldest flour company in the United States, King Arthur Baking supplies a range of baking products, including flour, ingredients, mixes, cookbooks, and baked goods. They also have two baking schools to help bakers of all skill levels master essential baking techniques.

You will receive a 5% commission on all successful orders you generate with the King Arthur Baking cooking affiliate program. However, if you join as a coupon or loyalty partner, your commission will be just 2%. The cookie period is 30 days long from the customer’s initial click on your affiliate link.

You can use their impressive banners and links to attract the audience’s attention and drive more sales. Their regularly updated newsletters also keep you informed about the latest product information and exclusive offers.

  • Commission: 5% (customer orders), 2% (coupon and loyalty partners)
  • Cookie duration: 30 days
  • Payment methods: Check, Direct Deposit, Wire transfer, Payoneer
  • Promotional materials: Banners, links, newsletters

6. 360 Cookware

cooking affiliate program 6

360 Cookware supplies high-quality, American-made stainless steel cookware and bakeware. Their unique Vapor technology helps retain the natural moisture in food while reducing the need for added water or oil.

As a 360 Cookware affiliate, you may earn a 10% commission on every successful sale. That means you’ll get around $28 per sale with an average order size of $280. The referral period stays valid for 30 days from the visitor’s initial click on your unique link.

After being approved for their cooking affiliate program, you will gain access to their collection of colorful banners and text links. You’ll also find pre-written content, product recommendations, and exclusive offers in their regular newsletters to share with your audience.

  • Commission: 10%
  • Cookie duration: 30 days
  • Payment methods: Check, Direct Deposit, Wire transfer, Payoneer
  • Promotional materials: Banners, text links, newsletters

7. Green Chef

cooking affiliate program 7

Green Chef is the first USDA-certified organic meal kit company in the U.S. with a focus on healthy and nutritious meals. They create a diverse menu of over 80 meals weekly with creative flavor combinations and classic recipes like roasted proteins, grain bowls, salads, and pastas.

You’ll receive $15 for each qualified subscription you bring in with the Green Chef cooking affiliate program. However, you must encourage visitors to make quick decisions as the cookie period is just 7 days.

The brand supports your promotional efforts with various attention-grabbing banner ads, logos, and other high-impact marketing creatives. Besides, you can capitalize on the Q1 surge in traffic to create timely and relevant content and increase engagement with your target audience.

  • Commission rate: $15
  • Cookie duration: 7 days
  • Payment methods: Payoneer
  • Promotional materials: banner ads, logos, marketing creatives

8. HelloFresh

cooking affiliate program 8

HelloFresh has grown to become the largest meal kit provider in the world. They provide tailored meal plans that align with different dietary preferences and lifestyles, such as Quick & Easy, Pescatarian, and Fit & Wholesome.

HelloFresh offers a 12% commission rate for each successful order you generate. You can earn commissions within 14 days from the customer’s first click on your affiliate link.

Managed through the CJ network, their cooking affiliate program provides access to a wide selection of eye-catching banner ads, logos, and other marketing materials. You can also track your performance at any time through their monitoring dashboard.

  • Commission rate: $20
  • Cookie duration: 14 days
  • Payment methods: Payoneer
  • Promotional materials: Banner ads, logos, marketing artwork

9. EveryPlate

cooking affiliate program 9

EveryPlate is a budget-friendly meal kit delivery service under the HelloFresh umbrella. Customers can choose from over 20 recipes, including classic favorites such as burgers, pasta, and tacos, as well as premium meals like steak and salmon.

Affiliates can enjoy a $15 commission on all sales when joining the EveryPlate cooking affiliate program. You can earn money on purchases made within 30 days from the customer’s first click on your unique link.

You can access their collection of vibrant banners, logos, and links to start your promotions. Besides, the company will provide special deals for you to share with your audience and drive more sales. Additionally, you will receive support from their dedicated affiliate team to enhance your campaigns.

  • Commission rate: $15
  • Cookie duration: 30 days
  • Payment methods: Wire transfer, PayPal
  • Promotional materials: Banners, logos, links, offers

10. Piquant Post

cooking affiliate program 10

Piquant Post is a monthly subscription service that delivers freshly ground, small-batch spice blends. Additionally, they provide detailed recipes to help customers cook genuine international dishes with ease.

The Piquant Post cooking affiliate program offers a competitive 10% commission for each successful purchase you refer. The cookie remains valid for 30 days from the visitor’s initial click on your unique link.

After being approved to be their affiliate, you’ll gain access to their beautiful banners and text links. Besides, you can enjoy responsive affiliate support with their team available via email whenever you need assistance.

  • Commission: 10%
  • Cookie duration: 30 days
  • Payment methods: Check, Direct Deposit, Wire transfer, Payoneer
  • Promotional materials: Banners, text links

11. Cookly

  • Commission: 8%
  • Cookie duration: 45 days

Cookly connects customers with authentic cooking classes and culinary experiences worldwide, from pasta making in Rome to vegan cooking classes in Bali. They also sell gift cards that allow users to share unique cooking experiences with friends and family.

12. Blue Apron

  • Commission rate: $15
  • Cookie duration: 30 days

Blue Apron offers a weekly meal kit delivery service with pre-portioned ingredients and chef-designed recipes. They have a strong reputation for sustainability, emphasizing food waste reduction and using recyclable materials in their packaging.

13. Dinnerly

  • Commission: $10
  • Cookie duration: 30 days

Dinnerly is a budget-friendly meal kit delivery service that provides simple, easy-to-cook recipes with pre-portioned ingredients. Consumers can find many quick and customizable meals, including vegetarian, low-carb diets, and dairy-free selections on their menus.

14. Zwilling

  • Commission rate: 6%
  • Cookie duration: 14 days

Zwilling sells high-quality kitchen products, including knives, cookware, and kitchen gadgets. The company also operates many respected kitchenware brands such as Henckels, Staub, Miyabi, and Demeyere.

15. ButcherBox

  • Commission rate: $20
  • Cookie duration: 30 days

ButcherBox is a subscription service delivering high-quality, humanely raised meats and seafood directly to customers across the continental United States. Subscribers can choose to receive a curated meat selection or customize their box with preferred cuts.

16. Snake River Farms

  • Commission rate: 10%
  • Cookie duration: 30 days

Snake River Farms produces high-quality meats, particularly American Wagyu beef and Kurobuta pork. Their products are used by top chefs and high-end steakhouses across the U.S. and have been featured in prestigious culinary competitions.

17. Laconiko

  • Commission: 10%
  • Cookie duration: 30 days

Laconiko produces and sells over 22 types of premium quality extra virgin olive oil. They also offer a variety of balsamic vinegars, both dark and white, as well as other gourmet products like olives, spices, and soaps.

What Cooking Products Should Affiliates Choose to Promote for Maximum Revenue?

Picking the right kitchen gear is the secret to making a steady income from your cooking content.

You need a good mix of expensive appliances and everyday small tools. This section helps you find the most profitable products so you can grow your earnings quickly.

Essential Cookware: Cast Iron, Stainless Steel, and Dutch Ovens

High-end appliances might look flashy, but essential cookware is the real backbone of the kitchen.

People spend a lot of time researching the best pans and pots before they spend their money.

This careful thinking leads to high sales rates because once a reader makes a choice, they are ready to buy.

That’s why visual proof is the most powerful way to turn a reader into a buyer.

When you show a perfect loaf of bread coming out of a Dutch oven, people don’t just see a recipe.

They believe that the Dutch oven is the reason the bread looks so delicious. This connection makes them want the same gear for their own kitchens.

You should offer products at three different price levels to earn the most money.

Brand Price & Commission Earnings per Sale Strategy 
Lodge (8%) $15–$80 $1.20 – $6.40 High-volume; best for beginner guides and budget recipes.
Made In (10%) $80–$200 $8 – $20 Core revenue; targets serious home cooks upgrading gear.
Le Creuset (6%) $200–$500 $12 – $30 High prestige; best for Q4 holidays and wedding registries.

Kitchen Appliances: Stand Mixers, Blenders, and Food Processors

Kitchen appliances like stand mixers and high-end blenders are the heavy hitters of affiliate marketing.

These items can cost hundreds of dollars, so your commission per sale is much larger.

As these items are expensive, most shoppers do not buy them the first time they see them.

People often take several months to research a $600 blender before they finally buy it.

That’s the reason why you need a program with a 30 to 45-day cookie window so you still get credit for the sale weeks after someone reads your review.

In addition, you should align your content with big life moments.

Wedding registries: Many couples put a stand mixer at the top of their wish list. 👰🤵🎁

New Year’s resolutions: People are often willing to invest in a high-end blender in January to start a healthy diet. ✨🥬

Skill upgrades: A baker who has improved their skills may finally feel ready to buy a professional mixer. 🍞🎂

Even with perfect timing, you should look at the math to see why these high-ticket items are better for your business.

Let’s compare two affiliate approaches:

Product & Price Commission Effort for $1,500/mo
Scenario A: Budget affiliate Cuisinart Food Processor ($100–$150) 4% ($4–$6) ~300 sales. Requires high-volume traffic.
Scenario B: Premium affiliate Vitamix A3500 Blender ($600+) 8% ($48+) ~31 sales. Higher revenue with lower volume.

Subscription Services: Meal Kits, Food Memberships, and Cooking Classes

Selling physical products like pans and blenders requires a new sale every time. Subscription services change the game by offering a steadier way to make money.

These brands are often willing to pay a lot of money just to get a single new customer to sign up for their service.

There are three main ways you can earn money from these subscriptions.

Each model works differently, and understanding them will help you pick the best one for your goals. 🎓

First, you can earn a “bounty” for every person who joins a meal kit service.

Companies like HelloFresh pay a flat fee for every new customer you find. If you send a lot of people their way, the company might even increase your pay rate.

Top affiliates can earn thousands of dollars every month by promoting these kits during busy times like January or when kids go back to school.

Second, you can choose a “hybrid” model that pays you in two different ways.

Services like ButcherBox pay you once when someone signs up and then a small percentage of everything they buy later.

That helps create a “long tail” of passive income that continues to pay you long after the first sale.

Finally, you can promote online cooking classes for a one-time fee.

Platforms like MasterClass pay a set amount for every new subscriber you bring in. These are perfect for holiday gift guides because cooking classes are a great gift that doesn’t create clutter.

cooking affiliate program guide

Specialty Tools and Problem-Solving Products for Engaged Cooking Enthusiasts

Specialty tools are designed for the “obsessed” home cook who wants to take their skills to the next level.

These products, like pasta rollers and coffee grinders, might have a smaller audience than basic pots and pans.

However, the people who search for them are usually ready to buy immediately to solve a specific problem.

The secret to selling these tools is finding the moment a cook wants to improve.

As a cook gets better, they often reach a point where their basic gear is no longer good enough. You can earn a commission by offering the exact solution they need to “level up” their skills:

The tired pasta maker: A cook who is tired of rolling dough by hand is the perfect person to buy a pasta attachment. 🍝💪

The coffee lover: Someone who realizes a cheap grinder is ruining their coffee beans will happily buy a high-quality burr grinder. ☕⚙️

The steak fan: A person who wants their steaks to taste like they came from a restaurant will be very interested in a sous vide device. 🥩✨

The most important thing is to focus your content on how these tools achieve a specific result.

A boring review of a bread basket will not get many clicks. However, a tutorial that shows how a $20 basket helps you get the “perfect ear” on your sourdough bread is very exciting.

When you show your readers that a tool is the “missing link” to professional results, they will want to buy it right away.

How to Choose the Right Affiliate Programs for Your Audience

Most new affiliates make a critical mistake. They sign up for every program they can find, or they just stick with Amazon because it’s easy. This is a recipe for low sales.

The top earners don’t chase the programs with the highest percentages. They chase the programs that fit their audience. You can’t sell a $500 blender to a reader looking for a $10 dinner. It’s a mismatch.

This section will help you identify the 3–5 programs that align with your content.

cooking affiliate program guide

Audit Your Content and Audience

Before you look at a commission rate, you must take an honest look at your readers.

You need to know exactly why they come to your site and what they are looking for. This is the only way to pick products that people will actually buy.

You can start by auditing your last 20 to 30 content posts. Let’s see what you have already published and group those posts into themes.

Quick and budget: Are you sharing 30-minute meals for under $10?

Gourmet and technical: Do you teach people how to cook steak with professional tools?

Lifestyle and health: Is your site focused on vegan baking or healthy meal prep?

Once you know your themes, you can start to figure out exactly who is reading them. . Suppose that you own a cooking blog.

You can use Google Analytics to see who is visiting your site and what they care about. This profile acts as a filter for every affiliate program you consider.

If you are writing for college students, you shouldn’t try to sell an expensive $300 pan because they simply won’t buy it.

If your audience consists of busy parents on a budget, a meal kit service like HelloFresh could be a goldmine for your business.

When the product solves a problem for your specific group, your sales will grow naturally. It is all about being helpful to the right people at the right price.

Look Beyond the Commission Percentage

A 50% commission might sound much better than a 3% commission, but that is not always true.

To pick the best program, you need to look at the real value of the sale rather than just the headline rate. You also need to do some math to find the true winner for your business.

The first thing to consider is the product’s actual price.

A small 3% commission on a $2,000 espresso machine is worth $60. On the other hand, a big 20% commission on a $15 spatula is only worth $3.

You should always focus on the dollar amount you take home rather than just the percentage.

You must also check the “digital timer” for your sales, which is called the cookie duration.

A 24-hour cookie means you only get paid if the person buys something right away. If they wait until the next day to pay, you earn nothing.

Programs with a 30 to 45-day window are much better because you still get credit even if the customer takes a month to decide.

The “scope” of the commission is another hidden factor to look for.

Some programs only pay you for the specific product you recommended. Others pay you for every single item the person adds to their cart.

Whole-cart commissions are much better because they can significantly increase your total earnings from a single click.

Finally, you should look for programs that offer recurring income.

Subscription services like coffee clubs pay you every month for as long as the customer stays. This turns a single sale into a steady stream of income that grows over time.

Assess Support and Resources

A high commission rate is useless without the tools to sell. Before you commit, check what the program actually gives you. Are they helping you win, or leaving you to struggle alone?

To make things easier for you, you can rate every program on these six items. If they score low, your job will be twice as hard.

Real Support

Is there a specific person to email? Generic “support@” addresses are a bad sign. You need a contact who can answer questions fast.

Marketing Materials

Do they give you professional photos and videos? In food content, visuals are everything. If their images are blurry, you have to shoot your own. That costs you time and money.

Good Data

Do you get real-time stats? You need to know exactly which link made the sale. Good data helps you write better content.

Training

Does the program offer guides or templates? The best partners teach you how to sell their product.

Exclusive Codes

Can they give you a custom code (e.g., “CHEFJEN20”)? Vanity codes track better and increase sales.

Reliable Tracking

Does the dashboard look modern? If the website looks ancient, they are probably miscounting some of your sales.

cooking affiliate program guide

Evaluate Payment Terms

Waiting too long for your money can ruin your business even if you are making sales. You might “earn” $500 in January but find out you won’t see that cash until May.

So it’s crucial to read the fine print to understand when and how a company will pay you.

You may see the term  “payment threshold.”

This is the minimum amount of money you must earn before the company sends your check. A small limit of $10 is very easy to reach.

However, if a cooking program requires you to earn $100 first, your money could stay trapped in their system for months.

You should also check the payment schedule to see how long the wait will be.

“NET-30” is the standard rule, meaning you get paid about a month after the sale happened.

Some programs use “NET-60,” which makes you wait two months for your cash.

This long delay can make it very hard to pay for your website or buy new products to review. 🗓️⏳⚖️

What’s more, the way a company sends your money is just as important as the timing.

Direct deposit is the best choice because it is fast and free. Besides, PayPal or Wise are also popular options for cooking programs.

You must also consider how returns will affect your total income.

If a customer returns a product, the company will take that commission back from your account.

If a brand has a low-quality product with many returns, your real paycheck will be much smaller than you expected.

You should also check how long the company has to take back a commission, which is usually between 30 and 90 days.

How to Promote Affiliate Cooking Products Across Different Platforms?

Finding great products is only the first step toward building a successful business. You also need a smart plan to share those items with the right people on social media and your blog.

This section shows you the best ways to promote your favorite gear and grow your audience and income.

For Food Bloggers: Strategic Product Integration

For food bloggers, the recipe card is the most important part of the website. Most readers skip the stories and scroll straight to the instructions.

The best way to start is by adding a dedicated “Equipment” section to your recipes.

Don’t just put generic ads on the side of your page. Instead, you should use your recipe card to list the specific tools you use.

If a recipe requires a skillet, name the brand you love and provide a direct link. This makes the tool feel like a necessary part of the meal rather than just an advertisement. 🥘🔗

Next, you should also place links naturally within your cooking instructions.

Wait for the moment when a reader might struggle and offer a solution.

For example, if you are explaining how to sear a steak, mention that a heavy stainless steel pan works best because it holds heat.

That way, you help your readers at the exact moment they realize they need better gear.

Besides, you’d better target “buying” keywords rather than just recipe names.

Most bloggers try to rank for phrases like “chocolate chip cookies.” This keyword may attract a lot of visitors, but they are rarely looking to buy expensive equipment.

You should write articles that focus on tools, such as the “best boning knife for chicken.”

Once you write a tool review, you can link to it from all your related recipes.

A reader looking at a chicken recipe is the perfect person to see your review of the best chicken knife. Thereby, your high-traffic recipes turn into a bridge to your high-profit reviews.

Finally, you should use a link management tool to save time and track your performance.

Tools like “Pretty Links” can automatically link specific words across your entire website. Hence, you never miss a chance to earn a commission.

It also shows you which links are working best so you can focus on what makes the most money.

cooking affiliate program guide

For YouTube Creators: Video Integration

On YouTube, seeing is believing. When a viewer sees a sharp knife glide through a tomato, they stop doubting and start wanting that knife.

We suggest some of the best tips to turn your videos into a shopping experience:

Use the “Show and Tell” rule 🗣️

Don’t just hide your links in the description. You need to show the product and talk about it at the same time.

While you are using a tool, add a small note on the screen that reads: “Link in description.” 📺

Or you can mention it naturally, like, “A lot of you ask about this mixer. It’s the [Model] and I’ve listed it below.

Grab the “top spot” in the description ✍️

YouTube hides most of your description after the first three lines. Many creators waste this space with links to their Instagram or Twitter.

Instead, you should put your most important affiliate link in the very first two lines. You can use a clear format like: “Get the blender I used in this video here: [Link].

The pinned comment strategy 📌

Many viewers read the comments while they watch the video. You can reach them there, too.

One simple way is to write a comment listing all the key products used in your video, with links. Then, “pin” that comment so it stays at the very top.

That “shopping list” stays visible even if the viewer never opens the video description.

Recipes vs. Reviews 🥘

It is important to understand why your audience is watching:

Recipe videos: People are there to learn how to cook, not to shop. You will get more views, but fewer sales.

Review videos: If you make a video titled “Is this $500 Blender Worth It?”, the people watching are ready to buy. These videos get fewer views, but they make much more money. 💰

cooking affiliate program guide

For Instagram Creators: Stories, Reels, and Bio Links

Instagram has a major hurdle: you can’t put a clickable link in a caption. Therefore, you have to master the “Bio Link” and use Stories to drive urgency.

The “Bio Link” Storefront

Don’t send people to a generic home page. You’d better use a tool like Linktree or Stan Store to build a mobile-friendly menu.

Instead of a messy list of 50 links, you create clear folders: “My Knife Collection,” “Budget Finds,” and “As Seen in Reels.

Besides, you can keep a “Featured This Week” button at the very top. If you post a Reel about a waffle maker, that link must be the first thing they see in your bio.

cooking affiliate program guide

Stories: The Direct Sales Channel

You can use the “Link Sticker” to send people straight to a product page.

It is also a smart idea to create a permanent “Highlight” on your profile called “Shop My Kitchen.” New followers can view this catalog at any time.

Reels: The Traffic Driver

Your goal is to move people from a Reel to your bio or your direct messages.

You can use text on the screen at the end of your video that says “Link in Bio.” Therefore, your viewers know exactly where to go to find the product you just showed them.

For TikTok Creators: Viral Product Demos

TikTok is the perfect home for “must-have” kitchen gadgets. The app’s computer brain loves videos that are fast, solve a problem, and look satisfying.

In case you’re new to TikTok, here are some notes before you start creating your videos.

You should start your videos with a strong hook that shows a product’s impact.

It’s necessary to jump straight into the solution. You could say, “I stopped burning garlic after I bought this $15 tool.”

This format shows the problem, the solution, and the final result all in one quick clip. You can even create a series where you test viral gadgets to keep people coming back for more.

If you have access to TikTok Shop, you should use it to increase your sales. 🛒

TikTok Shop allows your viewers to buy a product without ever leaving the app. You just tag the product in your video, and when a viewer clicks the orange basket, you earn your commission instantly.

Besides, honesty is the most important part of building a following on TikTok. 🤝

Users on TikTok hate traditional sales pitches. If a gadget doesn’t work well, you should say so. Sharing negative reviews builds trust with your audience.

When you finally find a product you truly love, your fans will believe you because they know you are being honest.

One more important thing is to film your videos in real-life settings. 🍳

You can record yourself cooking a real dinner in your actual kitchen. A video that is “messy but useful” always works better than one that looks perfect and staged. Your followers want to see how a tool helps a real person during a busy day.

cooking affiliate program guide

For Pinterest Marketers: Pin Design and Boards

TikTok is the perfect home for “must-have” kitchen gadgets. The platform’s computer brain loves fast, problem-solving videos that look satisfying.

The key here is to catch a viewer’s eye in the first few seconds. We recommend the following strategies to help you do that.

The “Click-Worthy” Pin Design

Your images need to follow the “Vertical & Bold” rule.

 Dimensions: Always use vertical images (1000×1500px). Horizontal images get lost.

✅ Text Overlays: Don’t just show a mixer. Add bold text: “The Only Mixer You Need for Bread” or “Is the KitchenAid Worth It?”

✅ The Collage Technique: Combine a shot of the food (the result) with a shot of the pan (the tool). This visually connects the two.

Strategic Board Organization

You can create specific categories like “Baking Essentials” or “Kitchen Gifts Under $25.” It is also important to plan ahead for the holidays.

Pinterest users start looking for Thanksgiving ideas as early as September, so start pinning early to catch their attention. 📂🍂

The Traffic Strategy

Pinterest requires volume. Make five to ten versions with different headlines and photos to see what people like best.

You can also use “Idea Pins” to show a quick demo of a tool in action. These types of pins can reach many new people very quickly.

FAQs

❓ What is a cooking affiliate program?

A cooking affiliate program allows creators to earn commissions by promoting cooking-related products such as kitchen tools, cookware, ingredients, recipe apps, or cooking courses through referral links.

❓ Who should join cooking affiliate programs?

Food bloggers, YouTubers, TikTok cooks, recipe websites, nutrition coaches, and home chefs are ideal candidates for cooking affiliate programs.

❓ How much commission do cooking affiliates earn?

Commissions usually range from 3% to 30%, depending on the brand, product type, and whether it is physical or digital.

❓ Do I need a website to join a cooking affiliate program?

No. You can promote affiliate links through TikTok, YouTube, Instagram, Pinterest, email newsletters, or even food forums.

❓ Which platforms are best for cooking affiliate traffic?

Pinterest, TikTok, YouTube Shorts, Instagram Reels, and SEO blogs perform extremely well for cooking-related affiliate content.

❓ Are cooking affiliate programs beginner-friendly?

Yes. Cooking is a low-barrier niche with high demand, making it one of the easiest affiliate niches for beginners.

❓ How do cooking affiliates get paid?

Payments are commonly made via PayPal, bank transfer, or Payoneer once you reach the minimum payout threshold.

❓ Can I promote multiple cooking affiliate programs at once?

Yes. Many affiliates combine Amazon, cookware brands, meal kits, and cooking courses in one content strategy.

❓ Is cooking affiliate marketing profitable?

Yes. Cooking content has evergreen demand, high buyer intent, and strong repeat traffic potential.

Conclusion

Building a successful affiliate program for your cooking brand on Shopify is a journey, not a sprint. It starts with a solid foundation of clear goals and a deep understanding of your niche.

By choosing the right tools, designing a compelling commission structure, and strategically recruiting and nurturing your affiliate partners, you can create a powerful new revenue stream for your Shopify business.

Ellie Tran, a seasoned SEO content writer with three years of experience in the eCommerce world. Being a part of the UpPromote team, Ellie wants to assist Shopify merchants in achieving success through useful content & actionable insights. Ellie's commitment to learning never stops; she's always eager to gain more knowledge about SEO and content marketing to create valuable content for users. When she's not working on content, Ellie enjoys baking and exploring new places.